Tourism Review,
Год журнала:
2023,
Номер
79(5), С. 1126 - 1146
Опубликована: Ноя. 14, 2023
Purpose
In
tourism
live
streaming
(TLS),
streamers
strive
to
capture
viewers’
attention
by
responding
quickly
requests
and
providing
tourism-related
knowledge.
However,
the
effectiveness
of
such
practices
in
TLS
context
remains
unclear.
Accordingly,
based
on
flow
theory,
this
study
aims
uncover
effects
responsiveness
knowledge
spillover
travelling
intentions.
Design/methodology/approach
The
authors
collected
319
valid
questionnaires
examine
proposed
model.
Followingly,
used
a
partial
least
squares
structural
equation
modelling
approach
using
SmartPLS
4
analyse
survey
data.
Findings
found
that
could
enhance
experience
destination
attachment,
fostering
further
strengthened
relationship
between
intentions
experience.
Originality/value
This
broadens
scope
extant
research
juxtaposing
context.
Practically,
findings
provide
valuable
insights
for
conduct
appropriate
viewer–streamer
interaction
strategies
instant
responses
viewers.
Heliyon,
Год журнала:
2024,
Номер
10(17), С. e37184 - e37184
Опубликована: Авг. 29, 2024
The
legacy
of
industry
reflects
a
city's
journey
and
marks
its
cultural
essence,
highlighting
the
significance
preserving
promoting
such
historical
assets.
There
is
noticeable
gap
in
discourse
surrounding
intrinsic
value
industrial
heritage
attractions
their
impact
on
fidelity
tourists.
In
light
this,
present
investigation,
rooted
ABC
attitude
framework,
examines
linkage
between
perceived
value,
contentment,
allegiance
initial
visitors
to
these
sites.
study
delves
into
intermediary
function
contentment
variable
influence
gender.
Focusing
Maoming
Open-pit
Ecological
Park
as
case
point,
this
research
gathered
scrutinized
320
valid
questionnaires.
outcomes
demonstrate
that
exerts
positive
effect
both
satisfaction
steadfastness
Satisfaction
identified
an
tourist
steadfastness.
Additionally,
gender
plays
notable
role
moderating
specific
aspects
model.
This
inquiry
aids
harnessing
potential
sites
for
advancement
tourism,
fostering
economic
prosperity
rebirth
practices.
Furthermore,
it
lays
down
essential
theoretical
practical
building
blocks
evolution
tourism
asset.
Sustainability,
Год журнала:
2023,
Номер
15(15), С. 11585 - 11585
Опубликована: Июль 27, 2023
The
southern
journey
by
Emperor
Qianlong
left
behind
a
wealth
of
cultural
resources
in
the
Jiangnan
region.
While
elucidating
intricate
facets
these
diverse
cultures,
tour
guide
adeptly
fulfills
elevated
expectations
tourists.
This,
turn,
fosters
deeper
sense
attachment
and
loyalty
towards
destination
among
This
study
investigates
influencing
mechanism
interpretation
(TCI)
on
tourists’
context
Qianlong.
research
was
conducted
with
416
tourists
from
groups
visiting
Huishan
Ancient
Town
Scenic
Area.
results
show
that
TCI
has
direct
effect
revisit
intention
(RI)
an
indirect
to
recommend
(IR);
both
memorable
tourism
experience
(MTE)
place
(PA)
mediate
serially
association
between
loyalty.
findings
enrich
relationship
guides’
including
MTE
PA
as
mediating
variables.
Journal of Policy Research in Tourism Leisure and Events,
Год журнала:
2023,
Номер
unknown, С. 1 - 22
Опубликована: Окт. 24, 2023
This
study
examines
the
complex
connections
between
destination
image,
overall
satisfaction,
place
attachment,
perceived
safety,
and
loyalty
among
Vietnamese
domestic
visitors.
The
collected
data
from
626
participants.
results
indicate
that
image
positively
influences
satisfaction
attachment
mediate
relationship
loyalty.
In
addition,
highlights
crucial
moderating
effect
of
safety
on
travelers'
These
findings
have
important
implications
for
tourism
marketing
strategies
seek
to
increase
tourists
destination,
their
Tourism Review,
Год журнала:
2023,
Номер
79(5), С. 1126 - 1146
Опубликована: Ноя. 14, 2023
Purpose
In
tourism
live
streaming
(TLS),
streamers
strive
to
capture
viewers’
attention
by
responding
quickly
requests
and
providing
tourism-related
knowledge.
However,
the
effectiveness
of
such
practices
in
TLS
context
remains
unclear.
Accordingly,
based
on
flow
theory,
this
study
aims
uncover
effects
responsiveness
knowledge
spillover
travelling
intentions.
Design/methodology/approach
The
authors
collected
319
valid
questionnaires
examine
proposed
model.
Followingly,
used
a
partial
least
squares
structural
equation
modelling
approach
using
SmartPLS
4
analyse
survey
data.
Findings
found
that
could
enhance
experience
destination
attachment,
fostering
further
strengthened
relationship
between
intentions
experience.
Originality/value
This
broadens
scope
extant
research
juxtaposing
context.
Practically,
findings
provide
valuable
insights
for
conduct
appropriate
viewer–streamer
interaction
strategies
instant
responses
viewers.
