Journey into Virtual Reality: Identifying Behavioral Intentions to Use Virtual Reality in Tourism through Spectral Clustering DOI Creative Commons
Attasit Wiangkham, Komsit Kieanwatana, Rattawut Vongvit

и другие.

Journal of Open Innovation Technology Market and Complexity, Год журнала: 2024, Номер unknown, С. 100442 - 100442

Опубликована: Ноя. 1, 2024

Язык: Английский

Adoption and Continuance in the Metaverse DOI Open Access

Donghyuk Shin,

Hyeon Jo

Electronics, Год журнала: 2024, Номер 13(19), С. 3917 - 3917

Опубликована: Окт. 3, 2024

The burgeoning metaverse market, encompassing virtual and augmented reality, gaming, manufacturing processes, presents a unique domain for studying user behavior. This study delineates research framework to investigate the antecedents of behavioral intention, bifurcating users into inexperienced experienced cohorts. Utilizing cross-sectional survey, empirical data were amassed analyzed using structural equation modeling, 372 responses from 131 241 users. For users, analysis underscored significant impact perceived usefulness on both satisfaction adoption while enjoyment was found bolster only satisfaction. Innovativeness do not drive intention. Conversely, significantly influenced by ease use, usefulness, enjoyment. Continuance intention positively affected enjoyment, trust, innovativeness, extends valuable insights theoretical advancements practical implementations in landscape.

Язык: Английский

Процитировано

4

Touristic Learning Behaviors and Outcomes in Theme Parks: The Role of Activity and Affectional Contexts DOI
Ying Zhao, Fangyu Liu, Jiaming Wang

и другие.

International Journal of Tourism Research, Год журнала: 2024, Номер 26(5)

Опубликована: Сен. 1, 2024

ABSTRACT Existing studies have highlighted the significance of touristic learning; however, few explored effectiveness different learning contexts. This study employs a combination spatial–temporal behavior analysis and survey research to investigate how activity context (static vs. interactive) affectional (positive negative) influence visitors' behaviors outcomes in zoological theme parks. The results indicated that interactive contexts are more effective than static extending duration stay, increasing diversity venues explored, enhancing both emotion visitors. moderating effect is significant, with positive notably visitors associated context. Additionally, played mediating role relationship between outcomes. These empirical findings offer valuable practical implications for design educational experiences within

Язык: Английский

Процитировано

0

Journey into Virtual Reality: Identifying Behavioral Intentions to Use Virtual Reality in Tourism through Spectral Clustering DOI Creative Commons
Attasit Wiangkham, Komsit Kieanwatana, Rattawut Vongvit

и другие.

Journal of Open Innovation Technology Market and Complexity, Год журнала: 2024, Номер unknown, С. 100442 - 100442

Опубликована: Ноя. 1, 2024

Язык: Английский

Процитировано

0