KnE Social Sciences, Год журнала: 2021, Номер unknown
Опубликована: Янв. 21, 2021
‘Digital Amnesia’ as a result of the dependence Internet users is considered in this article on example students’ mass media audience. The empirical basis for was formed by results sociological research obtained authors framework project ”Digitalization communicative-cultural memory and problems its intergenerational transmission” conducted 2018–2020. Young people digital age not only face drastic changes practices but also development factors affecting formation various societies representatives. This makes it possible to identify some methods preserving role most important social institution journalism, well meaningful components activity under conditions permanent technological transformation. Several conclusions have been drawn from system analysis. Firstly, need introduce notion ‘functional literacy’ into theory communication. Secondly, overcome amnesia increasing number multimedia products subjects. As an example, Russian Digital ”1968”, created specifically smartphones addressed primarily generation Y. evoked wide public response, offers method present promote specific events, facts phenomena form stories. use materials university pedagogical practice one effective ways interaction with young Thirdly, study confirms hypothesis that information selection focused sensationalism, discontinuity conflict typical students consumers products. For demogrpahic, act cognitive ideological phenomenon assumes dialogical relationship between communicator communicants. allows us conclude psychological arises representatives audience group often when discourse lacks intellectual emotional involvement. Keywords: media, students, audience,
Язык: Английский