Increased Technological Capability and the Future of Platform Regulation: New Forms of Relaxation or New Forms of Restriction DOI

Eric K. Clemons,

Andrej Savin, Maximilian Schreieck

и другие.

Lecture notes in information systems and organisation, Год журнала: 2024, Номер unknown, С. 13 - 32

Опубликована: Янв. 1, 2024

Язык: Английский

The impact of mandatory disclosure on rewarding online reviews based on S-O-R theory DOI
Wen‐Yau Liang, Chun‐Che Huang, Tzu-Liang Tseng

и другие.

Asia Pacific Journal of Marketing and Logistics, Год журнала: 2025, Номер unknown

Опубликована: Янв. 27, 2025

Purpose Up to 89.1% of consumers have changed their decisions due the influence online reviews. In order increase number reviews, some websites and platforms adopted feedback incentives. Research shows that offering review incentives does likelihood writing However, reward system also brings problems. Consumers may doubt authenticity product reviews are incentivized by rewards, believing reviewers only for personal gain, which has a negative impact on credibility To address this issue, study proposes mechanism mandatory disclosure as research demonstrates transparent communication platform’s efforts can substantially boost helpfulness restore trust in platforms, even improve purchase intentions. Design/methodology/approach This applies S-O-R (Stimulus-Organism-Response) theoretical framework utilizes simulated situational questionnaire investigate consumers' emotional behavioral responses within context system. The model identifies four key constructs: quality Stimulus, usefulness Organism, intention Response. Data were collected through subsequently analyzed understand these relationships. Findings results show significant positive credibility, intention. Similarly, impacts Originality/value mitigate potential effects systems, introduces examines its using questionnaire. hypothesizes rewarded enables identify may, turn, enhance

Язык: Английский

Процитировано

1

Deceptive Minds in Digital Spaces: The Influence of the Dark Triad on Posting Fake Online Reviews DOI Creative Commons
Matteo Borghi, Phatcharasiri Ratcharak

Psychology and Marketing, Год журнала: 2025, Номер unknown

Опубликована: Март 25, 2025

ABSTRACT In the digital age, online reviews play a critical role in consumer decision‐making. Despite growing interest fake reviews, personality antecedents of posting such remain largely unexplored. This study addresses this gap by investigating influence Dark Triad traits on behavior reviews. Leveraging Interpersonal Deception Theory, we apply natural language processing techniques to detect Amazon's data set and employ logistic regression modeling examine relationship between these deceptive behavior. Our findings reveal that Machiavellians use as calculated tools manipulate perceptions, whereas narcissists, driven their need for validation fear detection, avoid protect credibility self‐image. Furthermore, psychopaths' impulsivity short‐term focus deter them from cognitively demanding task crafting plausible These new insights into distinct effects each trait enhance theoretical models offer practical implications. Incorporating personality‐based metrics review detection systems can help businesses safeguard platform integrity promote authentic feedback.

Язык: Английский

Процитировано

1

Hospitality customer intentions to write fake online reviews: A cross-cultural approach DOI Creative Commons
Mustafeed Zaman, Chai Ching Tan, Mohammad Shahidul Islam

и другие.

International Journal of Hospitality Management, Год журнала: 2024, Номер 120, С. 103775 - 103775

Опубликована: Май 7, 2024

Язык: Английский

Процитировано

9

Mitigating collusive manipulation of reviews in e-commerce platforms: Evolutionary game and strategy simulation DOI
Xiaoxia Xu, Ruguo Fan, Dongxue Wang

и другие.

Information Processing & Management, Год журнала: 2025, Номер 62(4), С. 104080 - 104080

Опубликована: Фев. 24, 2025

Язык: Английский

Процитировано

0

Using artificial intelligence (AI) to enhance customer experience and to develop strategic marketing: An integrative synthesis DOI
Jean‐Michel Sahut, Michel Laroche

Computers in Human Behavior, Год журнала: 2025, Номер unknown, С. 108684 - 108684

Опубликована: Апрель 1, 2025

Язык: Английский

Процитировано

0

Navigating the AI Hype: Perceptions and Opportunities in German SME Marketing Applications DOI

Jonas Polfuß

Springer proceedings in business and economics, Год журнала: 2025, Номер unknown, С. 388 - 398

Опубликована: Янв. 1, 2025

Язык: Английский

Процитировано

0

User-generated content vs. firm-generated content: do consumers trust fellow consumers more than firms? Evidence from the Saudi telecommunication sector DOI Creative Commons
Ghaith Al‐Abdallah, Len Tiu Wright

Cogent Business & Management, Год журнала: 2025, Номер 12(1)

Опубликована: Май 23, 2025

Язык: Английский

Процитировано

0

The Rise of Fake Reviews: Toward a Marketing-Oriented Framework for Understanding Fake Reviews DOI
Weng Marc Lim, Reeti Agarwal, Anubhav Mishra

и другие.

Australasian Marketing Journal (AMJ), Год журнала: 2024, Номер unknown

Опубликована: Окт. 28, 2024

Reviews have become an essential part of consumer decision-making. However, the rise in fake reviews can lead consumers astray and provide misleading information to sell more products or harm competing brands. This study systematically analyzes 229 studies on using structural topic modeling. The outlines antecedents, decisions, outcomes (ADO) marketing summarizes theories, contexts, methods (TCM) used by research this domain. Additionally, integrates sender, message, channel, receiver (SMCR) communication model with dual-factor theory propose a comprehensive framework that categorizes factors contribute inhibit creation transmission along their implications. Finally, opportunities for further provides equivalent recommendations marketers researchers deal reviews.

Язык: Английский

Процитировано

1

Does language concreteness influence consumers’ perceived deception in online reviews? DOI
Xiaoxiao Shi, Wei Shan, Z. Z. Du

и другие.

European Journal of Marketing, Год журнала: 2024, Номер 58(12), С. 2670 - 2704

Опубликована: Ноя. 12, 2024

Purpose Although online reviews have become a key source of information for consumer purchasing decisions, little is known about how the concreteness language used in these influences perceptions deception. This study aims to address this important gap by drawing on psycholinguistic research and Language Expectancy Theory examine when (abstract vs concrete) impacts consumers’ perceived Design/methodology/approach Two scenario-based experiments were conducted deception, considering mediating role psychological distance moderating effects Machiavellianism (Mach) reviewer identity disclosure. Findings Online that include concrete lead lower deception reducing from review. For consumers with higher levels Mach, written abstract (vs result via distance, while abstract) distance. Research limitations/implications To best authors’ knowledge, one first highlight relevance linguistic style (i.e. review review) toward context e-commerce. Practical implications The framework enables managers retailing platforms identify most effective strategies decrease appropriate utilize styles reviews. Originality/value contributes both theory practice deepening knowledge affects helping make effective\ during shopping.

Язык: Английский

Процитировано

0

Increased Technological Capability and the Future of Platform Regulation: New Forms of Relaxation or New Forms of Restriction DOI

Eric K. Clemons,

Andrej Savin, Maximilian Schreieck

и другие.

Lecture notes in information systems and organisation, Год журнала: 2024, Номер unknown, С. 13 - 32

Опубликована: Янв. 1, 2024

Язык: Английский

Процитировано

0