Narrowing the Technological Gap by Promoting Small Commerce Through VR and AI for a Lifelike E-Commerce Experience: Needs and Solutions

Lecture notes in business information processing, Год журнала: 2024, Номер unknown, С. 92 - 112

Опубликована: Янв. 1, 2024

Язык: Английский

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Perceptions of Digital Economy Opportunities in Diverse Rural Areas in Czechia by Rural Women Leaders

European Countryside, Год журнала: 2024, Номер 16(4), С. 615 - 627

Опубликована: Дек. 1, 2024

Abstract Digitalisation and the digital divide are important issues being studied, particularly within urban-rural relationship. This paper focuses on women's perceptions of digitalisation its potential in different types rural areas Czechia. A total 241 guided interviews were conducted, which 76 (31.5%) with women. The respondents managers/leaders, representatives local government, businesses, NGOs involved LAGs who can stimulate development. Results show similarities men women, appreciate benefits (e.g., speed communication) negatively perceive weakening social ties unequal access to ICT infrastructure or skills. sector their work influences slight differences views. It is necessary support construction development population's IT skills create equal conditions for technologies.

Язык: Английский

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Channel preferences: Unveiling omnichannel behavior in sports and leisure product purchases

Management & Marketing, Год журнала: 2024, Номер 19(4), С. 667 - 691

Опубликована: Дек. 1, 2024

Abstract Current customer segmentations in omnichannel retail are based on channel usage and tend to be rather descriptive. In comparison, this research focuses the role of “need for touch” (NFT) preferences (attractiveness, appropriateness, satisfactoriness) introduced as antecedents choice. The aim was develop a predictive model purchase behaviour use its results identify segments so far under-researched sports leisure category, where key decision factor NFT seems dominate when considering information options. We have examined incorporated it an exogenous variable mediating variables SEM predict behaviour. Using latent scores preferences, we performed cluster analysis various segments. proposed structural towards serve mediators. Webrooming is negatively related offline search preference, but showrooming positively it. Meanwhile, webrooming shopping Competitive mediation indicate cross-channel synergies complementary point out lock-in effects. Six were identified, found significant differences their Lock-in effect arises case online enthusiasts enthusiasts. While webrooming-oriented cluster, more appropriate satisfactory, positive appeared prevalent.

Язык: Английский

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Factors affecting continuance intention in e-wallet use in Indonesia after COVID-19

Indonesian Journal of Multidisciplinary Science, Год журнала: 2024, Номер 3(4), С. 284 - 296

Опубликована: Янв. 25, 2024

The purpose of this study is to provide input related the key factors that need be considered in nuanceintention for development various features on ewallet applications or platforms Indonesia so companies can compete with similar platforms. This will conducted entitled "Factors Affecting Continuance Intention Use Ewallets After COVID-19 Pandemic: Modification Technology Continual Theory (TCT). data obtained was analyzed using Structural Equation Modeling (SEM) help SmartPLS software version 4. results research found most influence motivation e-wallets after pandemic are Habit factor a t-statistic value 3,655 > 1.96, p-value 0.000 0.05 and an original sample 0.291 Attitude t score 3,682> 1.96.

Язык: Английский

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The Impact of Covid-19 on E-Commerce Platforms and The Opportunities and Challenges They Face

BCP Business & Management, Год журнала: 2023, Номер 44, С. 843 - 849

Опубликована: Апрель 27, 2023

Since the outbreak of Covid-19 in 2019, many countries set policies to deal with Covid-19. Because these policies, people were restricted from going out. Hence, E-commerce platforms are preferred way shopping for during The aim this paper is examine impact on and how they can be improved response epidemic. According financial status several platforms, sales revenue increased period compared past. Furthermore, essential goods items that most buy epidemic time. Mounika Veeragandham’s research shows 50% respondents chose time, which highest other purchases. And more prefer shop than traditional ways. To better respond Covid-19, have taken some measures such as shared employees online consultation. Based above phenomenon its analysis, hopes provide reference development situation.

Язык: Английский

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Analysing EU Countries’ Digital Progress Towards Sustainable Development Goals

Amfiteatru Economic, Год журнала: 2023, Номер 25(Special 17), С. 987 - 987

Опубликована: Ноя. 1, 2023

The article analyses the level of digitalization in European Union (EU) and correlates results with Sustainable Development Goals formulated by United Nations.The paper provides figures on number enterprises receiving orders online, share enterprises' turnover e-commerce, employed ICT specialists sex (female), individuals using Internet for interacting public authorities order to determine differences between member states.The next step carried out current was conduct a three-year forecast indicators listed previously.The methods used make predictions are Autoregressive Integrated Moving Average (ARIMA) Double Exponential Smoothing.The highlight projected increase authorities, rise e-commerce turnover, expansion high-speed coverage, growth percentage femaleemployed specialists.Furthermore, originality this research lies providing valuable insights into correlation sustainable development Union.The forecasted trends indicate positive advancements toward multiple (SDGs).These findings demonstrate EU's commitment achieving SDG targets related effective institutions, access information, economic productivity, technology access, quality education, gender equality.The study emphasises crucial role driving underscores progress made EU aligning its efforts SDGs.

Язык: Английский

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Impact of certain global factors on the development of e-commerce business models

Marketing and Digital Technologies, Год журнала: 2023, Номер 7(4), С. 21 - 52

Опубликована: Дек. 28, 2023

The aim of the article. purpose this paper is to study impact extreme situations such as COVID pandemic on development e-commerce business models and identify ways for their successful transformation in Ukraine so ensure sustainable crisis conditions. Analyses results. Business (BM) are a system activity, which always aimed at meeting certain needs. driven by Covid-19 caused changes consumer needs requirements satisfaction, could not but lead innovative models. Redesigning or creating new BM means model components (target customer segments, value propositions, delivery methods, revenue models, key activities, etc.) and/or rearranging main components. To estimate different types we assessed based Osterwalder framework. analysis these showed that most significant innovations occurred segments needs, proposition meet, and, result, itself well channels distribution interacting with customers. Changes other components, particular, generation, appeared be secondary, although necessary technological support renewed Under restrictions physical contact, have emerged. priorities forced businesses reconsider product mix, complementing offerings related services, refocus BM, partnerships terms cooperation. Analysis experience e-tailers has shown led fundamental beyond change assortment digitalisation proposition, including: 1) replacing offer available purchase delivered/provided consumer; 2) expanding include its visualisation, virtual testing use; 3) transition from offering real products analogues; 4) service through socialisation gamification process choosing purchasing goods restore social lost during pandemic; 5) transforming into itself; 6) purely buyers form package services without analogues, further replacement material copies products. need cheaper, faster more contactless processing large number orders prompted automated warehouses: dark store gained popularity; format fast demand was developed, including were never supplied way before (food deliveries restaurants). innovativeness elements studied. It also under conditions decreasing buying ability, it proved advisable introduce “Buy now, pay later” (BNPL) e-merchant model, ecosystem centred around online merchant BNPL provider platform. adapting challenges multivendor marketplaces implemented rebuilt logistics. Conclusions directions research. Although almost all disruptive e-business had been made pre-covid period, lot supporting stimulated Covid situation. Changing target preferences e-businesses update relationships, appropriate use advanced digital technologies. At same time, pandemics only unpredictable global factor affecting entrepreneurship general particular; situations, either natural, epidemiological socio-political, significant. effective adaptation Ukraine's military conflicts various scales gaining particular relevance, achieve should subject

Язык: Английский

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تأثير جائحة كوفيد-19 على نية الإناث لشراء الملابس عبر الانترنت في منطقة مكة المكرمة

مجلة العلوم الإنسانية و الإجتماعية, Год журнала: 2023, Номер 7(2), С. 49 - 66

Опубликована: Фев. 25, 2023

ساهمت تداعيات جائحة كوفيد-19 خلال عام 2020م ، من ظروف الاغلاق الاحترازي والحجر المنزلي في منطقة مكة المكرمة بالاتجاه نحو الشراء عبر الانترنت، تخصصت الدراسة الحالية بدراسة نية شراء سلعة الملابس، بتطبيق المنهج الوصفي باستخدام أداة الاستبانة الموجه لإناث المكرمة، لتحقيق هدف المتمثل معرفة تأثير أزمة على الملابس الانترنت نظرية السلوك المخطط، العلاقة الارتباطية بين الازمة المرتبطة بالاستهلاك ونية حيث أظهرت النتائج التحكم السلوكي بنية بغرض الاستعداد للمواسم بينما انخفض الاتجاه الرغبة بالإنفاق لشراء و أثبتت وجود علاقة ارتباط طردية وكلٍ الإجراءات الاحترازية الصحية والاجتماعية والنفسية الجائحة، ليتضح ذلك الازمات سلوك مستهلك لذلك يجب التأكد تبعات الجائحة ممارسة الاستهلاك خاصة المتعلقة بالمشاعر النفسية للمستهلك، وكيفية ارتباطها بجودة الحياة الإنسانية مختلف الاصعدة.

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Covid-19 Pandemic: The Least Factor Affecting the Lebanese E-commerce

Springer proceedings in business and economics, Год журнала: 2023, Номер unknown, С. 178 - 184

Опубликована: Янв. 1, 2023

Язык: Английский

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E-grocery and ICT: Connection and Its Influence in Making the Sicilian Cities Smart

˜The œcity project, Год журнала: 2023, Номер unknown, С. 119 - 133

Опубликована: Окт. 9, 2023

Язык: Английский

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