Asian Journal of Business Research, Год журнала: 2023, Номер 13(2)

Опубликована: Авг. 1, 2023

Over the past two years, Covid 19 pandemic was greatest communicable outbreak that has upended almost every aspect of our lives. Despite this, progress in realizing sustainable development remains as a challenge global perspective and yet it should be eliminated. The world is facing pragmatic threat climate change which potentially damage Earth’s ecosystems. There need for all relevant parties to cooperatively care environment decreasing environmental degradation achieving sustainability leave no one left behind. Our study highlights perception firm at firm-level can link practices performance, especifically Micro, Small Medium Enterprises (MSMEs). Hence, this study, we will examine how corporate orientation influences performance through with use Natural Resource-based View (NRBV) theory Stakeholder theory. This uses judgmental sampling method set criteria have an accurate result study. A total 219 responses were collected Partial Least Squares – Structural Equation Modeling (PLS-SEM) approach data analysis. From analysis, both found significant, while relationship between significant indirect effect. For future studies, suggests researcher explore individual-level comparison terms towards impacts performance.

Язык: Английский