International Journal of Mental Health and Addiction,
Год журнала:
2024,
Номер
unknown
Опубликована: Ноя. 29, 2024
Wagering
affiliate
marketing
is
a
performance-based
system
where
online
wagering
operators
pay
third
parties
(affiliates)
to
recruit
and
engage
customers
for
them.
Despite
widespread
use,
it
has
attracted
limited
research
attention
in
Australia
elsewhere.
This
exploratory
Australian
study
aimed
capture
key
informant
perspectives
on
(1)
the
features
of
(2)
how
may
increase
risk
gambling
harm.
Interviews
were
conducted
with
44
individuals
from
28
organisations
representing
operators,
affiliates,
regulators
legal
advisors,
support
providers.
Based
thematic
analysis,
findings
identified
numerous
business
payment
models
used
that
can
Affiliate
marketers
are
paid
generous
commissions
by
purposefully
encourage
new
bet
existing
more.
In
direct
conflict
harm
minimisation
objectives,
incentivised
target
bettors
high-loss
potential
people
at-risk
deceptive
predatory
practices
likely
attract
vulnerable
people.
The
current
regulatory
environment
capacity
monitor
prevent
harmful
illegal
further
hampered
both
scale
industry
its
dynamic
hidden
practices.
inform
future
test
relationships
between
They
also
prompt
consideration
more
effective
regulation
ways
consumer
awareness
about
misleading
Marketing
has
a
significant
impact
on
the
normalisation
of
gambling
for
youth
across
globe.
This
included
shaping
positive
attitudes
towards
gambling,
as
well
increasing
social
and
cultural
acceptance
-
particularly
aligned
with
valued
activities
such
sport.
Because
this,
public
health
experts
argue
that
marketing
poses
risk
to
wellbeing
youth.
While
young
people
are
increasingly
exposed
to,
impacted
by
products,
they
rarely
consulted
about
policy
issues
options.
study
aimed
explore
Australians'
perceptions
current
responses
advertising,
whether
thought
should
be
involved
in
discussions
decisions
regulations,
their
duty
governments
protect
from
industry
strategies.
Journal of Public Health Policy,
Год журнала:
2025,
Номер
unknown
Опубликована: Янв. 17, 2025
In
Ghana
and
many
other
sub-Saharan
African
countries
gambling
advertising
has
become
pervasive
due
to
weak
regulations
that
allow
operators
zealously
promote
their
products
as
a
risk-free
way
make
money.
this
commentary,
we
provide
public
health
perspective
based
on
document
analysis
of
the
Gaming
Commission's
guidelines
advertisements,
recommendations
for
strengthening
Ghana's
regulatory
environment.
With
industry
intensifying
its
focus
new
markets
grow
sustain
profits,
global
players
entering
market,
competition
market
share
will
most
likely
intensify
with
an
associated
aggressive
increase
in
advertising.
Accordingly,
strengthened
regulation
underpinned
by
principles
is
required
restrict
across
all
forms
media
regulate
content.
The
next
step
action
should
advocating
review
(gambling)
Act.
Journal of Interactive Advertising,
Год журнала:
2024,
Номер
24(3), С. 203 - 214
Опубликована: Июль 2, 2024
Social
media
influencers
have
emerged
as
effective
brand
endorsers,
yet
a
gap
remains
in
understanding
their
followers'
cognitive
engagement
with
sponsored
posts.
To
address
this
issue,
we
conducted
study
guided
by
parasocial
theories
and
the
elaboration
likelihood
model
(ELM).
Follower
status
(follower/non-follower)
persuasive
argument
quality
(weak/strong)
were
manipulated
among
participants
(N
=
163)
to
discern
prevailing
processing
mode
triggered
influencer
content.
Based
on
theories,
predicted
that
followers
who
established
relationships
should
show
high
situational
Our
results
demonstrated
influenced
evaluation
purchase
intention,
whereas
non-followers
unaffected
it.
These
findings
suggest
are
more
likely
elaborate
content
compared
non-followers.
Interestingly,
some
signs
of
biased
evident.
contribute
our
how
engage
shed
light
mechanisms
underlying
persuasiveness
marketing.
Health Promotion International,
Год журнала:
2024,
Номер
39(6)
Опубликована: Ноя. 21, 2024
Abstract
Public
health
researchers
have
investigated
how
youth
are
exposed
to
and
influenced
by
traditional
forms
of
commercial
marketing
from
health-harming
industries.
Limited
research
has
opinions
about
the
broader
public
relations
strategies
these
This
study
aimed
understand
perceptions
impact
influence
a
range
used
harming
An
online
qualitative
survey
was
conducted
with
n
=
518,
16-
24-year-olds
living
in
Victoria,
Australia.
Participants
were
asked
consider
broad
industries
on
youth,
including
impacts
social
media
promotions,
corporate
responsibility
sponsorship
political
donations,
as
well
their
views
restrictions.
Reflexive
thematic
analysis
construct
themes
data.
stated
that
excessive
had
significant
consumption
products.
Most
felt
most
appeal
youth.
critical
supportive
strong
restrictions
for
However,
many
participants
held
more
positive
strategies,
which
they
perceived
could
offset
negative
health.
Increased
focus
is
needed
promotion
communities
ensure
protected
promote
products
resist
regulatory
reform.
Health Promotion International,
Год журнала:
2024,
Номер
39(6)
Опубликована: Ноя. 22, 2024
Abstract
Cigarettes,
alcohol,
vaping
and
gambling
products
can
cause
significant
harm
to
children
young
people.
The
industries
that
make
these
employ
a
range
of
tactics
aim
normalize
their
resist
policy
regulatory
reform.
This
includes
‘responsibility’
framing,
in
which
parents
are
often
held
responsible
for
educating
about
the
risks
products.
However,
there
has
been
very
little
research,
investigated
parents’
perceptions
industries.
A
qualitatively
led
online
panel
survey
was
conducted
with
n
=
455
Australian
who
had
at
least
one
child
aged
between
11
17
years.
Participants
were
asked
questions
relating
concerns
harmful
products;
what
they
talked
children;
other
potential
sources
risk
information;
protecting
people
from
Four
themes
constructed.
(i)
Parents
identified
parental
influence,
peer
pressure,
social
media
advertising
influenced
children’s
attitudes
towards
(ii)
They
short-
long-term
consequences
(iii)
actively
engaged
but
recognized
it
difficult
counter
industry
messages.
(iv)
emphasized
need
collective
approach,
advocating
increased
information
government
regulations,
particularly
marketing.
study
demonstrates
concerned
do
best
protect
recognize
more
support.
Evidence-based
education
comprehensive
regulations
around
marketing
needed
de-normalize
Health Promotion International,
Год журнала:
2024,
Номер
39(5)
Опубликована: Окт. 1, 2024
Food
environments
are
important
determinants
of
healthy
diets
among
young
people.
This
study
explored
people's
perspectives
on
their
food
environment,
recommendations
to
policymakers
and
views
youth
engagement
in
policy
processes.
There
is
limited
research
involvement
developing
environment
policies.
Youth
policymaking
processes
can
lead
greater
integrity
inclusivity.
Four
focus
group
discussions
were
conducted
with
39
people
(12-21
years)
from
a
town
North
West
England
metropolitan
area
the
English
Midlands.
Participants
recruited
through
organizations.
Data
analysed
using
inductive
thematic
analysis.
Young
reported
concerns
about
density
fast
outlets
local
area,
unaffordability
healthier
food,
advertisement.
These
issues
not
believed
be
prioritized
national
policymaking.
Accordingly,
mainly
for
structural
policies,
including
restrictions
outlet
incentives
menu
reformulation.
did
feel
involved
decisions
environment.
They
expressed
need
more
meaningful
beyond
consultation.
have
repeatedly
shown
deep
understanding
social,
commercial
political
factors
that
influence
diet
health.
It
essential
aiming
improve
take
unique
into
account
create
effective
policies
resonate