TOURISTS' PERCEPTION ABOUT TOUR DESTINATION POST COVID- 19 PANDEMIC IN BANGLADESH: AN INVESTIGATION OF KNOWLEDGE, TRANSPORTATION FACILITIES, SOCIAL MEDIA AND WEATHER IMPACTS DOI

Meher Neger

International Journal of Research -GRANTHAALAYAH, Год журнала: 2025, Номер 13(4)

Опубликована: Апрель 30, 2025

Tourism has become an important global economic and leisure activity due to its growing acceptance benefits. This study investigates the impact of content cues tourists’ perception on tourist well-being provide understanding how destination attributes influence perception. The purpose research was investigate towards post COVID-19 pandemic in context Bangladeshi consumers. Quantitative type applied used descriptive design. A standardized questionnaire collect 210 data from consumers different destinations, residents a few geographical areas like Khulna, Jashore, Cox's Bazar, Chattagram, Cumilla Sylhet using purposive sampling method. partial least square structured equation modeling (PLS-SEM) approach evaluate test hypotheses.PLS-SEM analysis method demonstrated that tourists' knowledge social media had positive significant perspective Bangladesh.The paper provides practical guidelines for tourism industry effectively better services tourists. could new insights about competitiveness be improved by examining affecting factors (tourists' knowledge, transportation facilities, weather) development impacts.

Язык: Английский

TOURISTS' PERCEPTION ABOUT TOUR DESTINATION POST COVID- 19 PANDEMIC IN BANGLADESH: AN INVESTIGATION OF KNOWLEDGE, TRANSPORTATION FACILITIES, SOCIAL MEDIA AND WEATHER IMPACTS DOI

Meher Neger

International Journal of Research -GRANTHAALAYAH, Год журнала: 2025, Номер 13(4)

Опубликована: Апрель 30, 2025

Tourism has become an important global economic and leisure activity due to its growing acceptance benefits. This study investigates the impact of content cues tourists’ perception on tourist well-being provide understanding how destination attributes influence perception. The purpose research was investigate towards post COVID-19 pandemic in context Bangladeshi consumers. Quantitative type applied used descriptive design. A standardized questionnaire collect 210 data from consumers different destinations, residents a few geographical areas like Khulna, Jashore, Cox's Bazar, Chattagram, Cumilla Sylhet using purposive sampling method. partial least square structured equation modeling (PLS-SEM) approach evaluate test hypotheses.PLS-SEM analysis method demonstrated that tourists' knowledge social media had positive significant perspective Bangladesh.The paper provides practical guidelines for tourism industry effectively better services tourists. could new insights about competitiveness be improved by examining affecting factors (tourists' knowledge, transportation facilities, weather) development impacts.

Язык: Английский

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