Consumer purchase behavior in a circular economy: The mediating role of switching and purchase intention in the context of refurbished smartphone DOI

Toan Nguyen Dinh,

Son Nguyen Dinh,

Hung Le Manh

et al.

Tạp chí Kinh tế và Phát triển, Journal Year: 2024, Volume and Issue: unknown, P. 94 - 116

Published: Jan. 1, 2024

Purpose - The circular economy (CE) has become a topic of dialogue among academia, companies, and public bodies. Consumers are key actors in the loop, yet consumer behavior remains at periphery research this area. This study aims to propose empirically test barriers drivers that influence consumers’ purchase context refurbished smartphones through mediating roles switching intention intention. Design/methodology/approach first reviewed previous developed hypotheses related objectives. Structural equation modeling (SEM) was conducted hypotheses, employing survey data gathered from 762 consumers Vietnam. Findings Our findings suggest is directly influenced by consumers, as well prices, attitudes, subjective norms, convenience had significant positive effect on In addition, innovativeness intention, perceived risk negative Moreover, found mediate relationship between push, pull, mooring factors behavior. Practical implications informs refurbishers marketing managers about proper product development strategies ultimately increases Originality/value extends existing literature accentuating role promoting adoption products. Keywords Circular economy, behavior,

Language: Английский

Market Crisis Management Strategy Based on Predicting Loyal Customers Using Deep Meta-Learning DOI Open Access
Xiangting Shi,

Yakang Zhang,

Manning Yu

et al.

Published: July 11, 2024

Market crises pose significant challenges for businesses, emphasizing the importance of effective crisis management strategies. Central to these strategies is ability identify and retain loyal customers, who often serve as bedrock stability during tumultuous times. This paper investigates application deep meta-learning analysis predict customers a cornerstone market management. Drawing upon an extensive literature review, study explores previous research on crises, customer loyalty, evolution learning in contexts. Methodologically, outlines data collection, model development, evaluation procedures tailored meta-learning-based prediction. In results, overall accuracy 85%, precision 0.88, recall 0.82, F1-score 0.85 were obtained. The demonstrates effectiveness models accurately identifying offering insights into their performance applicability compared traditional methods. Practical implications include potential applications businesses considerations real-world implementation.

Language: Английский

Citations

1

FACTORS AFFECTING CONSUMER BEHAVIOUR TOWARDS THE CONSUMPTION OF FOREIGN FMCG PRODUCTS DOI Creative Commons
Abirami Mohan, R. Ganesh,

Balaji Jayakrishnan

et al.

Journal of Law and Sustainable Development, Journal Year: 2024, Volume and Issue: 12(3), P. e3156 - e3156

Published: March 12, 2024

Purpose: Understanding how consumers feel about buying Fast-Moving Consumer Goods (FMCG) from other countries is an important topic for researchers around the world. The goal of this investigation to identify elements determining consumer preferences. Methodology: This study uses analysis variance (ANOVA) determine relevance factors customers' preferences towards foreign FMCG items. In order investigate effects several variables, including cultural considerations (F1), cost (F2), societal consequences (F3), goods specifications (F4), self-related characteristics (F5) and emotional determinants (F6), employs information gathered a sample 250 customers. determines which variables possess biggest on behaviour by using ANOVA. relative significance these in influencing customer can be determined through systematic examination variation components their corresponding stages, made possible Findings: It was discovered that although F2 had no discernible impact decision buy, such F1, F3, F4, F5 F6 beneficial effect behaviour. most variable affecting product behaved factor F1.

Language: Английский

Citations

0

Formation of customer value through channel integration: Modelling the mediating role of cognitive and affective customer experience in the omni channel retail context DOI Creative Commons
Sadhana Mishra, Mayank Mishra, Prashant Kumar Pandey

et al.

Cogent Business & Management, Journal Year: 2024, Volume and Issue: 11(1)

Published: May 22, 2024

Technology and the internet have changed Indian retail industry. To better serve customers, retailers are combining benefits of physical locations with vast amount online information. Omnichannel commerce is a unique sales experience that combines real venues information-rich shopping. Thus, main goal this study to understand how customers use omni-channel, identify most important factors affecting their customer experiences, examine affects value. With help 37 item-based questionnaires quantitative survey was conducted on consumers who had purchased from multichannel at least one time in past year. Demographics included age, gender, education, family income. Further structural equation modeling technique implied data analyze integrated channels affect customers' value interactions. The findings indicate both cognitive affective significant impact creation process customers. However, drew greater promotions, product, price presence experience, whereas information access more valuable experience. demonstrate relevance comparing effectiveness various channel integration strategies.

Language: Английский

Citations

0

Customer Choice in the Face of Uncertainty DOI
Maria E. Konovalova, Л.Н. Сафиуллин, Tatyana Stepanova

et al.

Lecture notes in networks and systems, Journal Year: 2024, Volume and Issue: unknown, P. 65 - 74

Published: Jan. 1, 2024

Language: Английский

Citations

0

Consumer purchase behavior in a circular economy: The mediating role of switching and purchase intention in the context of refurbished smartphone DOI

Toan Nguyen Dinh,

Son Nguyen Dinh,

Hung Le Manh

et al.

Tạp chí Kinh tế và Phát triển, Journal Year: 2024, Volume and Issue: unknown, P. 94 - 116

Published: Jan. 1, 2024

Purpose - The circular economy (CE) has become a topic of dialogue among academia, companies, and public bodies. Consumers are key actors in the loop, yet consumer behavior remains at periphery research this area. This study aims to propose empirically test barriers drivers that influence consumers’ purchase context refurbished smartphones through mediating roles switching intention intention. Design/methodology/approach first reviewed previous developed hypotheses related objectives. Structural equation modeling (SEM) was conducted hypotheses, employing survey data gathered from 762 consumers Vietnam. Findings Our findings suggest is directly influenced by consumers, as well prices, attitudes, subjective norms, convenience had significant positive effect on In addition, innovativeness intention, perceived risk negative Moreover, found mediate relationship between push, pull, mooring factors behavior. Practical implications informs refurbishers marketing managers about proper product development strategies ultimately increases Originality/value extends existing literature accentuating role promoting adoption products. Keywords Circular economy, behavior,

Language: Английский

Citations

0