International Journal of Consumer Studies,
Год журнала:
2024,
Номер
48(4)
Опубликована: Июнь 14, 2024
Abstract
Metaverse
has
garnered
considerable
attention
in
recent
times.
Given
its
swift
pace
of
development,
it
is
imperative
to
study
the
adoption
metaverse.
This
analyses
perceptions
and
drivers
influencing
behavioural
intention
use
metaverse
among
Generation
Z
millennials
by
employing
a
sequential
mixed‐methods
approach.
In
first
stage
study,
in‐depth
expert
interviews
were
conducted
(
n
=
20),
subsequent
featured
countrywide
survey
1253).
The
outcomes
this
indicate
that
perceived
usefulness,
personal
innovativeness,
enjoyment,
facilitating
conditions,
telepresence,
social
presence,
trust,
regulatory
support
influence
attitudes
intentions
towards
findings
also
reveal
significant
difference
strength
few
relationships
across
age,
gender,
income
levels,
shedding
light
on
crucial
factors
for
organisations
seeking
position
themselves
strategically
various
demographic
groups.
significantly
contributes
existing
knowledge
emerging
optimistic
pessimistic
affecting
By
harnessing
these
outcomes,
can
enhance
development
promotion
experiences.
Education and Information Technologies,
Год журнала:
2024,
Номер
unknown
Опубликована: Янв. 11, 2024
Abstract
Immersive
virtual
reality
(IVR)
and
Metaverse
applications
are
gaining
attention
in
the
educational
field,
showing
potentials
transforming
traditional
learning
methods
by
supporting
active
experiential
forms
of
learning.
Our
study,
conducted
within
context
an
Italian
university
course,
employs
Extended
Expectation-Confirmation
Model
(EECM)
as
a
theoretical
framework
to
explore
key
aspects
students’
acceptance
continued
intention
use
IVR
integrated
environments
settings.
The
EECM,
which
bridges
gap
between
pre-adoption
expectations
post-adoption
experiences,
provides
comprehensive
perspective
for
exploring
technology
adoption
education.
Students’
attitudes
were
assessed
before
after
they
completed
elective
course
offered
that
delved
into
applications.
During
students
explored
practical
these
technologies,
engaging
variety
from
immersive
relaxation
exercises
platforms
emerging
Metaverse.
Contrary
common
assumptions,
factors
like
performance
effort
expectancy
had
limited
impact
on
confirmation.
However,
when
initial
matched
their
perceptions
technology’s
usefulness,
satisfaction,
confidence
its
positively
enhanced,
influencing
integrate
tools
Current Issues in Tourism,
Год журнала:
2024,
Номер
unknown, С. 1 - 21
Опубликована: Март 15, 2024
The
Metaverse
opens
a
digital
realm
that
offers
transformative
possibilities
for
the
sector,
promising
to
reshape
way
tourists
explore,
experience,
and
interact
with
destinations.
objective
of
this
research
is
measure
acceptance
technology
within
tourism
industry,
particular
focus
on
adoption
patterns
among
Gen
Z
Millennials
from
given
high
education
institution.
methodology
consisted
PLS-SEM
analysis
based
sample
218
users,
Unified
Theory
Acceptance
Use
Technology
(UTAUT-2
model),
which
identified
as
robust
model
analysing
gap
in
usage.
results
work
reveal
tested
has
predictability
power
according
behavioural
intention
use
tourism.
Specifically,
facilitating
conditions,
price
value,
social
influence,
visit
destination
become
significant
factors.
Also,
these
findings
prove
evolution
could
be
analysed
also
test
changes
concerning
other
constructs.
International Journal of Human-Computer Interaction,
Год журнала:
2024,
Номер
unknown, С. 1 - 18
Опубликована: Окт. 7, 2024
The
growing
ubiquity
of
the
metaverse
among
small
and
medium-sized
enterprises
(SMEs)
offers
a
game-changing
chance
for
creative
business
plans
improved
communication.
This
adoption
reduces
consumption
physical
resources
promotes
an
environmentally
responsible
model
in
besides
increasing
operational
efficiency.
In
accordance
with
Sustainable
Development
Goals
(SDGs)
UNDP,
our
study
attempts
to
clarify
how
might
improve
sustainable
performance
SMEs.
We
developed
comprehensive
based
on
diffusion
innovation
(DOI)
technical
organizational
environmental
(TOE)
paradigms.
For
data
analysis
hybrid
approach
merging
partial
least
squares-structural
equation
modeling
(PLS-SEM)
artificial
neural
network
(ANN)
was
implemented.
highlights
crucial
roles
relative
advantage,
value
alignment,
compatibility,
top
management
after
analyzing
from
369
respondents
across
Chinese
SMEs
that
collected
both
physically
online.
understanding
decision-makers
becomes
evident
as
element
impacting
ensuing
(social,
economic,
environmental)
outcomes.
valuable
insights
Additionally,
it
appropriate
suggestions
managers
SMEs,
policy
makers,
developers.
International Journal of Consumer Studies,
Год журнала:
2024,
Номер
48(4)
Опубликована: Июнь 14, 2024
Abstract
Metaverse
has
garnered
considerable
attention
in
recent
times.
Given
its
swift
pace
of
development,
it
is
imperative
to
study
the
adoption
metaverse.
This
analyses
perceptions
and
drivers
influencing
behavioural
intention
use
metaverse
among
Generation
Z
millennials
by
employing
a
sequential
mixed‐methods
approach.
In
first
stage
study,
in‐depth
expert
interviews
were
conducted
(
n
=
20),
subsequent
featured
countrywide
survey
1253).
The
outcomes
this
indicate
that
perceived
usefulness,
personal
innovativeness,
enjoyment,
facilitating
conditions,
telepresence,
social
presence,
trust,
regulatory
support
influence
attitudes
intentions
towards
findings
also
reveal
significant
difference
strength
few
relationships
across
age,
gender,
income
levels,
shedding
light
on
crucial
factors
for
organisations
seeking
position
themselves
strategically
various
demographic
groups.
significantly
contributes
existing
knowledge
emerging
optimistic
pessimistic
affecting
By
harnessing
these
outcomes,
can
enhance
development
promotion
experiences.