Artificial intelligence digital employees and sustainable innovation in online retail: The mediating role of ambidextrous green innovation and the moderating role of ethical anxiety
Journal of Retailing and Consumer Services,
Год журнала:
2025,
Номер
84, С. 104235 - 104235
Опубликована: Янв. 27, 2025
Язык: Английский
Factors influencing recommendations for women's clothing satisfaction: A latent dirichlet allocation approach using online reviews
Journal of Retailing and Consumer Services,
Год журнала:
2024,
Номер
81, С. 104011 - 104011
Опубликована: Июль 29, 2024
Язык: Английский
Drivers of metaverse adoption for enhancing marketing capabilities of retail SMEs
Technology in Society,
Год журнала:
2024,
Номер
79, С. 102704 - 102704
Опубликована: Авг. 30, 2024
Язык: Английский
AI and Customer Experience: Personalization and Engagement in Middle Eastern Markets
Опубликована: Янв. 1, 2025
Язык: Английский
Does humanizing help? Exploring the role of anthropomorphism and privacy concerns in shoppers adoption of voice-commerce
Marketing Intelligence & Planning,
Год журнала:
2025,
Номер
unknown
Опубликована: Март 4, 2025
Purpose
Recent
research
highlights
the
growing
use
of
anthropomorphizing
voice
commerce,
attributing
human-like
traits
to
shopping
assistants.
However,
scant
examines
influence
anthropomorphism
on
behavioral
intention
shoppers.
Therefore,
study
mediating
role
and
privacy
concerns
in
relationship
between
utilitarian
hedonic
factors
with
voice-commerce
Design/methodology/approach
The
employs
structural
equation
modeling
(SEM)
analyze
responses
from
279
Findings
Results
indicate
that
commerce
fosters
adoption
for
but
not
factors.
Paradoxically,
decreases
shoppers’
intentions
heightens
their
concerns.
Research
limitations/implications
cross-sectional
survey
design
serves
as
a
notable
limitation
study.
Future
researchers
can
rely
longitudinal
designs
additional
insights.
Practical
implications
Marketers
should
anthropomorphize
shoppers,
consider
implementing
customized
settings
tailored
individual
preferences.
Originality/value
contributes
academia
management
by
emphasizing
need
customize
anthropomorphic
features
according
Furthermore,
it
adverse
effects
behavior,
offering
policymakers
guidance
appropriate
regulations.
Язык: Английский
A Literature Review on the Emerging Trends of AI Applications in E-Retailing: Insights from the Journal of Retailing and Consumer Services
Abant Sosyal Bilimler Dergisi,
Год журнала:
2025,
Номер
25(1), С. 365 - 389
Опубликована: Март 24, 2025
The
use
of
artificial
intelligence
(AI)
in
the
retail
sector
is
steadily
increasing.
This
study
aims
to
reveal
usage
AI
retailing
over
years.
For
thisKoh
purpose,
137
studies
published
Journal
Retailing
and
Consumer
Services
were
analyzed
according
SPAR-4-SLR
protocol.
reviewed
across
four
domains:
publication
year,
consumer
approach,
technology
applied,
theoretical
framework.
Findings
indicate
that
most
2024,
primarily
focusing
on
purchasing
behavior,
extensive
chatbots,
frequent
application
Technology
Acceptance
Model
(TAM)
grounding.
research
distinguishes
itself
by
examining
retailer-consumer
behavior
relationship,
mainly
contributing
current
knowledge
this
area.
Keywords:
AI,
ıntelligence,
retailing,
behaviour
Язык: Английский