Pricing Decision-Making Considering Ambiguity Tolerance in Consumers: Evidence from Recycled Building Material Enterprises
Systems,
Год журнала:
2025,
Номер
13(2), С. 98 - 98
Опубликована: Фев. 5, 2025
Globally,
recycled
building
materials
have
attracted
much
attention,
but
the
ambiguity
of
use
makes
it
difficult
for
material
remanufacturers
(BMRs)
to
compete
with
manufacturers
(BMMs).
Brand
is
an
important
strategic
tool
enterprises
increase
product
competitiveness.
From
new
perspective
supply
chain,
this
paper
aims
examine
decision-making
behavior
under
two
scenarios
consumer
neutrality
and
tolerance
analyze
impact
on
pricing
decisions
chains
in
a
brand-building
scenario.
This
constructs
model
consisting
BMMs
BMRs,
according
cognitive–affective
personality
system
(CAPS)
theory
through
Stackelberg
game.
The
main
findings
are
as
follows.
(1)
Strengthening
brand
can
mitigate
negative
pricing.
selling
price
positively
related
tolerance.
(2)
When
BMM
has
higher
value,
there
U-shaped
trend
between
profit
at
cost
coefficient
above
threshold
value
0.61.
(3)
BMR
negatively
operational
inefficiencies
coefficients
below
0.45.
Otherwise,
profits
follow
trend.
not
only
expands
research
also
provides
theoretical
guidance
make
effective
response
consumers’
psychology.
Язык: Английский
Complexity Analysis of the Interaction between Government Carbon Quota Mechanism and Manufacturers’ Emission Reduction Strategies under Carbon Cap-and-Trade Mechanism
Sustainability,
Год журнала:
2024,
Номер
16(16), С. 7115 - 7115
Опубликована: Авг. 19, 2024
Based
on
different
carbon
quota
trading
mechanisms,
the
price
and
emission
reduction
strategies
of
oligopoly
manufacturers
in
low-carbon
market
government
mechanism
are
considered.
A
dynamic
game
evolution
model
two
with
competitive
relations
is
established.
The
stability
equilibrium
point
model,
adjustment
speed
decision
variable,
impact
investment,
system
discussed.
Through
nonlinear
dynamics
research,
it
found
that
advantage
grandfathering
method
conducive
to
maintaining
when
government’s
changes;
benchmarking
formulate
strategies,
has
a
stronger
range
for
market,
manufacturer’s
profit
positively
correlated,
investment
also
correlated.
Decision
makers
need
choose
appropriate
mechanisms
manufacturers’
according
actual
changes
maintain
supply
chain
stability.
Язык: Английский