Behaviour and Information Technology,
Год журнала:
2024,
Номер
unknown, С. 1 - 22
Опубликована: Дек. 20, 2024
In
this
study,
we
aim
to
gain
a
comprehensive
understanding
of
factors
that
precede
and
follow
very
rich
system
usage
within
the
specific
use
context
contemporary
IS.
Based
on
in-depth
review
literature
analysis
prior
studies,
propose
conceptual
research
model
links
comprehensiveness
usage,
behaviour,
continuance
moderated
by
habit.
We
empirically
evaluate
using
longitudinal
data
collected
over
two
periods
from
users
video
conferencing
applications.
The
study
findings
suggest
is
pivotal
explain
IS
but
tied
technological
functionalities
information
systems
in
use.
Advances in marketing, customer relationship management, and e-services book series,
Год журнала:
2024,
Номер
unknown, С. 354 - 363
Опубликована: Авг. 21, 2024
This
chapter
analyzes
the
future
of
marketing
science
in
wholesaling
and
retailing.
Based
on
findings
academic
literature,
it
can
argued
that
retailing
will
be
characterized
by
a
blend
data-driven
insights,
technological
innovation,
personalized
experiences,
focus
sustainability
ethics.
Success
this
evolving
landscape
require
agility,
adaptability,
deep
understanding
consumer
preferences
behaviors.
Heliyon,
Год журнала:
2024,
Номер
10(16), С. e36027 - e36027
Опубликована: Авг. 1, 2024
The
effective
implementation
of
omnichannel
commerce
can
fundamentally
alter
how
consumers
shop
online.
This
study
attempted
to
understand
Thai
consumers'
fashion
retail
purchasing
activities.
objectives
the
were
investigate
determinants
shaping
customer
experiences
within
industry
and
examine
impact
on
satisfaction
industry.
research
utilized
Unified
Theory
Acceptance
Use
Technology
(UTAUT)
model
analyze
effects
omnichannels
behaviors
levels
consumers.
employed
a
survey
design,
applying
simple
random
sampling
select
509
respondents
with
shopping
experience
in
clothing
fashion.
respondent
data
was
analyzed
using
structural
equation
modeling
utilizing
Amos
software
version
24.
Analyzing
results
revealed
significant
correlation
between
shopping.
Perceived
ease
use,
perceived
enjoyment,
integrated
promotions,
service,
transactions
all
found
influence
favorably.
findings
suggest
that
retailers
prioritize
by
enhancing
their
through
better
coordination
synchronization
different
service
channels.
Discover Internet of Things,
Год журнала:
2025,
Номер
5(1)
Опубликована: Янв. 11, 2025
The
goal
of
this
study
is
to
look
at
how
the
convergence
IoT
and
XAI
(IoT-XAI)
effects
explanation,
prediction,
decision-making
on
customer
perceived
value
(CPV)
in
SMEs,
utilising
CPV
IoT-XAI
theories.
This
also
investigates
customer-IoT
interaction
influences
deep
learning
(DL)
model
prediction
CPV,
as
well
explanation
decision
making
prediction.
literature
interaction,
physical
objects,
data
analysis,
model,
XAI,
was
reviewed
develop
a
theoretical
framework
for
investigating
relationships
between
convergence,
towards
personalised
marketing.
research
propositions
are
depicted
Fig.
1.
Drawing
used
study,
eight
key
were
developed
relationship
customers,
IoT,
DL,
decision.
According
created
propositions,
generates
data,
which
then
converted
into
structured
by
analytics
fed
DL
models
As
result,
produce
explanations
decisions
based
DL-enabled
guides
personalise
paper
explains
SMEs
may
leverage
capabilities
generate
modify
their
personalize
marketing
methods.
International Journal of Production Research,
Год журнала:
2025,
Номер
unknown, С. 1 - 27
Опубликована: Март 5, 2025
The
sales
model
of
front
distribution
centre
(FDC)
is
gaining
prominence
in
the
fresh
produce
sector.
However,
nature
such
localised
service
requires
substantial
costs.
Traditional
location
models,
driven
by
minimal
cost,
are
prone
to
neglect
potential
interruption
risks
brought
demand
uncertainty.
In
this
study,
we
propose
a
novel
hybrid
expansion
strategy,
extending
coverage
range
candidate
FDC,
reduce
fulfilment
costs
FDC
and
mitigate
risks.
We
aim
proactively
embed
resilience
under
model.
Additionally,
bi-objective
mixed-integer
programming
(MIP)
developed
simultaneously
minimise
total
cost
FDCs
operations
while
ensuring
maximum
resilience.
To
handle
uncertainty,
proposed
MIP
transformed
into
three
robust
optimisation
(RO)
models.
validate
approach,
comprehensive
numerical
experiments
conducted
based
on
real-life
case
study
Freshippo
Wuxi,
China.
results
demonstrate
that
strategy
expanding
with
different
achieves
better
balance
between
compared
traditional
limiting
within
3km.
RO
models
efficiently
address
uncertainty
maintaining
robustness
R-ellipsoid
reaches
best
among
Journal of Fashion Marketing and Management,
Год журнала:
2025,
Номер
unknown
Опубликована: Апрель 30, 2025
Purpose
This
research
investigates
the
influence
of
perceived
value
and
trust
on
customer
loyalty
in
online
fashion
retail
industry.
Additionally,
it
explores
role
satisfaction
as
a
mediator
these
relationships,
while
considering
potential
gender
differences.
The
study
is
guided
by
social
exchange
theory,
which
suggests
that
individuals
establish
relationships
based
valuable
resources.
Design/methodology/approach
mixed-method
utilized
surveys
interviews
to
gather
data.
A
sample
729
participants
from
Egypt
was
selected
using
stratified
random
sampling,
providing
quantitative
data
for
analysis.
Smart
PLS
used
examine
between
variables.
10
were
conducted
qualitative
insights,
thematic
analysis
employed
validate
enrich
findings.
Findings
findings
indicate
have
significant
positive
effects
Furthermore,
identified
relationship
value,
trust,
loyalty.
also
revealed
plays
moderating
role.
Specifically,
has
stronger
impact
females,
more
pronounced
males.
Satisfaction
significantly
mediates
trust/perceived
males,
but
not
females.
Originality/value
contributes
existing
literature
investigating
within
context
industry
Egypt.
offers
insights
into
mediating
effect
gender.
adoption
theory
enhances
understanding
dynamics,
integration
strengthens
validity
comprehensiveness
findings,
ensuring
robust
examination
phenomenon
Egyptian
context.