Journal of International Business and Management,
Journal Year:
2024,
Volume and Issue:
unknown
Published: Jan. 1, 2024
The
21st
Century
Industry
Research
Institute
released
a
report
on
live
streaming
of
agricultural
products
in
China
2020,
which
41.28%
users
expressed
dissatisfaction
with
the
they
purchased.According
to
previously
conducted
studies,
repeated
purchase
intention
is
affected
by
mediating
variables
such
as
satisfaction
and
information
quality.However,
there
research
influence
social
presence
consumers
repurchase
intention.The
main
idea
this
study
explore
relationship
between
e-commerce
live-streaming
characteristics
products.Sampling
population
Guangdong
Province,
who
have
purchased
products.According
formula
paper,
number
samples
required
for
paper
384.In
investigation,
random
sample
technique
will
be
used.The
structural
equation
model
(SEM)
was
constructed
Smart
PLS
4.0.8software
empirical
hypothesis.SPSS
22.0
used
descriptive
statistics,
including
mean,
median,
standard
deviation.
Sustainability,
Journal Year:
2022,
Volume and Issue:
14(1), P. 509 - 509
Published: Jan. 4, 2022
The
textile
and
clothing
industry
is
undergoing
a
sustainability
transition,
pushing
related
businesses
to
adapt
circular
economy
(CE)
models,
such
as
recycling
reuse.
This
shift
has
been
extensively
studied
from
business
model
perspectives,
but
we
lack
an
understanding
of
the
customer
perspective,
i.e.,
how
circulated
products,
reused
recycled
clothes
are
experienced
among
consumers.
crucial,
experience
plays
significant
role
in
adoption
CE
products.
Therefore,
conducted
qualitative
interview
study
explore
consumer-customers
textiles
clothes.
We
used
established
dimension
mapped
five
dimensions
experience—sensory,
affective,
behavioral,
cognitive,
social—present
themselves
sustainable
industry.
data
comprised
16
semi-structured
interviews
analyzed
with
coding
framework
built
on
basis
experiences,
values,
literature.
results
revealed
that
diverse
sensory
(e.g.,
scent),
affective
pride
shame),
behavioral
developing
new
decision-making
rules),
cognitive
learning
unlearning),
social
getting
feedback
others
manifesting
own
values)
aspects
shape
consumers
also
compared
reuse
redistribute
recycle
model.
Our
contributes
literature
models
by
providing
structured
map
experiential
triggers
outcomes
dimensions,
which
together
reveal
products
These
findings
enhance
our
customers’
motivation
use
Heliyon,
Journal Year:
2022,
Volume and Issue:
8(9), P. e10619 - e10619
Published: Sept. 1, 2022
The
present
study
investigates
the
factors
affecting
consumer
repurchase
intentions
in
retail
stores.
More
specifically,
it
emphasizes
on
concept
of
in-store
customer
shopping
experience.
In
that
direction,
a
new
conceptual
framework
(research
model)
is
developed
and
empirically
tested,
using
primary
data
collected
from
store
customers.
proposed
model
includes
twelve
research
are
classified
into
three
dimensions
(groups):
six
independent
(antecedents),
five
mediating
intention
(dependent
factor).
more
detail,
examines
antecedents
behavior,
which
constitute
experience
(Physical
environment,
Interior
shop
environment
&
layout,
Interaction
with
staff,
other
customers,
Merchandise
value/quality,
variety).
It
argues
effect
indirect,
mediated
through
(mediators)
(Customer
experience,
In-shop
emotions,
Perceived
value,
Customer
satisfaction,
loyalty).
Under
context,
eleven
hypotheses
were
Structural
Equation
Modeling
(SEM)
technique.
final
sample
618
who
participated
web-survey.
Results
offer
support
for
underling
mechanism
model,
arguing
significantly
affect
mediators,
which,
turn,
shoppers.
indicate
order
to
have
return
retailers
should
enhance
their
interior
layout
increase
value
merchandise.
originality
lies
its
three-dimensional
approach.
offers
an
understanding
about
impacts
intentions,
approach
lacking
relevant
literature.
Moreover,
focuses
all
kinds
stores,
offering
wider
generalizability
empirical
findings.
Also,
emotions
customers
inside
store,
two
very
seldomly
been
investigated
context
physical
Service Industries Journal,
Journal Year:
2023,
Volume and Issue:
unknown, P. 1 - 26
Published: April 2, 2023
Although
consumer-brand-engagement
(CBE)
and
consumer-brand-experience
(CBX)
are
identified
as
important
research
priorities,
empirically
based
insights
regarding
their
relationship
with
tourism-consumers'
resulting
consumer-value
cocreation
(CVC),
emotional-attachment
consumer-based-brand-equity
(CBBE)
remains
scant,
particularly
during
COVID-19
pandemic.
In
responding
to
this
gap,
following
Service-Dominant-Logic
Protection-Motivation-informed
theories,
we
propose
test
a
model
that
explores
the
influence
of
CBE
CVC
on
CBX,
which
consequently
effects
CBBE
tourism
service-brands.
To
explore
such
issues,
recruit
sample
318
customers
by
using
PLS-SEM.
PLS-SEM-results
indicate
has
positive
impact
CBX.
Second,
findings
reveal
CBX's
CBBE.
Third,
results
corroborated
CBE's
CVC's
indirect
effect
CBBE,
mediated
through
Finally,
illustrated
negative
moderating
perceived-severity
self-efficacy
among
projected
associations.
We
offer
significant
theoretical/managerial
implications
develop
from
study.
International Journal of Consumer Studies,
Journal Year:
2023,
Volume and Issue:
47(6), P. 2583 - 2608
Published: June 26, 2023
Abstract
This
review
aims
to
examine
the
latest
research
on
online
customer
experience
(OCE),
which
can
be
defined
as
consumer's
cognitive,
emotional,
and
behavioral
response
interactions
between
company
occurring
through
digital
channels
(e.g.,
websites,
social
media,
mobile
apps).
To
achieve
this,
we
utilized
a
hybrid
approach
that
incorporates
quantitative
bibliometric
analysis
qualitative
systematic
literature
techniques.
We
identified
publication
trends,
prominent
authors
outlets,
evolution
of
themes
based
141
articles
published
since
last
11
years
ago.
Our
framework‐based
frequently
studied
antecedents,
dimensions,
outcomes
OCE,
new
related
m‐commerce
augmented/virtual
reality.
also
gaps
in
current
proposed
14
areas
future
using
TCM
framework.
