Mobility as a Service (MaaS) bundle uptake: a case study in Milan, Italy

European Transport Research Review, Год журнала: 2025, Номер 17(1)

Опубликована: Янв. 14, 2025

Abstract Recent applications of Mobility as a Service (MaaS) platforms have highlighted certain limitations in accurately identifying integrated mobility packages (MaaS bundles) that align with users’ needs and preferences while also supporting the financial viability businesses. This study explores interest university community members adopting paying for MaaS bundles, aiming to determine whether their differ from those general population commonly analyzed existing research. The research method involved design administration survey instrument, resulting 1949 completed computer-assisted web interviews collected between May June 2023. willingness pay (WTP) different bundles was estimated based on responses stated preference choice tree experiments. Results reveal 45.2% respondents showed no any proposed bundle, 29.5% towards only one specific bundle. Conversely, 25.3% expressed two or more bundles. Public transport (PT) pass holders higher WTP compared PT non-holders, an additional 17.5–28.3% over what they currently pass. findings positive attitude among toward especially holders. underscores opportunity providers target this group tailored complement choices, thereby increasing user satisfaction viability.

Язык: Английский

Segmenting the potential users of MaaS by combining latent class cluster analysis and structural equation modeling

Sustainable Cities and Society, Год журнала: 2024, Номер 114, С. 105764 - 105764

Опубликована: Авг. 23, 2024

Язык: Английский

An approach for evaluating added values of MaaS bundles considering heterogeneous subscription willingness

Transportation, Год журнала: 2024, Номер unknown

Опубликована: Сен. 25, 2024

Язык: Английский