Journal of Open Innovation Technology Market and Complexity,
Год журнала:
2022,
Номер
8(2), С. 71 - 71
Опубликована: Апрель 18, 2022
As
e-commerce
continues
to
grow
on
a
rapid
scale,
the
rise
of
new
technological
innovations
has
come
about,
such
as
that
live
stream
commerce,
which
risen
rapidly
throughout
China
through
successful
case
Taobao
Live.
Therefore,
this
research
project
is
focused
retailing
an
innovation
understand
how
key
aspects,
usability,
functionality,
interaction,
and,
in
general,
its
success
can
be
transferred
into
Western
society.
A
mixed
methods
approach
taken
collect
crucial
data
are
needed
current
behaviours
British
consumers
and
their
preferred
shopping
why.
This
study
presents
robust
recommendations
from
collected
data,
providing
strategic
insight
adoption
West
incorporating
development
commerce
plug-in
prototype
potential
compatibility
any
business
model.
Electronics,
Год журнала:
2022,
Номер
11(8), С. 1269 - 1269
Опубликована: Апрель 17, 2022
The
COVID-19
pandemic
has
impacted
consumers’
lives
and
their
shopping
patterns,
leading
them
towards
mobile
commerce.
To
address
current
circumstances,
an
adapted
UTAUT2
model
aims
to
integrate
trust
perceptions
of
the
effects
on
behavioral
intention
rely
m-commerce
during
this
period.
study
proposes
a
research
which
is
investigated
with
help
structural
equation
modelling
in
AMOS.
Using
framework
cross-sectional
study,
data
were
collected
from
emerging
market
Romania,
where
internet
speed
ranks
4th
worldwide
yearly
increase
social
media
users
approximately
10%.
By
using
confirmatory
factor
analysis
modelling,
validates
applicability
examining
intent
pandemic.
Hedonic
motivation
strongest
predictor
intentions
continue
m-commerce.
findings
contribute
understandings
behavior
market,
extending
knowledge
based
allowing
for
comprehension
key
role
influences
affecting
outbreak
relation
patterns.
Journal of Contemporary Administration and Management (ADMAN),
Год журнала:
2023,
Номер
1(2), С. 63 - 69
Опубликована: Авг. 13, 2023
The
global
market
is
an
increasingly
competitive
and
dynamic
business
environment.
Technological
developments,
globalisation,
internet
access
have
changed
consumer
patterns
opened
up
opportunities
challenges
for
companies
in
marketing
their
products
internationally.
In
such
a
environment,
are
required
to
effective
strategies
order
increase
the
competitiveness
of
market.
This
research
aims
examine
improving
product
current
type
qualitative.
Data
collection
techniques
include
listening
recording
important
information
conduct
data
analysis
through
reduction,
display,
conclusion
drawing.
study
results
show
that
offers
great
achieve
growth
success
at
international
level.
However,
fierce
competition
complex
dynamics
also
require
right
strategy.
Applied Sciences,
Год журнала:
2023,
Номер
13(2), С. 1020 - 1020
Опубликована: Янв. 11, 2023
Business
organizations
have
huge
potential
to
increase
their
customer
base
by
offering
e-commerce
services,
especially
in
the
post-pandemic
era.
Ensuring
secure
applications
plays
an
important
role
increasing
base.
To
develop
appropriate
policies
and
technological
infrastructures,
business
first
need
establish
understanding
of
reservations
customers
toward
e-commerce,
as
well
perception
security
privacy
applications.
In
this
paper,
we
present
results
empirical
study
conducted
Pakistan
gain
insight
into
mindset
on
using
An
online
questionnaire
was
set
up
collect
data,
which
were
analyzed
partial
least
squares
method
with
SmartPLS
software.
The
findings
highlight
that
customers’
concerns
about
credit
card
usage,
over
information
security,
motivational
factors
for
shopping
offered
organizations,
trustworthiness,
user’s
feelings
reputation
impact
data
trust
application.
can
help
improve
infrastructures
adopting
emerging
technologies
digital
forensics.
Advances in marketing, customer relationship management, and e-services book series,
Год журнала:
2024,
Номер
unknown, С. 1 - 35
Опубликована: Март 1, 2024
This
chapter
delves
into
the
role
of
AI-driven
behavioral
analytics
in
understanding,
predicting,
and
enhancing
consumer
experiences.
It
highlights
integration
analytics,
experiences,
predictive
modeling
reshaping
market
dynamics.
The
explains
fundamental
components
emphasizing
its
significance
understanding
preferences
decision-making
processes.
also
discusses
impact
AI-powered
on
anticipating
behaviors
fostering
proactive
strategies.
addresses
ethical
concerns
like
data
privacy
algorithmic
biases.
provides
a
guide
for
practitioners,
researchers,
businesses
to
harness
AI's
transformative
potential
contemporary
markets.
International Journal of Management & Entrepreneurship Research,
Год журнала:
2024,
Номер
6(1), С. 132 - 149
Опубликована: Янв. 13, 2024
This
comprehensive
review
explores
the
technological
advancements
in
food
supply
chain
management,
presenting
a
comparative
study
between
United
States
and
Africa.
The
global
faces
numerous
challenges,
including
demand
volatility,
perishability
concerns,
need
for
efficient
sustainable
practices.
delves
into
contrasting
landscapes
of
U.S.
Africa,
examining
how
each
region
adopts
adapts
technology
to
address
these
challenges.
States,
as
developed
nation,
boasts
an
intricate
technologically
sophisticated
chain.
Advanced
technologies
such
blockchain,
Internet
Things
(IoT),
artificial
intelligence
are
integrated
enhance
transparency,
traceability,
efficiency
throughout
From
precision
agriculture
smart
logistics
distribution,
exemplifies
technology-driven
approach
management.
In
contrast,
African
continent
unique
infrastructural
constraints,
diverse
agricultural
practices,
inclusive
solutions.
sheds
light
on
Africa
leverages
overcome
showcasing
innovations
mobile-based
platforms,
data
analytics
smallholder
farmers,
blockchain
transparent
transactions.
By
comparing
this
identifies
common
trends,
best
region-specific
innovations.
Insights
gained
from
contribute
holistic
understanding
transforms
chains
both
regional
scales.
findings
aim
inform
policymakers,
industry
stakeholders,
researchers,
fostering
cross-cultural
learning
collaborative
efforts
create
resilient,
sustainable,
advanced
worldwide.
Keywords:
Technological
Advancements,
Food,
Supply
Chain,
Management,
USA,
Despite
the
popularity
of
online
food
delivery
systems
in
foodservice
industry,
there
have
been
few
studies
into
customers'
decision-making
process
to
use
services
during
Coronavirus
disease
(COVID-19)
pandemic.
This
study
applied
technology
acceptance
model
(TAM)
examine
factors
affecting
intention
services.
Results
showed
(a)
perceived
usefulness
affects
customer's
usage
directly
and
indirectly
through
customer
attitude;
(b)
enjoyment
trust
are
also
key
determining
behavior
toward
attitude
using
services;
(c)
positive
relationship
between
social
influence
(d)
a
service
context.
These
findings
provide
theoretical
managerial
implications
that
contribute
industry.
