International Journal of Hospitality Management, Год журнала: 2012, Номер 33, С. 228 - 239
Опубликована: Сен. 12, 2012
Язык: Английский
Tourism Management, Год журнала: 2013, Номер 41, С. 202 - 227
Опубликована: Окт. 12, 2013
Язык: Английский
Процитировано
648
Tourism Management, Год журнала: 2009, Номер 31(3), С. 297 - 313
Опубликована: Дек. 3, 2009
Язык: Английский
Процитировано
619
Internet Research, Год журнала: 2012, Номер 22(5), С. 591 - 612
Опубликована: Окт. 12, 2012
Purpose In an environment in which there has been a reduction consumer trust of both organizations and advertising, as well decrease television word mouth (WOM) offers way to obtain significant competitive advantage. WOM is especially important the hospitality tourism industry, whose intangible products are difficult evaluate prior their consumption. When becomes digital, large‐scale, anonymous, ephemeral nature Internet induces new ways capturing, analyzing, interpreting, managing influence that one may have on another. The purpose this paper investigate impact electronic (eWOM) destination choice, using theory planned behaviour (TPB). Further, effort was employed determine effect past travel experience eWOM TPB constructs. Design/methodology/approach A structural equation modeling procedure applied examination influences attitudes towards visiting Isfahan, subjective norms, perceived behavioral control, intention. Analysis variance (ANOVA) utilised order analysing relations between these constructs experience. research model tested empirically sample 296 inbound tourists who had within online communities travelled Isfahan during period research. Findings indicate communications toward intention travel. addition, Practical implications suggests activity more complex than previous argued. Managers should consider various facets try motivate for participating build with characteristics such usefulness ease use. Originality/value There lot marketing but none focused covering industry its choice by adding dimension behavior. This seeks fill gap.
Язык: Английский
Процитировано
538
Information & Management, Год журнала: 2017, Номер 54(6), С. 757 - 770
Опубликована: Янв. 7, 2017
Язык: Английский
Процитировано
432
Journal of Travel & Tourism Marketing, Год журнала: 2009, Номер 26(5-6), С. 599 - 623
Опубликована: Сен. 1, 2009
The tourism and hospitality industries have widely adopted information technology (IT) to reduce costs, enhance operational efficiency, most importantly improve service quality customer experience. This article offers a comprehensive review of articles that were published in 57 research journals from 2005 2007. Grouping the findings into categories consumers, technologies, suppliers, sheds light on evolution IT applications industries. demonstrates is increasingly becoming critical for competitive operations organizations as well managing distribution marketing global scale.
Язык: Английский
Процитировано
345
Information & Management, Год журнала: 2010, Номер 47(5-6), С. 282 - 290
Опубликована: Июнь 5, 2010
Язык: Английский
Процитировано
265
Technological Forecasting and Social Change, Год журнала: 2015, Номер 96, С. 130 - 143
Опубликована: Апрель 30, 2015
Язык: Английский
Процитировано
200
Journal of Hospitality and Tourism Technology, Год журнала: 2020, Номер 11(4), С. 603 - 625
Опубликована: Окт. 7, 2020
Purpose The purpose of this study is to investigate how smart tourism technologies and memorable experiences affect tourist satisfaction destination loyalty. Design/methodology/approach A total 600 questionnaires were distributed, 360 returned (60% response rate) a covariance-based structural equation modeling technique was used test the hypotheses. Findings results explain that play essential roles in enhancing Practical implications This specifies tourists have pleasant memories are satisfied at destination; as result, they more likely revisit recommend their friends, family other tourists. If has negative experience with city info-structure facilities, might reach an overall conclusion not or location Originality/value provides empirical evidence support importance
Язык: Английский
Процитировано
156
Heliyon, Год журнала: 2020, Номер 6(8), С. e04667 - e04667
Опубликована: Авг. 1, 2020
Many of today's online services are designed specifically to encourage impulse buying. Moreover, many studies have shown that with the assistance Mobile Augmented Reality, retailers potential significantly improve their sales. However, effects AR on consumer buying behavior yet be examined, particularly in tourism field. Consequently, present study integrates Technology Acceptance Model (TAM), Stimulus-Organism-Response (SOR) framework, and flow theory examine apps tourist buyingbehavior. The research model is implemented using an questionnaire, results analyzed by Partial-Least-Squares Structural Equation Modeling (PLS-SEM) approach. obtained from 479 valid samples show characteristics play important role governing making unplanned purchases. In particular, as utility, ease-of-use, interactivity increase, perceived enjoyment satisfaction user also increase give rise a stronger behavior. reveal mediating effect experience relationship between ease use app app. Overall, findings presented this provide useful source reference for developers, retailers, marketers better understanding users' preferences strengthening context result.
Язык: Английский
Процитировано
150
Sustainability, Год журнала: 2022, Номер 14(5), С. 3048 - 3048
Опубликована: Март 4, 2022
The adoption and implementation of smart technologies in tourism destinations visitor attractions to enrich tourists’ experiences improve their satisfaction has become a new trend. main purpose this study was explore the influence dimensions/attributes on experience context related outcomes (satisfaction post-consumption behavioral intentions). Liangzhu Museum, Zhejiang Province, China, used as area, data were collected from 486 visitors analyzed with regression model. results show that accessibility interactivity affect technology-enhanced experiences. Tourists’ perceived value is significantly satisfaction. Smart technology positively impacts word-of-mouth recommendations, revisit intention, willingness pay price premium. Therefore, could by designing better infrastructure services incorporate key dimensions technologies, which would also competitiveness.
Язык: Английский
Процитировано
84