Electronic shopping cart abandonment: What do we know and where should we be heading?
Electronic Markets,
Год журнала:
2024,
Номер
34(1)
Опубликована: Апрель 11, 2024
Abstract
This
paper
aims
to
systematically
review
the
literature
on
electronic
shopping
cart
abandonment
(ESCA).
It
analyzes
development
of
ESCA
in
terms
publication
trends,
outlets,
number
citations,
methodologies,
and
theoretical
underpinnings.
Furthermore,
based
synthesis,
this
proposes
a
conceptual
framework
integrating
widely
used
antecedents,
mediators,
moderators
that
influence
ESCA.
The
antecedents
include
customer
attributes
website-related
factors
while
research
comparison
mediate
relationship
between
these
Using
lexicometric
analysis,
SLR
identified
key
themes
studied
over
time,
including
decision-making
criteria,
motives
characteristics,
online
environment,
website
attributes.
Further,
suggests
future
directions
advance
from
theoretical,
contextual,
methodological
perspectives.
also
strategies
for
e-retailers
marketers
overcome
Overall,
is
silver
line
literature.
Язык: Английский
Factors impacting renewable energy investments: case studies and analysis
Elsevier eBooks,
Год журнала:
2025,
Номер
unknown, С. 43 - 54
Опубликована: Янв. 1, 2025
Язык: Английский
The Determinant Factors of Shopping Cart Abandonment Among E-commerce Customers in Indonesia
CommIT (Communication and Information Technology) Journal,
Год журнала:
2024,
Номер
18(1), С. 29 - 38
Опубликована: Апрель 5, 2024
Predicting
the
non-purchase
behavior
of
potential
customers,
such
as
abandonment
online
shopping
carts,
is
a
pivotal
factor
in
determining
success
companies.
Despite
several
conducted
studies,
further
investigation
still
required
to
gain
profound
understanding
underlying
causes
these
phenomena.
The
research
aims
analyze
motivating
factors
behind
cart
among
ecommerce
customers
Indonesia
using
quantitative
method.
Furthermore,
population
size
undefined,
and
sample
consists
200
respondents
selected
through
purposive
sampling.
determined
by
five
times
indicator
number.
data
analysis
Structural
Equation
Modeling
(SEM)
SmartPLS
4.0.8.5,
Coefficient
determination
(R2)
value
for
found
be
37.5%.
results
show
that
complicated
checkout,
information
overload,
policies,
limited
shipping
options
positively
impact
abandonment.
Complicated
checkout
emerges
most
significant
variable.
Meanwhile,
perceived
cost
emotional
ambivalence
have
no
impact.
also
provides
theoretical
contributions
suggests
future
e-commerce
companies
merchants.
contribution
how
user
emotions,
experience,
merchant
regulation
affect
From
practical
implications,
should
focus
on
experience
during
reduce
Язык: Английский
A Study On Consumer Education Towards External Stimuli Affecting Online Shopping Behavior – Analysis Using Jamovi
N Mariyappan,
G. Sangeetha
Опубликована: Янв. 1, 2024
This
research
explores
how
external
cues,
including
economic,
social,
political,
technological,
and
cultural
factors,
influence
consumer
purchasing
decisions
on
the
internet.
Using
a
mixed-method
strategy,
it
examines
theoretical
underpinnings
empirical
data
of
stimuli
internet
shopping
behavior.
Furthermore,
this
study
gives
suggestions
to
educate
towards
online
shopping.
The
findings
can
help
merchants
marketers
create
successful
marketing
campaigns,
enhance
user
experience,
strengthen
customer
bonds.
To
ensure
representation
across
all
demographics
buying
inclinations,
varied
sample
consumers
is
gathered.
Advanced
statistical
approaches
are
used
in
analysis
find
patterns,
trends,
connections
between
environmental
factors
behaviours.
Язык: Английский
Implementation Of the People's Market Application to Improve the Performance of MSMES In Kendal Regency: Integration of Theory Acceptance Model (TAM) And Extended Theory of Planned Behavior (TPB)
Eka Kurnia Patmasari,
Haifa Hannum Arija
Jurnal Ekonomi Bisnis & Entrepreneurship,
Год журнала:
2023,
Номер
17(2), С. 513 - 523
Опубликована: Ноя. 30, 2023
The
emergence
of
Covid
19
has
devastated
the
performance
Micro,
Small
and
Medium
Enterprises
(MSMEs)
including
in
Kendal
Regency.
Through
People's
Market
application,
it
is
hoped
that
can
encourage
MSMEs
after
pandemic.
However,
problem
occurs
users
application
MSME
players
are
still
low
which
hinder
growth
competitiveness
digitalization
era.
This
study
aims
to
analyze
behavior
adopting
Regency
through
integration
Theory
Acceptance
Model
(TAM)
Extended
Planned
Behavior
(TPB).
research
a
causality
using
seven
main
variables
tested
from
TAM
TPB
models,
namely:
perceived
benefits;
ease
use;
attitude
application;
subjective
norms;
behavioral
control;
intention
actual
behavior.
sample
this
used
purposive
sampling
method
with
total
met
criteria
231
respondents.
data
was
obtained
distributing
questionnaires
via
google
form.
were
statistically
AMOS
program.
results
showed
benefits
use
affect
attitudes.
Attitude
affects
traders
application.
norms
control
have
no
significant
effect
on
intentions.
also
prove
intentions
merchants
carry
out
Язык: Английский
Problems with Online Shopping in Selected Countries of the European Union
Eurasian studies in business and economics,
Год журнала:
2024,
Номер
unknown, С. 167 - 180
Опубликована: Янв. 1, 2024
Язык: Английский
Implementation of the people's market application to improve the performance of MSMEs in Kendal Regency: Integration of Theory Acceptance Model (TAM) and Extended Theory of Planned Behavior (TPB)
Eka Kurnia Patmasari,
Haifa Hannum Arija
World Journal of Advanced Research and Reviews,
Год журнала:
2023,
Номер
20(2), С. 530 - 536
Опубликована: Ноя. 12, 2023
The
emergence
of
Covid
19
has
devastated
the
performance
Micro.
Small
and
Medium
Enterprises
(MSMEs)
including
in
Kendal
Regency.
Through
People's
Market
application.
it
is
hoped
that
can
encourage
MSMEs
after
pandemic.
However.
problem
occurs
users
application
MSME
players
are
still
low
which
hinder
growth
competitiveness
digitalization
era.
This
study
aims
to
analyze
behavior
adopting
Regency
through
integration
Theory
Acceptance
Model
(TAM)
Extended
Planned
Behavior
(TPB).
research
a
causality
using
seven
main
variables
tested
from
TAM
TPB
models.
namely:
perceived
benefits;
ease
use;
attitude
application;
subjective
norms;
behavioral
control;
intention
actual
behavior.
sample
this
used
purposive
sampling
method
with
total
met
criteria
231
respondents.
data
was
obtained
distributing
questionnaires
via
google
form.
were
statistically
AMOS
program.
results
showed
benefits
use
affect
attitudes.
Attitude
affects
traders
norms
control
have
no
significant
effect
on
intentions.
also
prove
intentions
merchants
carry
out
Язык: Английский