Artificial Intelligences Impact on Branding in Tourism DOI
Serkan Gün

Advances in marketing, customer relationship management, and e-services book series, Год журнала: 2025, Номер unknown, С. 155 - 202

Опубликована: Янв. 17, 2025

The intersection of technology and branding has initiated a new chapter for the tourism sector, wherein artificial intelligence (AI) occupies central position. This shift is manifested in AIs capacity to scrutinize extensive datasets, allowing businesses discern nascent trends consumer inclinations with an unparalleled accuracy. By utilizing AI, brands can proffer personalized experiences that resonate specific travelers, thereby nurturing enhanced emotional connections brand loyalty. enhancement customer engagement through focused marketing strategies result noteworthy distinction amid crowded marketplace. Therefore, comprehending multifaceted repercussions on methodologies becomes crucial organizations seek succeed within competitive context.Furthermore, impact transcends basic data evaluation; it influences foundational nature engagements.

Язык: Английский

Reconceptualizing vaccine nationalism: A multi-perspective analysis on security, technology, and global competition DOI Creative Commons
Guangyi Pan,

Mengying Yang,

Hao Tan

и другие.

Technological Forecasting and Social Change, Год журнала: 2025, Номер 212, С. 123964 - 123964

Опубликована: Янв. 10, 2025

Язык: Английский

Процитировано

0

Artificial Intelligences Impact on Branding in Tourism DOI
Serkan Gün

Advances in marketing, customer relationship management, and e-services book series, Год журнала: 2025, Номер unknown, С. 155 - 202

Опубликована: Янв. 17, 2025

The intersection of technology and branding has initiated a new chapter for the tourism sector, wherein artificial intelligence (AI) occupies central position. This shift is manifested in AIs capacity to scrutinize extensive datasets, allowing businesses discern nascent trends consumer inclinations with an unparalleled accuracy. By utilizing AI, brands can proffer personalized experiences that resonate specific travelers, thereby nurturing enhanced emotional connections brand loyalty. enhancement customer engagement through focused marketing strategies result noteworthy distinction amid crowded marketplace. Therefore, comprehending multifaceted repercussions on methodologies becomes crucial organizations seek succeed within competitive context.Furthermore, impact transcends basic data evaluation; it influences foundational nature engagements.

Язык: Английский

Процитировано

0