Drivers and inhibitors of gen Z’s proenvironmental travel engagement: exploring MOA factors and goal frames DOI
Jenny Nilsson Vestola, Maria Ek Styvén

Young Consumers Insight and Ideas for Responsible Marketers, Год журнала: 2024, Номер 26(7), С. 55 - 73

Опубликована: Ноя. 29, 2024

Purpose This study aims to gain insights into the drivers and inhibitors of proenvironmental behaviors (PEB) among Gen Z tourists through lens goal-framing theory (GFT) motivation–opportunity–ability (MOA) framework. It also propose interventions for promoting tourist behaviors. Design/methodology/approach A qualitative approach was adopted, building on 20 in-depth interviews with Swedish teenagers. The thematic data analysis guided by a conceptual model integrating MOA GFT. Findings findings indicate that teenagers primarily lack motivation eco-friendly travel. Their ability is hindered limited knowledge, while low involvement in travel decisions unsupportive destination norms restrict their opportunities. Overcoming these challenges requires boost engagement PEB informational structural strategies, making options more affordable, efficient, enjoyable desirable. Originality/value To best authors’ this first combine GFT, providing an exploration tourists.

Язык: Английский

Fast fashion consumption and its environmental impact: a literature review DOI Creative Commons
Nadia Olivar Aponte, Jesús Andrés Hernández Gómez, Vianey Torres Argüelles

и другие.

Sustainability Science Practice and Policy, Год журнала: 2024, Номер 20(1)

Опубликована: Авг. 3, 2024

The fast fashion linear business model and its widespread consumption practices have instigated numerous environmental consequences, prompting extensive research into sustainable consumer behavior. This article conducts a thorough quantitative analysis of the contemporary landscape industry ecological impact. Spanning from 2012 to 2023, our review explores 119 articles sourced journals at intersection clean production industry. reveals two central focal points identifies 77 keywords embedded in knowledge base. Three overarching domains emerge this exploration. We construct cohesive narrative by synthesizing critical junctures, base, identified domains, resulting structure comprising five key concepts. Moreover, are thoughtfully organized under their respective domains. As synthesis these insights, presents robust roadmap, serving as compass for nuanced understanding current state sustainability within dynamic realm

Язык: Английский

Процитировано

5

Nudging sustainable fashion choices: An experimental investigation on generation Z fashion consumers DOI
Anupama Prashar, Leena Ajit Kaushal

Acta Psychologica, Год журнала: 2025, Номер 253, С. 104727 - 104727

Опубликована: Янв. 20, 2025

Язык: Английский

Процитировано

0

Influence of shame on young consumers’ purchase intentions: a social sustainability perspective DOI Creative Commons

Anna Maria Frensel,

Elisa Landmann,

Marie-Sophie Schönitz

и другие.

Young Consumers Insight and Ideas for Responsible Marketers, Год журнала: 2025, Номер 26(7), С. 126 - 141

Опубликована: Март 7, 2025

Purpose This paper aims to explore the influence of social frame (worker vs animal rights), product category (hedonic utilitarian) and presence (similar age, younger older) on expected shame purchase intentions for sustainable products. Design/methodology/approach study used an online experiment with a 3 × 2 between-subjects design manipulate (workers rights control group) 252 young German consumers (under 30 years old). Findings finds that shame, which in turn positively affects products, people similar but no difference between hedonic utilitarian types. Research limitations/implications tested frame, type using specific scenarios. Future research may test generalizability model diverse cultural settings. Practical implications would help marketers public policymakers identify factors motivate act manner develop suitable strategies messages improve their pro-environmental attitudes behaviors. Originality/value uses Schwartz’s norm activation theory investigate link consumer emotions consumption shows sustainability can trigger through message framing especially others, could increase probability environment-friendly choice.

Язык: Английский

Процитировано

0

Drivers and inhibitors of gen Z’s proenvironmental travel engagement: exploring MOA factors and goal frames DOI
Jenny Nilsson Vestola, Maria Ek Styvén

Young Consumers Insight and Ideas for Responsible Marketers, Год журнала: 2024, Номер 26(7), С. 55 - 73

Опубликована: Ноя. 29, 2024

Purpose This study aims to gain insights into the drivers and inhibitors of proenvironmental behaviors (PEB) among Gen Z tourists through lens goal-framing theory (GFT) motivation–opportunity–ability (MOA) framework. It also propose interventions for promoting tourist behaviors. Design/methodology/approach A qualitative approach was adopted, building on 20 in-depth interviews with Swedish teenagers. The thematic data analysis guided by a conceptual model integrating MOA GFT. Findings findings indicate that teenagers primarily lack motivation eco-friendly travel. Their ability is hindered limited knowledge, while low involvement in travel decisions unsupportive destination norms restrict their opportunities. Overcoming these challenges requires boost engagement PEB informational structural strategies, making options more affordable, efficient, enjoyable desirable. Originality/value To best authors’ this first combine GFT, providing an exploration tourists.

Язык: Английский

Процитировано

0