Empowering Safety-Conscious Women Travelers: Examining the Benefits of Electronic Word of Mouth and Mobile Travel Assistant

International Journal of Interactive Mobile Technologies (iJIM), Год журнала: 2024, Номер 18(05), С. 112 - 134

Опубликована: Март 5, 2024

Male solo travelers tend to be more frequent and mobile compared female travelers. This difference can attributed travel constraints safety issues. Social media connects like-minded people serves as an inspirational resource for deciding where go what do. Numerous netizen are actively sharing their journeys experiences on social profiles. Exciting dining options, diverse locations, recommendations restaurants, accommodations, personal all shared platforms. Millennials rely electronic word of mouth (e-WOM) form perceptions about a destination. Thus, the study aims gain insights into who active Sentiment analysis is performed Twitter data by analyzing latest trending tweets, which helps in gaining valuable regarding women Furthermore, research being conducted analyze positive aspects experience using Experience Economy model, provides opportunities self-discovery growth.

Язык: Английский

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Electronic word‐of‐mouth and Indian solo female travellers’ hotel booking intention: Moderating role of perceived risk

International Social Science Journal, Год журнала: 2024, Номер unknown

Опубликована: Авг. 1, 2024

Abstract The female solo travel trend is getting very popular globally, but females often face challenges related to their safety and security during travel. current study aims identify the association among electronic word‐of‐mouth (e‐WoM), brand reputation, engagement, attitude towards Indian travellers’ hotel booking intention with moderating role of perceived risk by incorporating Stimulus‐Organism‐Response (S‐O‐R) theory. A survey was conducted 218 travellers meet study's objectives. Findings revealed that e‐WoM positively impacts respondents intention. Moreover, reputation engagement influence However, no found between brands Perceived moderates In addition, theoretically, a research framework developed extending S‐O‐R theory as factor. this contributes numerous practical implications for stakeholders hospitality industry.

Язык: Английский

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Motivations to reuse smart mobility: unpacking behavioral dynamics through a multi-analytical approach

Journal of Hospitality and Tourism Technology, Год журнала: 2024, Номер unknown

Опубликована: Ноя. 29, 2024

Purpose This paper aims to identify which intrinsic motivations (ride comfort, safety and app convenience) extrinsic motivation (monetary value) are sufficient necessary stimulate the reuse intention of smart mobility services. It also understand effect gender on impacts these intention. Design/methodology/approach research utilized a multi-analytical approach with combination survey qualitative analysis methods enquire into roles influencing among different groups. Specifically, study was conducted through application partial least squares structural equation modeling (PLS-SEM), multigroup (MGA) fuzzy-set comparative (fsQCA). Findings The findings this revealed that monetary value ride comfort have positive impact travel consumers’ for both While sole factor male users, convenience were conditions females in their mobilities. Moreover, results indicated tend rate higher than males decision mobility. Originality/value Using an analytical enables development in-depth insights how relationships configurations motivational factors intentions based roles. To best authors’ knowledge, is first empirical reusing

Язык: Английский

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Gender differences in senior active travel: Nonlinear insights from India’s urban environment

Case Studies on Transport Policy, Год журнала: 2024, Номер unknown, С. 101353 - 101353

Опубликована: Дек. 1, 2024

Язык: Английский

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