Journal of Business Research, Год журнала: 2014, Номер 67(11), С. 2282 - 2290
Опубликована: Июль 7, 2014
Язык: Английский
Journal of Business Research, Год журнала: 2014, Номер 67(11), С. 2282 - 2290
Опубликована: Июль 7, 2014
Язык: Английский
Computers in Human Behavior, Год журнала: 2009, Номер 25(4), С. 887 - 896
Опубликована: Апрель 13, 2009
Язык: Английский
Процитировано
1381Journal of Business Research, Год журнала: 2008, Номер 62(5), С. 565 - 571
Опубликована: Авг. 16, 2008
Язык: Английский
Процитировано
1303Online Information Review, Год журнала: 2008, Номер 32(6), С. 818 - 841
Опубликована: Ноя. 21, 2008
Abstract Purpose – The purpose of this paper is to investige whether online environment cues (web site quality and web brand) affect customer purchase intention towards an retailer impact mediated by trust perceived risk. study also aimed assess the degree reciprocity between consumers' risk in context shopping environment. Design/methodology/approach proposed a research framework for testing relationships among constructs based on stimulus‐organism‐response framework. In addition, developed non‐recursive model. After validation measurement scales, empirical analyses were performed using structural equation modelling. Findings findings confirm that brand risk, turn, consumer intention. Notably, finds more important cue than influencing customers' Furthermore, reveals relationship reciprocal. Research limitations/implications This adopted four dimensions technical adequacy, content quality, specific appearance measure quality. However, there are still many competing concepts regarding Further studies other dimensional measures may be needed verify Practical implications Online retailers should focus their marketing strategies establishing rather improving functionality site. Originality/value model empirically analysing link brand, trust, retailer.
Язык: Английский
Процитировано
777Online Information Review, Год журнала: 2009, Номер 33(4), С. 761 - 784
Опубликована: Авг. 7, 2009
Purpose The purpose of this paper is to understand customers' repurchase intentions in online shopping. This study extends the technology acceptance model (TAM) by introducing e‐service quality dimensions, trust and enjoyment development a theoretical within context Design/methodology/approach Data collected from 360 PCHome shopping customers provides strong support for proposed research model. PLS (partial least squares, PLS‐Graph version 3.0) used analyse measurement structural models. Findings shows that trust, perceived ease use, usefulness are significant positive predictors intentions. Research limitations/implications data single store – generalisation findings other stores requires additional research. Our imply five dimensions possibly among most important antecedents vendors. Practical implications Online vendors should ensure they provide adequate utilitarian hedonic value instead focusing on just one these aspects their web site development. Originality/value Customer loyalty critical vendor's survival success. evidence built through order fulfilment, privacy, responsiveness contact.
Язык: Английский
Процитировано
616Telematics and Informatics, Год журнала: 2015, Номер 33(2), С. 256 - 269
Опубликована: Авг. 15, 2015
Язык: Английский
Процитировано
549Journal of the Academy of Marketing Science, Год журнала: 2017, Номер 45(6), С. 884 - 905
Опубликована: Май 18, 2017
Driven by the proliferation of augmented reality (AR) technologies, many firms are pursuing a strategy service augmentation to enhance customers' online experiences. Drawing on situated cognition theory, authors show that AR-based enhances customer value perceptions simultaneously providing simulated physical control and environmental embedding. The resulting authentic experience, manifested in feeling spatial presence, functions as mediator also predicts decision comfort. Furthermore, effect presence utilitarian is greater for customers who disposed toward verbal rather than visual information processing, positive comfort attenuated privacy concerns.
Язык: Английский
Процитировано
493Journal of Retailing and Consumer Services, Год журнала: 2013, Номер 21(2), С. 118 - 129
Опубликована: Авг. 22, 2013
Язык: Английский
Процитировано
434Journal of Travel Research, Год журнала: 2007, Номер 46(1), С. 46 - 63
Опубликована: Авг. 1, 2007
Destination marketing organizations invest considerable amounts of money in the development Web sites as part their overall promotion efforts. With increasing pressure on budgets, it becomes ever more important for these to assess effectiveness sites, evaluate return investments, and derive feedback necessary improvements. site evaluation measures have been proposed many ways various contexts over past decade. The study presented this article used a qualitative meta-analysis methodology synthesize diverse findings. A unified framework commonly success factors emerged from analysis included total nine factors: (1) information quality; (2) ease use; (3) responsiveness; (4) security/privacy; (5) visual appearance; (6) trust; (7) interactivity; (8) personalization; (9) fulfillment. Additional further inform efforts were identified based Werthner Klein's dimensions communication. concludes with discussion implications future research.
Язык: Английский
Процитировано
415Information & Management, Год журнала: 2009, Номер 46(7), С. 411 - 417
Опубликована: Авг. 26, 2009
Язык: Английский
Процитировано
411International Journal of Bank Marketing, Год журнала: 2016, Номер 34(3), С. 280 - 306
Опубликована: Апрель 29, 2016
Purpose – The purpose of this paper is to examine the internet banking service quality and its implication on e-customer satisfaction loyalty. Design/methodology/approach A total 1,000 questionnaires were distributed for customers 520 returned (resulting 52 percentage response rate). Findings results confirmed that all four dimensions (personal need, site organization, user friendliness, efficiency website) are distinct constructs. also indicated consisting has appropriate reliability each a positive significant relationship with quality. website important aspect finding found between quality, loyalty significant. Practical implications show higher level significantly impacts consequently leads lower intention leave bank. Originality/value This study proposes model understand effect in developing country. constructs truly reflect dynamism customers’ better understanding attitude will help bankers implementing more effective marketing strategies.
Язык: Английский
Процитировано
401