Advances in marketing, customer relationship management, and e-services book series, Год журнала: 2024, Номер unknown, С. 257 - 278

Опубликована: Ноя. 27, 2024

This chapter explores green leadership as a strategic approach to navigating the environmental sustainability challenges in Iran, including water scarcity, air pollution, and resource depletion. By analyzing successful practices from neighboring Middle Eastern countries, identifies key elements for implementing such stakeholder engagement, training programs, policy alignment. Despite potential benefits, Iran faces significant barriers like economic limitations weak regulatory frameworks. The offers actionable strategies foster sustainability, while emphasizing need further research address Iran's specific context.

Язык: Английский