Journal of Heritage Tourism,
Год журнала:
2024,
Номер
19(3), С. 365 - 379
Опубликована: Фев. 5, 2024
Tourists
frequently
research,
plan,
and
reflect
on
their
travel
experiences
online
via
social
networking
sites
(SNSs).
While
past
tourism
research
suggests
that
differences
exist
in
the
type
of
content
shared
by
tourists
different
SNSs,
there
is
little
comparing
tourist-generated
(TGC)
or
user-generated
photographs
(UGPs)
from
multiple
SNSs.
To
address
this
gap
literature,
current
study
utilized
a
visual
analysis
media
images
Instagram,
Pinterest,
Flickr,
TripAdvisor
order
to
compare
these
platforms
messages
they
communicate
about
heritage
tourist
destination
Mission
San
José
located
Antonio,
Texas,
United
States.
Employing
case
approach
single
allowed
for
exploration
how
can
be
visualized
differently
across
SNSs
are
used
ways
tourists,
historic
narratives
communicated
contemporary
spaces.
Study
findings
establish
importance
analyzing
because
each
site
offers
unique
perspective
destination.
These
have
implications
marketers
researchers
attempting
leverage
better
understand
perceived
image,
particularly
Journal of Service Research,
Год журнала:
2022,
Номер
25(4), С. 614 - 629
Опубликована: Май 28, 2022
Understanding
consumer
emotions
arising
from
robot-customers
encounters
and
shared
through
online
reviews
is
critical
for
forecasting
consumers’
intention
to
adopt
service
robots.
Qualitative
analysis
has
the
advantage
of
generating
rich
insights
data,
but
it
requires
intensive
manual
work.
Scholars
have
emphasized
benefits
using
algorithms
recognizing
differentiating
among
emotions.
This
study
critically
addresses
advantages
disadvantages
qualitative
machine
learning
methods
by
adopting
a
hybrid
machine-human
intelligence
approach.
We
extracted
sample
9707
customers
two
major
social
media
platforms
(Ctrip
TripAdvisor),
encompassing
412
hotels
in
8
countries.
The
results
show
that
customer
experience
with
robots
overwhelmingly
positive,
revealing
interacting
triggers
joy,
love,
surprise,
interest,
excitement.
Discontent
mainly
expressed
when
cannot
use
due
malfunctioning.
Service
trigger
more
they
move.
findings
further
reveal
potential
moderation
effect
culture
on
emotional
reactions
highlights
approach
can
take
scalability
efficiency
while
overcoming
its
shortcomings,
such
as
poor
interpretative
capacity
limited
emotion
categories.
International Journal of Consumer Studies,
Год журнала:
2022,
Номер
46(5), С. 1992 - 2019
Опубликована: Янв. 3, 2022
Abstract
With
the
upsurge
in
academia’s
interest
understanding
feeling
of
hatred
toward
brands
recent
years,
there
is
a
need
to
consolidate
relevant
literature.
Through
this
study,
authors
provide
systematic
review
extant
literature
on
brand
hate
and
shed
light
upon
future
research
directions.
The
comprehensive
subsumes
rigorous
analysis
peer‐reviewed
articles
using
stimulus‐organism‐response
model
delineate
This
study
also
advances
conceptual
framework
facilitate
consumers’
for
brands.
Finally,
utilizes
theory,
context,
characteristics,
method
outline
agenda
offers
valuable
implications
practitioners.
Psychology and Marketing,
Год журнала:
2021,
Номер
39(5), С. 1022 - 1034
Опубликована: Дек. 30, 2021
Abstract
Bloggers
are
becoming
increasingly
relevant
in
consumers'
decisions,
particularly
travel
decisions.
This
study
has
investigated
the
influence
of
bloggers
across
cultures
and
from
different
theoretical
perspectives.
Drawing
upon
source
credibility,
uses
gratification
theory,
content
engagement
constructs,
we
propose
an
integrated
model
bloggers'
investigating
role
motivations
information
adoption
process
blog
readers.
Results
a
survey
Italian
American
consumers
show
that
blogger
credibility
positively
influences
hedonic
utilitarian
to
read
post,
but
it
does
not
affect
digital
engagement.
Further,
significantly
(utilitarian
motivation's
significant
sample),
which,
turn,
both
continued
use
electronic
word
mouth
(eWOM).
Moreover,
samples.
The
contributes
knowledge
about
interplay
between
motivations,
on
intentions
(i.e.,
adoption,
eWOM,
use)
context
blogging.
Journal of Destination Marketing & Management,
Год журнала:
2022,
Номер
24, С. 100708 - 100708
Опубликована: Апрель 29, 2022
Travel
is
inherently
associated
with
risk.
Scholars
have
examined
the
composition
of
destination
safety
perceptions,
climate,
and
role
as
a
sub-dimension
image.
This
study
aims
to
address
research
gap
by
revealing
more
detailed
construction
process
tourists'
sense
from
social
constructivist
perspective.
By
collecting
data
leading
Chinese
tourism
media
platform,
constructed
based
on
key
subjects
contents
at
different
travel
stages,
that
is,
before,
during,
after
trip.
The
findings
contribute
literature
emphasizing
need
understand
under
various
space–time
conditions.
Based
multiple
stages
sense-of-safety
construction,
this
provides
practical
implications
help
management
organizations
enhance
local
management.
