Providing social support in technology-based service encounters: Activating intrinsic motivations to create better outcomes

Journal of Retailing and Consumer Services, Год журнала: 2025, Номер 84, С. 104229 - 104229

Опубликована: Янв. 15, 2025

Язык: Английский

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“Freedom–enslavement” paradox in consumers’ adoption of smart transportation: A comparative analysis of three technologies

Transport Policy, Год журнала: 2025, Номер unknown

Опубликована: Фев. 1, 2025

Язык: Английский

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Behavioral Reasoning Theory in E-Business Adoption: a Systematic Review of Applications in Food and Beverage SMES

Journal of Lifestyle and SDGs Review, Год журнала: 2025, Номер 5(3), С. e05440 - e05440

Опубликована: Март 10, 2025

Objective: This study examines the application of Behavioral Reasoning Theory (BRT) framework in e-business adoption within small and medium-sized enterprises (SMEs) food beverage (FnB) sector. It aims to address gaps understanding how cognitive reasoning influences technology adoption, particularly emerging economies. research aligns with sustainable development goal no poverty by exploring digital transformation SMEs can drive economic growth job creation, fostering financial stability among business owners workers. Furthermore, it supports Industry, Innovation, Infrastructure emphasizing role platforms strengthening resilience competitiveness, while advocating for partnerships goals through collaboration between policymakers, providers, industry stakeholders enhance adoption. Method: A bibliometric analysis a systematic literature review (SLR) were conducted on 519 peer-reviewed articles. Articles selected based relevance BRT, SMEs, focus identifying frameworks, trends, existing gaps. Results Discussion: While there is growing interest BRT studies, especially markets, limited links FnB SMEs. Only nine studies applied broadly, minimal negligible attention Research Implications: Insights from this guide policymakers providers design frameworks addressing SMEs' specific challenges adopting e-business. emphasizes potential creating targeted training, support systems, strategies Originality/Value: first systematically applications sector, highlighting significant providing roadmap future practical applications. underscores untapped advance

Язык: Английский

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A Literature Review on the Emerging Trends of AI Applications in E-Retailing: Insights from the Journal of Retailing and Consumer Services

Abant Sosyal Bilimler Dergisi, Год журнала: 2025, Номер 25(1), С. 365 - 389

Опубликована: Март 24, 2025

The use of artificial intelligence (AI) in the retail sector is steadily increasing. This study aims to reveal usage AI retailing over years. For thisKoh purpose, 137 studies published Journal Retailing and Consumer Services were analyzed according SPAR-4-SLR protocol. reviewed across four domains: publication year, consumer approach, technology applied, theoretical framework. Findings indicate that most 2024, primarily focusing on purchasing behavior, extensive chatbots, frequent application Technology Acceptance Model (TAM) grounding. research distinguishes itself by examining retailer-consumer behavior relationship, mainly contributing current knowledge this area. Keywords: AI, ıntelligence, retailing, behaviour

Язык: Английский

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Creating an operational evaluation model for catering delivery platforms using an expanded BOCR theory

Research in Transportation Business & Management, Год журнала: 2024, Номер 59, С. 101267 - 101267

Опубликована: Дек. 12, 2024

Язык: Английский

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