Journal of Retailing and Consumer Services, Год журнала: 2024, Номер 81, С. 104024 - 104024
Опубликована: Авг. 23, 2024
Язык: Английский
International Journal of Educational Technology in Higher Education, Год журнала: 2024, Номер 21(1)
Опубликована: Июль 30, 2024
Abstract As technology continues to advance, the integration of generative artificial intelligence tools in various sectors, including education, has gained momentum. ChatGPT, an extensively recognized language model created by OpenAI, significant importance, particularly education. This study investigates awareness, acceptance, and adoption a state-of-the-art developed higher education institutions across China. applies partial least squares structural equation modeling (PLS-SEM) method for examining data collected from 320 Chinese university students. The study’s conceptual framework integrates key determinants Technology Acceptance Model (TAM) extends it incorporating perceived as critical factor process. findings reveal that ChatGPT awareness significantly influences intention adopt ChatGPT. Perceived ease use, usefulness, mediate association between Additionally, trust moderates relationship intelligence. Moving forward, order maintain students’ thinking skills inventiveness their assessment writing, assessments must promote safe use Therefore, educators will be crucial ensuring are used ethically suitably providing clear guidelines instructions.
Язык: Английский
Процитировано
24
Education and Information Technologies, Год журнала: 2024, Номер unknown
Опубликована: Авг. 24, 2024
Язык: Английский
Процитировано
17
Journal of Retailing and Consumer Services, Год журнала: 2025, Номер 84, С. 104234 - 104234
Опубликована: Янв. 17, 2025
Язык: Английский
Процитировано
2
Cogent Business & Management, Год журнала: 2024, Номер 11(1)
Опубликована: Июль 8, 2024
Over recent years, economic development and environmental degradation have become major challenges that pressurize organizations to adopt a green innovation culture. Therefore, human resource management (GHRM) practices are necessary improve sustainable performance in healthcare functioning Pakistan. This study literature on GHRM with supports an environment-friendly atmosphere the business world achieve performance. At same time, managing risk remains limited health sector. present intends identify execution of through organizations. Additionally, this evaluates moderating effect among toward scrutinizes following relationships from sample 400 respondents Pakistan's government non-government hospitals. The partial least structure equation modeling method (PLS-SEM) is implemented measure structural framework Results showed positively affect innovation. significantly moderates relationship between towards However, eco-friendly environment meaningful directions for top managers policy-makers develop culture mitigate boost
Язык: Английский
Процитировано
15
Scientific Reports, Год журнала: 2024, Номер 14(1)
Опубликована: Июль 13, 2024
Abstract The context of education has changed due to revolutionary developments in the information communication technology (ICT) industry post-COVID era. Innovative learning methods were introduced sector promote quality education. students find it more convenient use ICT tools integrate their knowledge-seeking. China recently paid attention developing and adopting electronic infrastructure. study assesses effect self-efficacy (TSE) on acceptance implementation China’s sector. It also analyzed role perceived trust, security, word mouth (eWOM) integrating digital sharing interaction tools. Data is collected from 382 business at Chinese universities. results revealed that trust mediates relationship between TSE actual tools, intention for information, interaction. Further, security eWOM significantly moderate trust. findings indicate essential offer assistance instruction educational so they can frequently. crucial organizations establish a supportive culture provide necessary technological resources facilitate ICT.
Язык: Английский
Процитировано
9
International Journal of Hospitality Management, Год журнала: 2024, Номер 123, С. 103910 - 103910
Опубликована: Сен. 6, 2024
Язык: Английский
Процитировано
9
Tourism Review, Год журнала: 2025, Номер unknown
Опубликована: Фев. 22, 2025
Purpose This study uses the pleasure–arousal–dominance (PAD) theory to explore how users’ emotional engagement with ChatGPT drives their continued adoption of and word-of-mouth (WOM) behaviour in context travel-related service. Design/methodology/approach obtained reliable data from 428 Chinese respondents who used for purposes. Structural equation modelling was test a series hypotheses based on PAD framework. Findings identifies three key features human–artificial intelligence (AI) interaction, namely, service ubiquity, entertainment anthropomorphism, which significantly influence responses, including pleasure, arousal dominance. Dominance pleasure are found enhance experiences, driving positive WOM recommendations ChatGPT, whereas influences but does not affect adoption. The results also confirm that perceived interacting has strongest effect. These findings advance theoretical understanding by clarifying mechanisms underlying human–AI interactions tourism context. Originality/value examines emerging trend tourists’ continuous services. highlight different emotions interaction long-term use AI-powered tool
Язык: Английский
Процитировано
1
Journal of Retailing and Consumer Services, Год журнала: 2024, Номер 82, С. 104085 - 104085
Опубликована: Сен. 16, 2024
Язык: Английский
Процитировано
6
Management Decision, Год журнала: 2025, Номер unknown
Опубликована: Янв. 27, 2025
Purpose The study aims to examine the influence of Unified Theory Acceptance and Use Technology (UTAUT) anthropomorphic design cues in determining level satisfaction among banking chatbot users. It also tests moderating impact localization content on relationship. encompasses expectation confirmation, elucidating significance perceived trust maintaining intention. Design/methodology/approach conducted a comprehensive online survey, collecting 667 questionnaires from users conversational chatbots both public private sector banks. We analyse data using Partial Least Squares Structural Equation Modelling fuzzy-set Qualitative Comparative Analysis. Findings Performance effort expectancy, interestingness interaction empathy were identified as significant indicators, whereas facilitating conditions, social intelligence not explaining satisfaction. Perceived was mediator, while moderator all cases except Practical implications To improve empathy, tech developers should focus improving chatbot’s ability maintain contextual understanding within conversation where it can remember reference previous interactions. Future studies might explore development that incorporate advanced levels characteristics, whether visual or intuitive. Originality/value work is unique integrates UTATUT, anthropomorphism confirmation model context chatbots, which achievable single theory-based model. underlined necessity localizing content, recommending banks engage localized native speakers help with training creation, specialists fine-tune features.
Язык: Английский
Процитировано
0
Journal of Business and Halal Industry, Год журнала: 2025, Номер 2(3), С. 10 - 10
Опубликована: Фев. 4, 2025
The rapidly growing barber shop industry has heightened competition, making understanding the factors influencing customer loyalty crucial. This study explored impact of service quality and satisfaction on at AFZL Barber Shop in Sukarame, Bandar Lampung. Using a quantitative approach, research surveyed 109 respondents analyzed data through descriptive analysis, validity reliability tests, multiple regression analysis. results showed that significantly positively affect loyalty. Higher levels lead to stronger concludes businesses must improve maintain competitive market.
Язык: Английский
Процитировано
0