
Deleted Journal, Год журнала: 2024, Номер 1(4), С. 141 - 147
Опубликована: Май 27, 2024
Gender issues are one of the many problems faced by women which related to way men and viewed from a non-biological perspective. Traditionally there is view that can fulfill their desires while cannot. The thing underlies emergence certain preferences for gender stereotypes or roles attitude. Attitudes basically subjective individual, so high possibility differences lead conflict division. How person responds this called role attitudes. This research aims describe explain how owner Pusako Minang interprets her as minang woman entrepreneur. data collected were obtained through in-depth interviews with songket Pandai Sikek. was then analyzed validated using method proposed Miles Huberman. In research, three themes found, namely business undertaken, entrepreneurs first theme consists entrepreneurial motivation, business, ups downs principles entrepreneurship. second journey becoming an entrepreneur, benefits characteristics entrepreneurs. third attitudes consist roles, maintaining ancestral heritage, weaving skills, life principles, dual roles.
Язык: Английский