The relationships among service quality, perceived value, customer satisfaction, and post-purchase intention in mobile value-added services

Computers in Human Behavior, Journal Year: 2009, Volume and Issue: 25(4), P. 887 - 896

Published: April 13, 2009

Language: Английский

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Consumer e-shopping acceptance: Antecedents in a technology acceptance model

Journal of Business Research, Journal Year: 2008, Volume and Issue: 62(5), P. 565 - 571

Published: Aug. 16, 2008

Language: Английский

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The impact of online store environment cues on purchase intention

Online Information Review, Journal Year: 2008, Volume and Issue: 32(6), P. 818 - 841

Published: Nov. 21, 2008

Abstract Purpose – The purpose of this paper is to investige whether online environment cues (web site quality and web brand) affect customer purchase intention towards an retailer impact mediated by trust perceived risk. study also aimed assess the degree reciprocity between consumers' risk in context shopping environment. Design/methodology/approach proposed a research framework for testing relationships among constructs based on stimulus‐organism‐response framework. In addition, developed non‐recursive model. After validation measurement scales, empirical analyses were performed using structural equation modelling. Findings findings confirm that brand risk, turn, consumer intention. Notably, finds more important cue than influencing customers' Furthermore, reveals relationship reciprocal. Research limitations/implications This adopted four dimensions technical adequacy, content quality, specific appearance measure quality. However, there are still many competing concepts regarding Further studies other dimensional measures may be needed verify Practical implications Online retailers should focus their marketing strategies establishing rather improving functionality site. Originality/value model empirically analysing link brand, trust, retailer.

Language: Английский

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Determinants of customer repurchase intention in online shopping

Online Information Review, Journal Year: 2009, Volume and Issue: 33(4), P. 761 - 784

Published: Aug. 7, 2009

Purpose The purpose of this paper is to understand customers' repurchase intentions in online shopping. This study extends the technology acceptance model (TAM) by introducing e‐service quality dimensions, trust and enjoyment development a theoretical within context Design/methodology/approach Data collected from 360 PCHome shopping customers provides strong support for proposed research model. PLS (partial least squares, PLS‐Graph version 3.0) used analyse measurement structural models. Findings shows that trust, perceived ease use, usefulness are significant positive predictors intentions. Research limitations/implications data single store – generalisation findings other stores requires additional research. Our imply five dimensions possibly among most important antecedents vendors. Practical implications Online vendors should ensure they provide adequate utilitarian hedonic value instead focusing on just one these aspects their web site development. Originality/value Customer loyalty critical vendor's survival success. evidence built through order fulfilment, privacy, responsiveness contact.

Language: Английский

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User acceptance of wearable devices: An extended perspective of perceived value

Telematics and Informatics, Journal Year: 2015, Volume and Issue: 33(2), P. 256 - 269

Published: Aug. 15, 2015

Language: Английский

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Augmenting the eye of the beholder: exploring the strategic potential of augmented reality to enhance online service experiences

Journal of the Academy of Marketing Science, Journal Year: 2017, Volume and Issue: 45(6), P. 884 - 905

Published: May 18, 2017

Driven by the proliferation of augmented reality (AR) technologies, many firms are pursuing a strategy service augmentation to enhance customers' online experiences. Drawing on situated cognition theory, authors show that AR-based enhances customer value perceptions simultaneously providing simulated physical control and environmental embedding. The resulting authentic experience, manifested in feeling spatial presence, functions as mediator also predicts decision comfort. Furthermore, effect presence utilitarian is greater for customers who disposed toward verbal rather than visual information processing, positive comfort attenuated privacy concerns.

Language: Английский

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Supermarket self-checkout service quality, customer satisfaction, and loyalty: Empirical evidence from an emerging market

Journal of Retailing and Consumer Services, Journal Year: 2013, Volume and Issue: 21(2), P. 118 - 129

Published: Aug. 22, 2013

Language: Английский

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Success Factors for Destination Marketing Web Sites: A Qualitative Meta-Analysis

Journal of Travel Research, Journal Year: 2007, Volume and Issue: 46(1), P. 46 - 63

Published: Aug. 1, 2007

Destination marketing organizations invest considerable amounts of money in the development Web sites as part their overall promotion efforts. With increasing pressure on budgets, it becomes ever more important for these to assess effectiveness sites, evaluate return investments, and derive feedback necessary improvements. site evaluation measures have been proposed many ways various contexts over past decade. The study presented this article used a qualitative meta-analysis methodology synthesize diverse findings. A unified framework commonly success factors emerged from analysis included total nine factors: (1) information quality; (2) ease use; (3) responsiveness; (4) security/privacy; (5) visual appearance; (6) trust; (7) interactivity; (8) personalization; (9) fulfillment. Additional further inform efforts were identified based Werthner Klein's dimensions communication. concludes with discussion implications future research.

Language: Английский

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Consumer perception of interface quality, security, and loyalty in electronic commerce

Information & Management, Journal Year: 2009, Volume and Issue: 46(7), P. 411 - 417

Published: Aug. 26, 2009

Language: Английский

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Internet banking service quality and its implication on e-customer satisfaction and e-customer loyalty

International Journal of Bank Marketing, Journal Year: 2016, Volume and Issue: 34(3), P. 280 - 306

Published: April 29, 2016

Purpose – The purpose of this paper is to examine the internet banking service quality and its implication on e-customer satisfaction loyalty. Design/methodology/approach A total 1,000 questionnaires were distributed for customers 520 returned (resulting 52 percentage response rate). Findings results confirmed that all four dimensions (personal need, site organization, user friendliness, efficiency website) are distinct constructs. also indicated consisting has appropriate reliability each a positive significant relationship with quality. website important aspect finding found between quality, loyalty significant. Practical implications show higher level significantly impacts consequently leads lower intention leave bank. Originality/value This study proposes model understand effect in developing country. constructs truly reflect dynamism customers’ better understanding attitude will help bankers implementing more effective marketing strategies.

Language: Английский

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