SHS Web of Conferences,
Год журнала:
2024,
Номер
207, С. 03003 - 03003
Опубликована: Янв. 1, 2024
This
paper
offers
a
thorough
analysis
of
Ctrip’s
position
in
the
tourism
market,
focusing
on
optimizing
its
marketing
strategies
to
enhance
market
presence.
It
begins
by
outlining
industry’s
background
and
pivotal
role
online
travel
agencies
like
Ctrip
simplifying
experiences.
The
literature
review
highlights
current
practices
consumer
behavior,
identifying
key
gaps
that
shape
study’s
research
questions
framework.
findings
reveal
faces
significant
challenges
due
digital
transformation,
intense
competition,
increasingly
selective
consumers.
discusses
these
challenges’
implications
for
both
broader
offering
strategic
recommendations
address
them.
Key
include
leveraging
emerging
technologies,
enhancing
competitive
differentiation,
improving
customer
retention.
insights
provided
aim
not
only
secure
future
success
but
also
offer
guidance
other
industry
players
navigating
similar
challenges.
terms
this
study
strategy,
Ctrip,
optimization,
analysis.
Journal of Travel & Tourism Marketing,
Год журнала:
2024,
Номер
41(8), С. 1141 - 1160
Опубликована: Июль 25, 2024
In
the
heritage
tourism
consumption,
it
is
essential
to
investigate
how
tourist
motivation
and
perceived
authenticity
affect
their
approach
behavioural
intentions
through
destination
image
satisfaction.
This
study
combined
quantitative
qualitative
approaches,
involving
covariance-based
structural
equation
modelling
(CB-SEM),
fuzzy-set
comparative
analysis
(fsQCA),
event-based
narrative
inquiry
technique
(EBNIT)
evaluate
antecedents
for
driving
mechanism
of
consumption.
Meanwhile,
moderating
role
inconveniences
was
identified
in
formation
process
behaviours.
A
sample
646
Chinese
travelers
who
visited
Emperor
Qinshihuang's
Mausoleum
Site
Museum
used
data
analysis.
Sustainability,
Год журнала:
2024,
Номер
16(15), С. 6621 - 6621
Опубликована: Авг. 2, 2024
Green
work–life
balance
(GWLB)
has
emerged
from
sustainability
and
(WLB)
studies.
The
goal
is
to
examine
how
GWLB
policies
benefit
organisations.
This
focuses
individuals
could
reduce
an
organisation’s
environmental
impact.
of
green
human
resource
management
(GHRM)
practices
(HR)
operations
changed
significantly
in
recent
years.
HR
are
most
important
assets.
study
examines
GHRM
affect
a
corporate
performance
(CSP)
employee
retention
(ER)
UK’s
industrial
companies.
It
also
organisational
culture
(OC)
andgreen
innovation
(GI),
these
aspects.
surveyed
450
operational
supervisors
variety
manufacturing
firms
the
UK.
A
self-administered
survey
using
scale
was
used
collect
data.
SPSS
26
Smart
PLS
4
analysed
According
research,
programs
improve
CSP
ER.
data
show
that
GI
mediates
relationship
between
practices,
ER,
GWLB,
CSP.
In
UK
industry,
OC
helps
maintain
implement
environmentally
friendly
achieve
goals.
will
methodologically,
practically,
theoretically
specialists,
academics,
leaders.
Journal of theoretical and applied electronic commerce research,
Год журнала:
2025,
Номер
20(1), С. 14 - 14
Опубликована: Янв. 20, 2025
This
study
aims
to
understand
how
interaction
design
can
enhance
the
user
experience
of
random
video
chats
using
virtual
avatars
(RVC–VAs).
We
propose
a
framework
explain
mechanisms
underlying
changes
in
social
anxiety
and
flow
experiences.
applied
analysis
variance
(ANOVA),
structural
equation
modeling
(SEM),
fuzzy
set
qualitative
comparative
(fsQCA)
data
collected
through
surveys.
Our
findings
indicate
that
second-order
construct,
named
mysterious
interaction,
comprising
perceived
interactivity,
vividness,
mystery,
reduce
positively
impact
flow.
Novelty
enhances
for
female
users
but
increases
all
users.
Notably,
unexpectedly
showed
positive
effect
on
Based
these
findings,
we
strategies
could
aid
development
optimization
RVC-VA
platforms,
providing
specific
parameters
assist
designers
prioritizing
planning
actionable
steps.
makes
significant
contribution
advancing
online
services
addressing
users’
needs
interaction.
Asia Pacific Journal of Tourism Research,
Год журнала:
2024,
Номер
29(1), С. 1 - 16
Опубликована: Янв. 2, 2024
This
study
investigates
the
mechanism
of
tourist
crowding
perception
on
their
decisions
absolute
displacement
based
conservation
resource
theory
and
social
influence
theory.
We
collected
455
valid
questionnaires
from
a
tourism
destination
(West
Street
in
Quanzhou
city)
China.
Results
show
that
both
physical
human
motivate
tourists
to
select
displacement.
Perceived
wait
time
partly
mediates
effect
displacement,
while
it
fully
Travel
group
size
negatively
moderates
Theoretically,
this
paper
enriches
literature
theories
understanding
behavior
expands
insights
into
how
respond
crowded
situations.
Practically,
provides
implications
for
marketing
organizations
use
various
services
solve
over-tourism
issues
achieve
sustainable
development.
Journal of Travel & Tourism Marketing,
Год журнала:
2024,
Номер
41(6), С. 880 - 900
Опубликована: Май 21, 2024
This
study
explores
how
perceived
crowding
stimulates
tourists'
emotional
reactions
and
affects
their
experience
quality
as
well
satisfaction.
Based
on
Stimulus-Organism-Response
theory,
it
examined
verified
relationship
between
tourist
satisfaction
with
mixed-methods
approach.
The
qualitative
was
conducted
to
establish
research
model,
multigroup
analysis
data
collected
from
hot
springs
coastal
destinations.
results
indicated
that
human
is
no
longer
a
positive
signal
in
both
sites.
Experience
mediates
aroused
by
findings
deepen
understanding
of
provide
effective
management
strategies.
Museum Management and Curatorship,
Год журнала:
2024,
Номер
unknown, С. 1 - 28
Опубликована: Май 26, 2024
In
museum
and
aesthetic
contexts,
the
role
of
multisensory
experiences
in
boosting
visitor
engagement
is
well-recognised.
Yet,
diverse
disciplinary
perspectives
have
led
to
a
scattered
sometimes
unclear
literature
landscape.
This
article
undertakes
systematic
review,
combining
extraction
qualitative
content
analysis
331
academic
sources
address
following
questions:
What
are
theoretical
underpinnings
for
studying
experiences?
general
characteristics
these
How
can
we
understand
technology
sensory
practices
within
museums
related
sites?
By
focusing
on
visitors'
perspectives,
review
aims
offer
comprehensive
understanding
experiences,
emphasising
research
framework,
conceptualisation,
practices.
Furthermore,
it
outlines
future
directions
areas,
contributing
more
unified
theory
providing
practical
insights
exhibition
design.
establishes
groundwork
nuanced
endeavours.
Journal of Travel & Tourism Marketing,
Год журнала:
2023,
Номер
40(9), С. 818 - 832
Опубликована: Ноя. 22, 2023
Much
of
the
literature
on
individuals'
low
adoption
robots
revolves
around
service
quality
or
consumer
psychology;
physical
environmental
factors
are
scarcely
addressed.
This
paper
investigates
consumers'
willingness
to
adopt
robot
services
based
spatial
environment.
A
pair
experimental
studies
revealed
that
people
more
willing
use
when
setting
is
spacious,
whereas
opposite
true
compact.
We
also
examined
illusion
control
as
a
mediator
above
impact.
Furthermore,
we
identified
knowledge
boundary
condition.
Asia Pacific Journal of Tourism Research,
Год журнала:
2024,
Номер
29(9), С. 1033 - 1062
Опубликована: Июнь 12, 2024
The
intense
competition
amongst
travel
apps,
regardless
of
their
popularity,
has
made
repurchase
intention
a
critical
financial
challenge
for
providers.
By
combining
the
Stimulus-Organism-Response
(S-O-R)
framework
and
New
Economic
Geography
(NEG)
theory,
this
research
examined
how
city
tier
disparities
influence
experiential
features
apps
user
intentions.
Survey
data
was
acquired
from
739
app
users
in
China.
findings
indicate
that
set
context-based
significantly
influences
utilitarian
hedonic
values,
consequently
leading
to
notable
increase
In
addition,
outcomes
multigroup
analysis
revealed
China's
located
1
(i.e.
Beijing)
3
Kunming)
had
distinct
effects
on
hypothesised
relationships.
Theoretically,
provides
extensive
implications
information
systems
tourism
literatures;
whilst
offering
some
actionable
insights
practitioners.
Structural
Equation
Modeling
(SEM)
is
a
statistical
technique
that
used
to
model
the
relationships
among
hypothetical
constructs
investigated
by
researchers.
SEM
can
be
broadly
classified
into
two
main
approaches:
factor-based
(or
covariance-based)
and
component-based
variance-based)
SEM.
Factor-based
particularly
well-suited
for
analyzing
resemble
factors,
while
designed
composites
or
components.
Historically,
in
field
of
tourism
research,
there
has
been
tendency
treat
factor
models
as
proxy
all
types
constructs.
However,
when
construct
incorrectly
modeled
instead
composite,
which
its
appropriate
representation,
it
result
bias
parameter
estimates.
The
information
presented
this
study
highlights
practice
persisted
even
top-tier
journals,
including
articles
published
ABAC
journal.
Contemporary
practices
align
with
current
research
landscape
are
synthesized.
These
acknowledge
either
factors
To
illustrate
this,
example
related
cannabis
used,
modelling
using
mixed
based
on
IGSCA-SEM.
Researchers
consequently
encouraged
employ
SEM,
aiming
publish
journal,
enhance
their
methodological
rigor
adopting
recommended
outlined.