Advances in marketing, customer relationship management, and e-services book series, Год журнала: 2025, Номер unknown, С. 155 - 202
Опубликована: Янв. 17, 2025
The intersection of technology and branding has initiated a new chapter for the tourism sector, wherein artificial intelligence (AI) occupies central position. This shift is manifested in AIs capacity to scrutinize extensive datasets, allowing businesses discern nascent trends consumer inclinations with an unparalleled accuracy. By utilizing AI, brands can proffer personalized experiences that resonate specific travelers, thereby nurturing enhanced emotional connections brand loyalty. enhancement customer engagement through focused marketing strategies result noteworthy distinction amid crowded marketplace. Therefore, comprehending multifaceted repercussions on methodologies becomes crucial organizations seek succeed within competitive context.Furthermore, impact transcends basic data evaluation; it influences foundational nature engagements.
Язык: Английский