Machine learning software for optimizing SME social media marketing campaigns

Computer Science & IT Research Journal, Год журнала: 2024, Номер 5(7), С. 1634 - 1647

Опубликована: Июль 25, 2024

This review paper explores the transformative role of machine learning in optimizing social media marketing strategies for small and medium-sized enterprises (SMEs). It begins by highlighting significance SMEs, outlining historical context traditional strategies, examining current trends emerging applications. The delves into technical challenges implementing learning, such as data quality, algorithm complexity, system integration, well ethical concerns surrounding privacy algorithmic bias. SME-specific limitations are also discussed, including budget constraints lack expertise. Future directions focus on technologies like deep reinforcement offering practical recommendations SMEs to leverage these advancements effectively. conclusion emphasizes importance embracing achieve sustainable growth competitive advantage digital marketplace. Keywords: Machine Learning, Social Media Marketing, Data Privacy, Audience Targeting.

Язык: Английский

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Circular economy integration in traditional business models: Strategies and outcomes

Finance & Accounting Research Journal, Год журнала: 2024, Номер 6(6), С. 1105 - 1123

Опубликована: Июнь 25, 2024

This study embarks on a critical examination of the integration circular economy (CE) strategies into traditional business models, pivotal transition in quest for sustainable development. The purpose is to elucidate barriers hindering effective adoption CE principles and propose actionable recommendations overcoming these obstacles. Employing comprehensive methodological framework, synthesizes findings from broad array literature, augmented by empirical data, provide nuanced understanding challenges opportunities inherent implementation. Key reveal that insufficient resources, resistance change, complexity integrating existing structures are major impediments. These dissected uncover underlying causes, such as inadequate funding, stakeholder inertia, logistical material recovery recycling. concludes addressing issues requires multifaceted approach, including development unified conceptual frameworks, increased financial technical support, enhanced engagement. Furthermore, it emphasizes role consumer behavior success initiatives, advocating more research attitudes promotion consumption practices. presented aim guide businesses policymakers fostering an environment conducive CE, thereby accelerating towards resilient economic model. Keywords: Circular Economy, Business Models, Sustainable Development, Resource Efficiency, Consumer Behavior, Implementation Barriers.

Язык: Английский

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Strengthening corporate governance and financial compliance: Enhancing accountability and transparency

Finance & Accounting Research Journal, Год журнала: 2024, Номер 6(8), С. 1597 - 1616

Опубликована: Авг. 31, 2024

In today's complex business landscape, robust corporate governance and financial compliance are essential for maintaining organizational integrity, accountability, transparency. This review examines the key components strategies necessary to enhance these frameworks, ensuring sustainable success stakeholder trust. Corporate encompasses regulatory compliance, risk management, ethical conduct, engagement. Adherence laws regulations, such as Sarbanes-Oxley Act (SOX) General Data Protection Regulation (GDPR), is foundational in minimizing legal risks safeguarding reputation. Effective management involves identifying, assessing, mitigating potential threats an organization’s health operational integrity through strong internal controls regular audits. Promoting conduct within organizations crucial trust Establishing codes of guidelines, whistleblower protections fosters a culture integrity. Transparent communication engagement ensure that activities align with interests expectations. Enhancing accountability transparency several strategies. Strong board oversight independence, characterized by diverse skilled members, balanced objective decision-making. Regular external audits verify accuracy identifying areas improvement. Leveraging technology data analytics pivotal modern efforts. Technologies like blockchain, artificial intelligence (AI), machine learning automate processes, improve accuracy, provide real-time insights into performance management. reporting disclosure practices, adhering standards International Financial Reporting Standards (IFRS), further Continuous training education employees members on principles, requirements, vital fostering accountability. Strengthening fundamental enhancing By adopting comprehensive leveraging technology, promoting can build trust, mitigate risks, growth dynamic environment. Keywords: Governance, Global Corporations, Harmonization.

Язык: Английский

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Strategic risk management in financial institutions: Ensuring robust regulatory compliance

Finance & Accounting Research Journal, Год журнала: 2024, Номер 6(8), С. 1582 - 1596

Опубликована: Авг. 31, 2024

Strategic risk management in financial institutions is a critical component for ensuring robust regulatory compliance and maintaining stability. This review explores the multifaceted nature of strategic its importance dynamic landscape sector. It delves into fundamental components management, including identification, assessment, mitigation, monitoring, highlighting how these processes help navigate complexities requirements. The discussion encompasses various types risks faced by institutions, such as credit, market, operational, liquidity, risks, illustrating need comprehensive frameworks. also reviews key frameworks, Basel III, Dodd-Frank Act, guidelines from European Banking Authority, emphasizing their impact on capital requirements, liquidity standards, governance expectations. A framework integrates efforts with business strategy, that are not only adhering to mandates but aligning appetite tolerance objectives. role technology, particularly data analytics, real-time cybersecurity, examined crucial enabler effective compliance. Best practices enhancing outlined, continuous regular audits, scenario analysis. Challenges evolving regulations, product complexity, globalization addressed, recommendations adaptive strategies industry collaboration. Through case studies, provides insights successful implementations lessons learned failures. underscores fortifying suggests future trends, advanced AI machine learning, which could further revolutionize approach institutions. Keywords: Risk, Financial Institution, Regulatory, Compliance

Язык: Английский

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Enhancing trade policy education: A review of pedagogical approaches in public administration programs

International Journal of Applied Research in Social Sciences, Год журнала: 2024, Номер 6(6), С. 1253 - 1273

Опубликована: Июнь 24, 2024

This literature review rigorously examines pedagogical approaches in trade policy education within public administration programs, with the goal of enhancing educational strategies for future administrators context global trade. Recognizing vital role economic development, international relations, and governance, explores evolution, current state, challenges education. The scope includes an analysis traditional lectures, case studies, experiential learning, interdisciplinary teaching, technology modernizing practices. Using a qualitative methodology, synthesizes insights from reviews, comparative analyses curricula across various programs. Findings indicate that while lectures provide essential theoretical knowledge, their effectiveness is significantly enhanced by studies learning methods, such as simulations role-playing exercises. These methods foster practical application critical thinking, which are crucial comprehending complex policies. integration technology, including online courses digital simulations, further improves outcomes making more interactive accessible. Interdisciplinary incorporates perspectives economics, law, political science, enriches experience prepares students multifaceted nature policy. concludes balanced approach, combining innovative effective It recommends incorporating active strategies, continuous assessment, professional development educators. Additionally, fostering collaboration leveraging technological advancements curriculum. aim to equip comprehensive knowledge skills necessary navigate complexities trade, thereby contributing informed policymaking. Keywords: Trade Policy Education, Public Administration, Pedagogical Approaches, Experiential Learning, Teaching, Technology Integration.

Язык: Английский

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The Role of Managed ETL Platforms in Reducing Data Integration Time and Improving User Satisfaction

Journal for Research in Applied Sciences and Biotechnology, Год журнала: 2022, Номер 1(1), С. 83 - 92

Опубликована: Апрель 30, 2022

Managed ETL (Extract, Transform, and Load) solutions are essential for enhancing data acquisition that enhances the user’s satisfaction. By automation optimizing activities of these systems, integration times saved there is an enhancement system stability noticed. It also outlines how multiple approaches discussed with consideration comprehensive criteria involves clarity a method, its scaling capabilities, user-friendliness, performance in real-life scenarios. The results revealed managed systems have higher operational experience, but it faces challenges such as usability issues. There still need to focus on optimization future development other factors, characteristics industry existing problems.

Язык: Английский

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The evolution of trade and industrial policies: Lessons from Cameroon

International Journal of Advanced Economics, Год журнала: 2024, Номер 6(7), С. 319 - 339

Опубликована: Июль 24, 2024

This study meticulously examines the intricacies of trade and industrial policy implementation, focusing on identifying strategic opportunities for enhancement deriving actionable recommendations. Anchored in a qualitative framework employing thematic analysis, research evaluates relevance, fidelity, effectiveness. Through detailed comparative analysis policies across different nations, highlights successes challenges inherent current practices. The findings reveal that while certain have achieved economic growth, others faltered due to implementation gaps insufficient adaptability emerging socio-economic challenges. concludes robust monitoring evaluation frameworks are crucial success policies. Furthermore, integration advanced analytical techniques is recommended enhance precision reliability assessments. Policymakers urged prioritize flexibility resilience design, ensuring can adapt dynamic conditions. advocates enhanced collaboration between government agencies, private sector entities, academic institutions foster holistic approach development. These insights provide foundation future initiatives aimed at fostering sustainable growth Keywords: Trade Policy, Industrial Policy Implementation, Qualitative Analysis, Stakeholder Engagement, Economic Growth.

Язык: Английский

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Comprehensive analysis of the economic, environmental and social impacts of large-scale renewable energy integration

International Journal of Applied Research in Social Sciences, Год журнала: 2024, Номер 6(8), С. 1706 - 1724

Опубликована: Авг. 21, 2024

This review paper offers a comprehensive analysis of the economic, environmental, and social impacts large-scale renewable energy integration, aiming to illuminate multifaceted benefits challenges inherent in transitioning sustainable systems. By exhaustively reviewing current literature empirical data, examines key economic advantages, including job creation, cost reduction, diversification. These underscore sector's potential foster stability growth. Environmental are highlighted by significant reductions greenhouse gas emissions, enhanced air quality, promotion practices through circular economy. Furthermore, reveals that projects can improve access, bolster community resilience, cohesion, addressing critical issues equitable benefit distribution involvement. Looking future, investigation identifies advancements storage technologies, digitalization systems, development hybrid systems as pivotal overcoming integration optimizing energy. innovations essential for ensuring reliable efficient supply, enhancing grid stability, reducing operational costs. The concludes holistic approach—integrating supportive policies, cutting-edge inclusive practices—is vital maximizing It recommends continued investment research development, implementation effective policy frameworks, active engagement ensure just transition. connecting these recommendations with paper's findings, conclusion provides clear path forward. Overall, this contributes valuable insights broader discourse on offering guidance policymakers, industry stakeholders, researchers committed advancing integration. interconnected elements, underscores transformative achieving global sustainability goals. Keywords: Renewable Energy Integration, Economic Impact, Benefits, Social Cohesion, Storage Technologies, Sustainable Development.

Язык: Английский

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AI and Social Media Analytics

Advances in business strategy and competitive advantage book series, Год журнала: 2024, Номер unknown, С. 267 - 290

Опубликована: Окт. 25, 2024

This chapter explores the transformative impact of AI and social media analytics on entrepreneurial growth. It delves into how these technologies enable businesses to harness real-time data for personalized marketing, customer engagement, market research. The discussion highlights key trends such as advanced personalization, AI-driven content creation, predictive analytics, alongside integration with augmented virtual reality. Challenges, including privacy concerns, issues, complexity models, are also addressed. concludes insights future innovations their potential drive sustainable Entrepreneurs encouraged leverage tools effectively while navigating associated challenges remain competitive in digital age.

Язык: Английский

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Harnessing Cloud Technologies for Secure E-Commerce

Advances in web technologies and engineering book series, Год журнала: 2024, Номер unknown, С. 310 - 332

Опубликована: Авг. 22, 2024

E-commerce is a booming part of the new-age business, enabling transactions to be carried out over internet. technology platforms are in high demand as popularity e-commerce grows, which why it's crucial have reliable solution with stable security. In this chapter, authors discuss several harnessing process and methodologies available clod computing technologies for securing terms security secure payment processing. B2B business organization, addressing processing along places major role current research field. provide clear outline ideas about importance cloud, architecture models availability, data encryption, threats best practices choosing cloud

Язык: Английский

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