The Influence of Electronic Word‐of‐Mouth (eWOM) on Promoting Sustainable Tourism in Bangladesh
Human Behavior and Emerging Technologies,
Год журнала:
2025,
Номер
2025(1)
Опубликована: Янв. 1, 2025
In
this
era
of
technology,
electronic
word‐of‐mouth
(eWOM)
is
an
influential
factor
that
can
impact
tourists’
behavior
and
decision‐making.
This
study
aimed
at
exploring
the
influence
eWOM
on
promoting
sustainable
tourism
in
Bangladesh.
A
mixed‐method
approach
used
study,
considering
both
qualitative
quantitative
data
analysis.
Ten
independent
variables
related
to
eWOM,
including
online
reviews,
source
credibility,
sentiment,
social
media
influencers,
were
identified
through
in‐depth
interviews
analysis
literature,
with
promotion
Bangladesh
maintained
as
dependent
variable.
questionnaire
was
constructed
gather
information
insights
from
respondents
a
survey
method
using
non‐probability
judgment
sampling.
total
350
individuals
approached
questionnaire,
307
responded
great
interest,
resulting
response
rate
87.7%.
The
collected
thoroughly
analyzed
SPSS
25,
which
confirmed
validity
significance
findings.
Participants
acknowledged
reviews
recommendations
their
travel
research
highlighted
value
verified
users,
digital
platforms,
visual
material
improve
credibility
information.
results
showed
strong
support
for
use
incentives
stimulate
travelers’
need
government
regulatory
support.
addition,
there
substantial
desire
found
among
participants
engage
different
forums
devoted
tourism.
shows
how
greatly
helps
create
awareness
encourage
practices
It
suggests
spreading
power
via
strategic
partnerships
influencers.
Additionally,
it
emphasizes
boosting
accessibility
fully
utilize
potential
eWOM.
Язык: Английский
Smart cities in Lima: A transformative model for a sustainable future
Journal of Infrastructure Policy and Development,
Год журнала:
2024,
Номер
8(8), С. 5744 - 5744
Опубликована: Авг. 30, 2024
Smart
cities
incorporate
fundamental
aspects
such
as
sustainability
and
citizens’
well-being.
Therefore,
the
objective
of
this
study
is
to
analyze
feasibility
effectiveness
implementation
an
evaluation
model
transformation
processes
towards
smart
a
strategy
improve
state
in
Lima,
Peru.
The
research
descriptive
basic.
A
questionnaire
was
administered
80
municipal
officials
focusing
on
variable
“smart
model”,
covering
three
key
dimensions:
open
data,
public
transport
energy
efficiency,
with
total
15
questions
“state
processes”,
analysed
through
dimensions
educational
level
population
budget,
10
questions.
results
revealed
that
48%
expressed
gap
terms
availability
quality
accessible
information.
53%
argued
stronger
conservation
strategies
need
be
implemented.
In
addition,
felt
education
needs
focus
improving
local
systems.
conclusion,
drive
economic,
social
environmental
development,
life
promoting
equality
among
citizens.
This
contributes
broader
understanding
how
address
these
challenges
order
build
more
sustainable
liveable
future.
Язык: Английский
The rise of fintech: Transforming financial markets through mobile trading applications
Journal of Infrastructure Policy and Development,
Год журнала:
2024,
Номер
8(15), С. 7932 - 7932
Опубликована: Дек. 16, 2024
Analysis,
the
authors
examine
opportunities
and
threats
using
keyword
search
option
of
SCOPUS
database.
The
research
shows
a
significant
shift
towards
adoption
technological
innovations,
especially
artificial
intelligence
fintech
solutions.
Collaboration
patterns
indicate
multidisciplinary
approach,
but
in
process,
for
efficiency
gains
value-added
services
are
identified
as
well
challenges
threats.
It
is
important
researchers
to
stay
current.
This
highlights
need
professionals
proactively
adapt
mitigate
risks.
Язык: Английский