Conceptual Model of Innovation Decision Process and Hesitation to Adopt Augmented Reality in Tourism Industry DOI
Achaporn Kwangsawad, Paingruthai Nusawat, Aungkana Jattamart

и другие.

International Journal of Human-Computer Interaction, Год журнала: 2024, Номер unknown, С. 1 - 26

Опубликована: Дек. 6, 2024

Augmented reality (AR) is gaining popularity in tourism by improving immersive experiences. Therefore, understanding the factors influencing perceptions and barriers critical. This study examines visitors' attitudes decision making hesitation. The innovation process a conceptual model for comprehending user decisions analyzing AR features visitor characteristics. early majority of users completed 401 online questionnaires. causal relationships were investigated using PLS-SEM IPMA. results discovered that visual appeal environmental embedding influenced attitudes. found low tourist memorability affected resistance dimensions perception show novelty enjoyment significantly influence Additionally, we hesitation to reuse AR, revisit engage EWOM. IPMA indicate attitude effective crucial reducing present novel framework integrates domains policy, people technology.

Язык: Английский

Unlocking Sustainable Agritourism Development in Angola: Critical Success Factors and Stakeholder Perspectives: A Case Study of Huambo Province DOI
Jabulani Garwi

CABI eBooks, Год журнала: 2024, Номер unknown, С. 142 - 159

Опубликована: Янв. 31, 2024

This chapter explores the critical success factors and stakeholder perspectives for unlocking sustainable agritourism development in Angola, with a specific focus on Huambo Province. The study adopts qualitative research design within social constructivism paradigm to delve into phenomena that are not easily quantifiable. Employing an interpretivist lens, interprets viewpoints of stakeholders involved development. A non-probability technique was utilized select 25 key informants from relevant institutions, including Ministry Agriculture Rural Development, Tourism, Institute Agricultural Development (IDA), Confederation Farmer Associations Cooperatives Angola (UNACA), Forum Angolan Non-Governmental Organizations (FONGA). methodology involves in-depth interviews selected informants. These aimed gather valuable insights data collected were analysed using analysis techniques, thematic content interpretation, identify emerging themes patterns. findings reveal several crucial include infrastructure development, availability products, effective marketing strategies, community engagement empowerment, collaboration partnerships, preservation cultural heritage, land-use practices. results underscore importance partnerships among stakeholders, government agricultural organizations, non-governmental organizations tourism sector, driving contributes existing literature by shedding light context Province providing required offer implications policy makers, practitioners other promoting initiatives Angola. Further is recommended expand scope provinces explore potential challenges opportunities at national level.

Язык: Английский

Процитировано

0

The Role of Smart Travel Service in Intercity Travel Satisfaction: Does Traveler Heterogeneity Matter? DOI Open Access
Zhi Dong, Jiaqi Zhang,

Xiaoqi Gong

и другие.

Sustainability, Год журнала: 2024, Номер 16(17), С. 7448 - 7448

Опубликована: Авг. 28, 2024

With the increasing intercity communications and widespread application of smart travel technologies, it is great significance to understand mechanism how attributes service affect satisfaction among travelers potential heterogeneity. This paper establishes a conceptual model with hypotheses from two paths: experience. Based on survey data Guanzhong Plain urban agglomeration in China, latent class structural equation employed divide samples into “cold”, “rational”, “enthusiastic” groups based use attitude services. From estimation results, this study confirms that experience have significant positive impacts overall travelers. However, impact varies due group For “cold” group, not significant, only has puts forward importance enhancing quality services promoting through technologies proposes measures for different perspective market segmentation, which provides theoretical practical value promotion sustainable development transportation.

Язык: Английский

Процитировано

0

Neural Network for Sky Darkness Level Prediction in Rural Areas DOI Open Access
Alejandro Martínez-Martín, Miguel A. Jaramillo-Morán, Diego Carmona-Fernández

и другие.

Sustainability, Год журнала: 2024, Номер 16(17), С. 7795 - 7795

Опубликована: Сен. 6, 2024

A neural network was developed using the Multilayer Perceptron (MLP) model to predict darkness value of night sky in rural areas. For data collection, a photometer placed three different locations province Cáceres, Spain, recording values over period 23 months. The recorded were processed, debugged, and used as training set (75%) validation (25%) development an MLP capable predicting level for given date. had single hidden layer 10 neurons hyperbolic activation function, obtaining coefficient determination (R2) 0.85 mean absolute percentage error (MAPE) 6.8%. could be employed unpopulated areas promotion sustainable astronomical tourism.

Язык: Английский

Процитировано

0

Environmental interpretation and environmentally responsible behavior of tourists in heritage villages DOI
Zabih-Allah Torabi, C. Michael Hall, Mohsen Tavakoli

и другие.

International Journal of Environmental Science and Technology, Год журнала: 2024, Номер unknown

Опубликована: Дек. 3, 2024

Язык: Английский

Процитировано

0

Conceptual Model of Innovation Decision Process and Hesitation to Adopt Augmented Reality in Tourism Industry DOI
Achaporn Kwangsawad, Paingruthai Nusawat, Aungkana Jattamart

и другие.

International Journal of Human-Computer Interaction, Год журнала: 2024, Номер unknown, С. 1 - 26

Опубликована: Дек. 6, 2024

Augmented reality (AR) is gaining popularity in tourism by improving immersive experiences. Therefore, understanding the factors influencing perceptions and barriers critical. This study examines visitors' attitudes decision making hesitation. The innovation process a conceptual model for comprehending user decisions analyzing AR features visitor characteristics. early majority of users completed 401 online questionnaires. causal relationships were investigated using PLS-SEM IPMA. results discovered that visual appeal environmental embedding influenced attitudes. found low tourist memorability affected resistance dimensions perception show novelty enjoyment significantly influence Additionally, we hesitation to reuse AR, revisit engage EWOM. IPMA indicate attitude effective crucial reducing present novel framework integrates domains policy, people technology.

Язык: Английский

Процитировано

0