Can Tho University Journal of Science,
Год журнала:
2024,
Номер
60(SDMD), С. 155 - 169
Опубликована: Окт. 29, 2024
Nghiên
cứu
này
phân
tích
tác
động
của
các
nhân
tố
về
đặc
điểm
sản
phẩm
(chi
phí
sở
hữu,
chất
lượng
cảm
nhận,
kiểu
dáng
thiết
kế,
thời
gian
sạc
pin),
danh
tiếng
thương
hiệu,
và
ảnh
hưởng
xã
hội
đến
giá
trị
từ
đó
đánh
nhận
ý
định
mua
xe
máy
điện
người
tiêu
dùng
tại
đồng
bằng
sông
Cửu
Long.
Kết
quả
PLS-SEM
(Partial
Least
Square
–
Structural
Equation
Modeling)
dữ
liệu
khảo
sát
245
dân
cho
thấy,
hiệu
có
cực
nhận;
thúc
đẩy
điện.
Song,
chi
pin
không
nhận.
nghiên
đóng
góp
vào
cơ
học
thuật
hành
vi
đối
với
phương
tiện
di
chuyển
xanh;
đề
xuất
hàm
quản
nhà
lý,
nhằm
dùng.
Sustainability,
Год журнала:
2024,
Номер
16(6), С. 2420 - 2420
Опубликована: Март 14, 2024
In
the
context
of
sustainable
transition,
factors
that
impact
decision
to
purchase
electric
vehicles
(EVs)
have
garnered
significant
interest.
However,
existing
research
predominantly
concentrates
on
promotional
while
disregarding
an
examination
resistance
effects.
Drawing
innovation
theory
(IRT),
this
study
aims
investigate
influence
three
functional
barriers
(usage,
value,
and
risk)
two
psychological
(tradition
image)
consumers’
intention
EVs.
Additionally,
we
also
analyze
moderating
effect
environmental
concern
incentive
policy.
Based
a
survey
297
respondents
in
China,
used
SPSS
26.0
AMOS
24.0
verify
our
hypothesis.
Our
findings
indicate
usage,
risk,
tradition
negatively
affect
EV
intentions.
Moreover,
negative
relationship
between
intentions
is
weaker
for
strong
Furthermore,
found
Gen
Y
households
with
private
car
consumers
are
more
willing
These
contribute
extending
applicability
IRT
transportation
field.
They
offer
practical
guidance
enterprises
regard
marketing
strategies
effectively
mitigate
enhance
profits,
policymakers
better
stimulate
development
market.
Sustainability,
Год журнала:
2024,
Номер
16(21), С. 9273 - 9273
Опубликована: Окт. 25, 2024
Battery
Electric
Vehicles
(BEVs)
are
a
crucial
innovation
for
achieving
sustainable
transportation
and
reducing
greenhouse
gas
emissions,
which
major
contributors
to
global
warming
climate
change.
While
previous
studies
have
explored
attitudes
towards
BEV
technology
acceptance,
few
examined
the
interplay
of
external
factors
such
as
government
measures
adoption
barriers
in
promoting
mobility.
This
study
addresses
this
gap
by
investigating
roles
policies,
usage
obstacles
diffusion
stimulating
purchase
intentions,
while
applying
Innovative
Diffusion
Theory
(IDT).
Data
from
3632
respondents
Thailand
were
analyzed
using
structural
equation
modeling
(SEM)
examine
causal
relationships
between
factors.
The
results
indicate
that
policies
supporting
users
enhance
society,
leading
increased
intentions.
Furthermore,
effective
help
mitigate
usage,
further
encouraging
adoption.
also
reveals
intentions
vary
across
age
groups,
highlighting
need
targeted
approaches
transportation.
These
findings
contribute
development
evidence-based
policy
recommendations
accelerate
adoption,
Thailand’s
Carbon
Neutrality
goals
broader
objectives.
By
elucidating
complex
dynamics
research
provides
valuable
insights
policymakers
stakeholders
working
more
environmentally
friendly
sector.
