Beware of botshit: How to manage the epistemic risks of generative chatbots
Business Horizons,
Год журнала:
2024,
Номер
67(5), С. 471 - 486
Опубликована: Март 20, 2024
Язык: Английский
How to build a competitive advantage for your brand using generative AI
Business Horizons,
Год журнала:
2024,
Номер
67(5), С. 583 - 594
Опубликована: Май 20, 2024
Язык: Английский
Managing a ChatGPT-empowered workforce: Understanding its affordances and side effects
Business Horizons,
Год журнала:
2024,
Номер
67(5), С. 511 - 523
Опубликована: Апрель 6, 2024
Generative
AI,
particularly
ChatGPT,
creates
new
managerial
concerns.
This
article
addresses
a
crucial
challenge:
While
employees
are
including
the
tool
as
their
private
knowledge
assistant
in
many
aspects
of
daily
work,
it
is
difficult
for
managers
to
see
and
understand
impact
within
organization.
There
more
literature
on
what
ChatGPT
means
business,
but
we
cannot
say
much
long
uninformed
about
its
actual
use.
So,
getting
an
insider's
perspective
needed
think
consequences
organizations.
The
grounded
qualitative
study
employees'
experiences
interacting
with
among
50
early
adopters.
First,
show
how
employee-ChatGPT
relations
develop
from
private,
experimental
use
into
integral
part
work.
Second,
identify
six
affordances:
searching
information,
brainstorming
ideas,
structuring
content,
writing
first
draft,
embellishing
text,
proofing
Further,
highlight
three
looming
side
effects
that
threaten
ties,
quality
organizations,
work
roles
configured.
Accordingly,
this
offers
guidance
managing
ChatGPT-empowered
workforce
way
aims
mitigate
these
while
harnessing
opportunities.
Язык: Английский
Written by ChatGPT: AI, large language models, conversational chatbots, and their place in society and business
Business Horizons,
Год журнала:
2024,
Номер
67(5), С. 453 - 459
Опубликована: Июнь 1, 2024
Язык: Английский
A framework of diversity, equity, and inclusion safeguards for chatbots
Business Horizons,
Год журнала:
2024,
Номер
67(5), С. 487 - 498
Опубликована: Март 21, 2024
Язык: Английский
Managerial framework for evaluating AI chatbot integration: Bridging organizational readiness and technological challenges
Business Horizons,
Год журнала:
2024,
Номер
67(5), С. 595 - 606
Опубликована: Май 21, 2024
The
ubiquity
of
chatbots
continues
to
expand
offering
a
multitude
benefits
for
firms.
While
acknowledging
the
capabilities
AI
handle
customer
interactions
and
improve
response
times,
we
critically
examine
several
challenges
they
present
-
including
interoperability
challenges,
data
protection
concerns,
biased
output.
This
research
presents
novel
framework
managers
assess
firm's
readiness
adopt
chatbot
technology
through
lens
Technology
Acceptance
Model
(TAM)
which
has
been
adapted
account
critical
associated
with
emerging
technology.
Incorporating
four
factors
namely
subjective
norms,
compatibility,
facilitating
conditions
trust
allows
more
holistic
assessment
framework,
together
tool,
provides
comprehensive
mechanism
managerial
decision-making,
focusing
on
adoption
enhancing
strategic
implementation
these
technologies
in
service,
sales,
marketing
business
functions.
By
exploring
extended
factors,
our
article
offers
an
in-depth
perspective
implications
integrating
into
processes,
ensuring
informed
approach
adoption.
Язык: Английский
Adoption and impact of generative artificial intelligence on blockchain-enabled supply chain efficiency
Journal of Systems and Information Technology,
Год журнала:
2025,
Номер
unknown
Опубликована: Янв. 14, 2025
Purpose
The
purpose
of
this
study
is
to
investigate
the
primary
determinants
influencing
acceptance
generative
artificial
intelligence
(GAI)
adoption
within
Blockchain-enabled
environments.
Further
research
will
examine
impact
GAI
on
supply
chain
efficiency
(SCE)
through
enhancement
Blockchain.
Design/methodology/approach
Drawing
innovation
diffusion
theory
(IDT),
used
partial
least
square
structural
equation
modelling
(PLS-SEM)
look
into
hypotheses.
data
were
gathered
via
online
questionnaires
from
employers
Chinese
enterprises
that
have
already
integrated
Findings
findings
demonstrate
relative
advantages
(RAs),
compatibility,
trialability
and
observability
a
significant
positive
effect
adoption,
while
complexity
harms
adoption.
Above
all,
has
significantly
enhanced
Blockchain,
thus
effectively
improving
SCE.
Practical
implications
outcomes
furnish
organizations
with
valuable
insights
proficiently
integrate
Blockchain
capability,
optimize
management
bolster
market
competitiveness.
Also,
help
accelerate
successful
integration
business
processes
attain
Sustainability
Development
Goals
9,
industrial
growth
diversification.
Originality/value
To
extent
author’s
knowledge,
current
status
remains
largely
exploratory,
there
limited
empirical
evidence
integrating
capability
GAI.
This
bridges
knowledge
gap
by
fully
revealing
optimal
these
two
transformative
technologies
leverage
their
potential
in
management.
Язык: Английский
Website Visitor Analysis & Branding Quality Measurement Using Artificial Intelligence
American Journal of Education and Technology,
Год журнала:
2024,
Номер
3(3), С. 88 - 101
Опубликована: Авг. 30, 2024
This
article
discusses
the
use
of
classification
web
visitors
and
determination
branding
quality
using
AI
to
redesign
digital
marketing.
in
its
various
forms,
such
as
machine
learning,
natural
language
processing,
computer
vision,
helps
businesses
better
understand
their
users’
behavior,
context
supplied
content,
improve
user
experience.
The
application
management
websites
offers
features
Real-time
monitoring,
automated
content
tuning,
Analytics
for
predictions.
Automated
tools
can
analyze
who
is
visiting
site,
what
kind
work
they
are
doing
terms
SEO,
how
assist
with
creating
high-quality
content.
Also,
mass
targeted
promotions
like
recommended
products
services,
variable
rates
prices,
etc.
help
unlock
significant
benefits
businesses,
across
board
lead
enhanced
engagement
space
thus
gives
a
competitive
advantage
market.
also
investment
training
education
consumers
ensure
them
remain
relevant
emerging
technologies
By
way
illustration
analysis,
clearly
outlines
incorporation
organizational
functions
bring
about
operational
efficiencies
cost
savings,
well
result
remarkable
improvements
marketing
strategies.
was
first
completed
2021
later
I
have
modified
latest
updates
till
date
2024.
Язык: Английский