From Traditional Recommender Systems to GPT-Based Chatbots: A Survey of Recent Developments and Future Directions DOI Creative Commons
Tamim M. Al-Hasan, Aya Nabil Sayed, Fayçal Bensaali

и другие.

Big Data and Cognitive Computing, Год журнала: 2024, Номер 8(4), С. 36 - 36

Опубликована: Март 27, 2024

Recommender systems are a key technology for many applications, such as e-commerce, streaming media, and social media. Traditional recommender rely on collaborative filtering or content-based to make recommendations. However, these approaches have limitations, the cold start data sparsity problem. This survey paper presents an in-depth analysis of paradigm shift from conventional generative pre-trained-transformers-(GPT)-based chatbots. We highlight recent developments that leverage power GPT create interactive personalized conversational agents. By exploring natural language processing (NLP) deep learning techniques, we investigate how models can better understand user preferences provide context-aware The further evaluates advantages limitations GPT-based systems, comparing their performance with traditional methods. Additionally, discuss potential future directions, including role reinforcement in refining personalization aspect systems.

Язык: Английский

Generative artificial intelligence in marketing: Applications, opportunities, challenges, and research agenda DOI
Nir Kshetri, Yogesh K. Dwivedi, Thomas H. Davenport

и другие.

International Journal of Information Management, Год журнала: 2023, Номер 75, С. 102716 - 102716

Опубликована: Окт. 18, 2023

Язык: Английский

Процитировано

174

The effects of artificial intelligence applications in educational settings: Challenges and strategies DOI Creative Commons
Omar Ali, Peter Murray, Mujtaba M. Momin

и другие.

Technological Forecasting and Social Change, Год журнала: 2023, Номер 199, С. 123076 - 123076

Опубликована: Дек. 14, 2023

With the continuous intervention of AI tools in education sector, new research is required to evaluate viability and feasibility extant platforms inform various pedagogical methods instruction. The current manuscript explores cumulative published literature date order key challenges that influence implications adopting models Education Sector. researchers' present works both favour against AI-based applications within Academic milieu. A total 69 articles from a 618-article population was selected diverse academic journals between 2018 2023. After careful review articles, presents classification structure based on five distinct dimensions: user, operational, environmental, technological, ethical challenges. recommends use ChatGPT as complementary teaching-learning aid including need afford customized optimized versions tool for teaching fraternity. study addresses an important knowledge gap how enhance educational settings. For instance, discusses interalia range AI-related effects learning creative prompts, training datasets genres, incorporation human input data confidentiality elimination bias. concludes by recommending strategic solutions emerging identified while summarizing ways encourage wider adoption other sector. insights presented this can act reference policymakers, teachers, technology experts stakeholders, facilitate means sector more generally. Moreover, provides foundation future research.

Язык: Английский

Процитировано

85

Multidisciplinary collaboration: key players in successful implementation of ChatGPT and similar generative artificial intelligence in manufacturing, finance, retail, transportation, and construction industry DOI Open Access
Nitin Liladhar Rane

Опубликована: Окт. 17, 2023

The emergence of generative artificial intelligence (AI), exemplified by ChatGPT, has fundamentally transformed numerous sectors amplifying operational efficiency, output, and customer satisfaction. However, effectively integrating such sophisticated AI systems, especially in manufacturing, finance, retail, transportation, construction, demands concerted efforts from cross-functional teams. This investigation delves into the indispensable role played these teams ensuring seamless integration ChatGPT akin technologies across diverse fields. In research underscores vital significance collaboration between specialists, industrial engineers, production managers to optimize manufacturing processes, preemptive maintenance, quality assurance. finance sector, study highlights essential synergy data scientists, regulatory experts, financial analysts harness ChatGPT's complete potential automating tasks, detecting fraud, providing personalized interactions. For retail industry, this accentuates necessity collaborative marketing strategists, user experience designers, developers utilizing for targeted campaigns, virtual shopping assistants, instantaneous support. It explores how can facilitate assimilation boost engagement, inventory management, predict consumer trends, thereby propelling business growth competitive advantage. transportation imperative planners, software developers, experts leveraging efficient route planning, predictive vehicle real-time logistics oversight. construction importance cohesive among architects, civil programmers project design enhancement, risk mitigation. By promoting collaboration, effective communication, cross-domain expertise, are instrumental harnessing transformative AI, industries toward a more efficient, sustainable, technologically advanced future.

Язык: Английский

Процитировано

47

Exploring User Adoption of ChatGPT: A Technology Acceptance Model Perspective DOI
Jiaojiao Ma, Pengcheng Wang, Benqian Li

и другие.

International Journal of Human-Computer Interaction, Год журнала: 2024, Номер unknown, С. 1 - 15

Опубликована: Фев. 22, 2024

In the rapidly evolving landscape of technology, emergence Chat Generative Pre-trained Transformer (ChatGPT) marks a pivotal milestone in realm Artificial Intelligence (AI). However, little research has reported predictors people's intentions to use ChatGPT. This pioneering study empirically examines user adoption through lens Technology Acceptance Model (TAM) using convenience sampling method. The surveyed 784 ChatGPT users China, whom 58.93% were males. results have revealed several key findings: (1) perceived usefulness, ease use, behavioral intention, and behavior positively correlated with each other; (2) intention acted as mediating factor relationship between usefulness behavior, well behavior; (3) played chain-mediated role (4) exhibited greater strength among females compared males; (5) association was found be stronger urban comparison their rural counterparts; (6) connections observed individuals higher educational backgrounds relative those lower backgrounds. These findings provide crucial nuanced insights advance practical application ChatGPT, emphasizing need for enhanced usability use. this exclusively captured usage behaviors within Chinese base. Future investigations could encompass diverse demographics across multiple countries, enabling cross-cultural comparisons.

Язык: Английский

Процитировано

47

Enhancing trust in online grocery shopping through generative AI chatbots DOI Creative Commons
Debarun Chakraborty, Arpan Kumar Kar, Smruti Patre

и другие.

Journal of Business Research, Год журнала: 2024, Номер 180, С. 114737 - 114737

Опубликована: Май 24, 2024

Generative Artificial Intelligence (GAI) is witnessing a lot of adoption across industries, but literature yet to fully document the nuances these applications. We develop comprehensive framework for understanding factors that affect trust in online grocery shopping (OGS) using GAI chatbots. Our exploratory study was conducted via interviews, which helped build our model. integrate Elaboration Likelihood Model (ELM) and Status Quo Bias (SQB) theory Unified Framework Trust on Technology Platforms. In confirmatory study, by analyzing 372 responses from users, structural equation modelling (SEM), we initially validate path Subsequently, used fuzzy set qualitative comparative analysis (fsQCA) check causal combinations explain different levels. Apart perceived regret avoidance, all other had significant effect attitude trust. Perceived anthropomorphism moderated associations between interaction quality, credibility, threat, attitude.

Язык: Английский

Процитировано

40

AI hype as a cyber security risk: the moral responsibility of implementing generative AI in business DOI Creative Commons
Declan Humphreys, Abigail Koay, Dennis Desmond

и другие.

AI and Ethics, Год журнала: 2024, Номер 4(3), С. 791 - 804

Опубликована: Фев. 23, 2024

Abstract This paper examines the ethical obligations companies have when implementing generative Artificial Intelligence (AI). We point to potential cyber security risks are exposed rushing adopt AI solutions or buying into “AI hype”. While benefits of for business been widely touted, inherent associated less well publicised. There growing concerns that race integrate is not being accompanied by adequate safety measures. The rush buy hype and fall behind competition potentially exposing broad possibly catastrophic cyber-attacks breaches. In this paper, we outline significant threats models pose, including ‘backdoors’ in could compromise user data risk ‘poisoned’ producing false results. light these concerns, discuss moral considering principles beneficence, non-maleficence, autonomy, justice, explicability. identify two examples concern, overreliance over-trust AI, both which can negatively influence decisions, leaving vulnerable threats. concludes recommending a set checklists implementation environment minimise based on discussed responsibilities concern.

Язык: Английский

Процитировано

38

Using large language models to generate silicon samples in consumer and marketing research: Challenges, opportunities, and guidelines DOI Creative Commons
Marko Sarstedt, Susanne Adler,

Lea Rau

и другие.

Psychology and Marketing, Год журнала: 2024, Номер 41(6), С. 1254 - 1270

Опубликована: Фев. 10, 2024

Abstract Should consumer researchers employ silicon samples and artificially generated data based on large language models, such as GPT, to mimic human respondents' behavior? In this paper, we review recent research that has compared result patterns from samples, finding results vary considerably across different domains. Based these results, present specific recommendations for sample use in marketing research. We argue hold particular promise upstream parts of the process qualitative pretesting pilot studies, where collect external information safeguard follow‐up design choices. also provide a critical assessment using main studies. Finally, discuss ethical issues future avenues.

Язык: Английский

Процитировано

27

Assessing the nexus of Generative AI adoption, ethical considerations and organizational performance DOI Creative Commons
Nripendra P. Rana, Rajasshrie Pillai, Brijesh Sivathanu

и другие.

Technovation, Год журнала: 2024, Номер 135, С. 103064 - 103064

Опубликована: Июль 1, 2024

Numerous enterprises employ Generative AI (GenAI) for a plethora of business operations, which can enhance organizational effectiveness. The adoption might be driven by multiple factors influencing the landscape. Additionally, numerous ethical considerations could impact deployment GenAI. This unique study investigated how organizations adopt GenAI and its effects on their performance. Further, this research utilized institutional theory guidelines design to develop framework examining A survey 384 managers from information technology (IT) technology-enabled services (ITeS) companies was conducted. Data analysis done using PLS-SEM examine validate proposed model. outcome reveals that pressures, i.e., coercive, normative mimetic forces, influence use in organizations. It also found fairness, accountability, transparency, accuracy autonomy Also, results divulge influences performance is moderated innovativeness. provides insights developers GenAI, senior management companies, government IT policymakers highlighting pressures principles

Язык: Английский

Процитировано

24

Navigating the perils of artificial intelligence: a focused review on ChatGPT and responsible research and innovation DOI Creative Commons
Athanasios Polyportis, Nikolaos Pahos

Humanities and Social Sciences Communications, Год журнала: 2024, Номер 11(1)

Опубликована: Янв. 15, 2024

Abstract While the rise of artificial intelligence (AI) tools holds promise for delivering benefits, it is important to acknowledge associated risks their deployment. In this article, we conduct a focused literature review address two central research inquiries concerning ChatGPT and similar AI tools. Firstly, examine potential pitfalls linked with development implementation across individual, organizational, societal levels. Secondly, explore role multi-stakeholder responsible innovation framework in guiding chatbots’ sustainable utilization. Drawing inspiration from stakeholder theory principles, underscore necessity comprehensive ethical guidelines navigate design, inception, utilization emerging innovations. The findings shed light on perils various levels, including issues such as devaluation relationships, unemployment, privacy concerns, bias, misinformation, digital inequities. Furthermore, proposed Responsible Research Innovation can empower stakeholders proactively anticipate deliberate upon AI’s ethical, social, environmental implications, thus substantially contributing pursuit implementation.

Язык: Английский

Процитировано

23

Current Status of ChatGPT Use in Medical Education: Potentials, Challenges, and Strategies DOI Creative Commons
Tianhui Xu, Huiting Weng, Fang Liu

и другие.

Journal of Medical Internet Research, Год журнала: 2024, Номер 26, С. e57896 - e57896

Опубликована: Июнь 29, 2024

ChatGPT, a generative pretrained transformer, has garnered global attention and sparked discussions since its introduction on November 30, 2022. However, it generated controversy within the realms of medical education scientific research. This paper examines potential applications, limitations, strategies for using ChatGPT. ChatGPT offers personalized learning support to students through robust natural language generation capabilities, enabling furnish answers. Moreover, demonstrated significant use in simulating clinical scenarios, facilitating teaching processes, revitalizing education. Nonetheless, numerous challenges accompany these advancements. In context education, is paramount importance prevent excessive reliance combat academic plagiarism. Likewise, field medicine, vital guarantee timeliness, accuracy, reliability content by Concurrently, ethical concerns regarding information security arise. light challenges, this proposes targeted addressing them. First, risk overreliance plagiarism must be mitigated ideological fostering comprehensive competencies, implementing diverse evaluation criteria. The integration contemporary pedagogical methodologies conjunction with serves enhance overall quality To professionalism content, recommended implement measures optimize ChatGPT’s training data professionally transparency process. ensures that aligned most recent standards practice. enhancement value alignment establishment pertinent legislation or codes practice address concerns, including those pertaining algorithmic discrimination, allocation responsibility, privacy, security. conclusion, while presents also encounters various challenges. Through research implementation suitable strategies, anticipated positive impact will harnessed, laying groundwork advancing discipline development high-caliber professionals.

Язык: Английский

Процитировано

23