International Journal of Consumer Studies,
Год журнала:
2024,
Номер
48(4)
Опубликована: Июнь 14, 2024
Abstract
Metaverse
has
garnered
considerable
attention
in
recent
times.
Given
its
swift
pace
of
development,
it
is
imperative
to
study
the
adoption
metaverse.
This
analyses
perceptions
and
drivers
influencing
behavioural
intention
use
metaverse
among
Generation
Z
millennials
by
employing
a
sequential
mixed‐methods
approach.
In
first
stage
study,
in‐depth
expert
interviews
were
conducted
(
n
=
20),
subsequent
featured
countrywide
survey
1253).
The
outcomes
this
indicate
that
perceived
usefulness,
personal
innovativeness,
enjoyment,
facilitating
conditions,
telepresence,
social
presence,
trust,
regulatory
support
influence
attitudes
intentions
towards
findings
also
reveal
significant
difference
strength
few
relationships
across
age,
gender,
income
levels,
shedding
light
on
crucial
factors
for
organisations
seeking
position
themselves
strategically
various
demographic
groups.
significantly
contributes
existing
knowledge
emerging
optimistic
pessimistic
affecting
By
harnessing
these
outcomes,
can
enhance
development
promotion
experiences.
Journal of Computer Information Systems,
Год журнала:
2023,
Номер
63(3), С. 735 - 765
Опубликована: Фев. 3, 2023
The
term
metaverse
is
described
as
the
next
iteration
of
Internet.
Metaverse
a
virtual
platform
that
uses
extended
reality
technologies,
i.e.
augmented
reality,
mixed
3D
graphics,
and
other
emerging
technologies
to
allow
real-time
interactions
experiences
in
ways
are
not
possible
physical
world.
Companies
have
begun
notice
impact
how
it
may
help
maximize
profits.
purpose
this
paper
offer
perspectives
on
several
important
areas,
marketing,
tourism,
manufacturing,
operations
management,
education,
retailing
industry,
banking
services,
healthcare,
human
resource
management
likely
be
impacted
by
adoption
use
metaverse.
Each
includes
an
overview,
opportunities,
challenges,
potential
research
agenda.
Education and Information Technologies,
Год журнала:
2023,
Номер
28(11), С. 15381 - 15413
Опубликована: Апрель 28, 2023
Metaverse,
which
combines
a
number
of
information
technologies,
is
the
Internet
future.
A
media
for
immersive
learning,
metaverse
could
set
future
educational
trends
and
lead
to
significant
reform
in
education.
Although
has
potential
improve
effectiveness
online
learning
experiences,
metaverse-based
implementations
are
still
their
infancy.
Additionally,
what
factors
impact
higher
education
students'
adoption
remains
unclear.
Consequently,
aim
this
study
explore
main
that
affect
behavioral
intentions
adopt
technology
This
proposed
an
extended
Technology
Acceptance
Model
(TAM)
achieve
aim.
The
novelty
resides
its
conceptual
model,
incorporates
both
technological,
personal,
inhibiting/enabling
factors.
empirical
data
were
collected
via
questionnaires
from
574
students
private
public
universities
Jordan.
Based
on
PLS-SEM
analysis,
identifies
perceived
usefulness,
personal
innovativeness
IT,
enjoyment
as
key
enablers
metaverse.
cyber
risk
found
inhibitor
intentions.
Surprisingly,
effect
ease
use
be
insignificant.
Furthermore,
it
self-efficacy,
innovativeness,
determinants
usefulness
use.
While
findings
contribute
extension
TAM
practical
value
these
since
they
will
help
authorities
understand
each
factor's
role
enable
them
plan
strategies.
Sustainability,
Год журнала:
2022,
Номер
14(24), С. 17037 - 17037
Опубликована: Дек. 19, 2022
We
explored
the
influencing
factors
of
usage
intention
a
metaverse
education
application
platform
that
directly
influence
optimization
its
service
function,
improve
intention,
and
realize
promotion
technology
in
domain.
Based
on
characteristics
platform,
we
integrated
PPM
(push–pull–mooring)
model
TAM
(technology
acceptance
model)
to
construct
intention.
Ultimately,
275
valid
questionnaires
were
collected
through
expert
demonstration,
pre-investigation,
formal
investigation,
other
processes.
In
addition,
our
paper
used
SEM
(structural
equation
fsQCA
(fuzzy-set
qualitative
comparative
analysis)
analyze
user
willingness
their
configuration
paths.
The
study
found
personalized
learning,
contextualized
teaching,
perceived
usefulness,
ease
use,
social
needs,
impact
play
significant
positive
roles
use
platform.
Meanwhile,
obtained
findings
show
experience-led
community-driven
mode,
personality-led
social-led
utility-driven
mode
serve
as
potential
guidelines
for
enhancement.
International Journal of Human-Computer Interaction,
Год журнала:
2023,
Номер
unknown, С. 1 - 13
Опубликована: Дек. 12, 2023
The
purpose
of
this
study
is
to
formulate
an
acceptance
scale
grounded
in
the
Unified
Theory
Acceptance
and
Use
Technology
(UTAUT)
model.
designed
scrutinize
students'
generative
artificial
intelligence
(AI)
applications.
This
tool
assesses
levels
toward
AI
development
was
conducted
three
phases,
encompassing
627
university
students
from
various
faculties
who
have
utilized
tools
such
as
ChatGPT
during
2022–2023
academic
year.
To
evaluate
face
content
validity
scale,
input
sought
professionals
with
expertise
field.
initial
sample
group
(n
=
338)
underwent
exploratory
factor
analysis
(EFA)
explore
underlying
factors,
while
subsequent
250)
confirmatory
(CFA)
for
verification
structure.
Later,
it
seen
that
four
factors
comprising
20
items
accounted
78.349%
total
variance
due
EFA.
CFA
results
confirmed
structure
featuring
(performance
expectancy,
effort
facilitating
conditions,
social
influence),
compatible
obtained
data.
Reliability
yielded
Cronbach's
alpha
coefficient
0.97,
test–retest
method
demonstrated
a
reliability
0.95.
discriminative
power
items,
comparative
between
lower
27%
upper
participants,
calculation
corrected
item-total
correlations.
demonstrate
exhibits
robust
reliability,
thus
affirming
its
effectiveness
measurement
instrument.
Applied Sciences,
Год журнала:
2023,
Номер
13(9), С. 5682 - 5682
Опубликована: Май 5, 2023
In
recent
years,
the
potential
of
metaverse
as
a
tool
to
connect
people
has
been
increasingly
recognized.
The
opportunities
offered
by
seem
enormous
in
many
sectors
and
fields
application.
However,
on
academic
side,
although
growing
number
papers
have
found
address
adoption
metaverse,
clear
overview
solutions
place
their
impact
education
largely
neglected
so
far.
context
increasing
challenges
with
this
review
aims
investigate
role
education.
This
contribution
research
gap
offering
state-of-the-art
analysis
plays
relation
future
work.
study
is
based
systematic
approach
performed
means
Preferred
Reporting
Items
for
Systematic
Review
Meta-Analyses
(PRISMA)
protocol.
findings
help
us
better
understand
benefits,
risks
immersive
innovative
learning
experiences.
Implications
are
discussed
streams
investigation
identified.
Sustainability,
Год журнала:
2024,
Номер
16(2), С. 934 - 934
Опубликована: Янв. 22, 2024
The
Metaverse
technology
(MVTECH)
is
an
immersive
virtual
sphere
where
people
interact
with
each
other
via
avatars.
MVTECH
promised
to
provide
a
number
of
potentials
for
various
sectors
including
higher
education.
Despite
the
fact
that
promotes
social
interaction
between
(e.g.,
university
students),
there
lack
knowledge
on
what
affects
users’
perceptions
regarding
its
sustainability
in
HEIs,
specifically
developing
nations.
Therefore,
this
research
paper
aims
determine
variables
affect
learners’
toward
(SS)
educational
institutions
(HEIs)
Jordan.
A
study
model
was
formulated
by
integrating
core
factors
“unified
theory
acceptance
and
use
technology”
(UTAUT)
(“performance
expectancy,
PE;
effort
EE;
influence,
SI;
facilitating
conditions,
FC”)
“perceived
curiosity”
(PC)
“extraversion”
(EXT)
factors.
Both
PC
EXT
were
included
as
context-related
may
possibly
contribute
enhancing
applicability
UTAUT
wide
range
information
technologies
settings.
Data
collected
from
422
students
enrolled
Jordanian
universities
based
online
survey.
analysis
“structural
equation
modeling”
(SEM)
found
students’
significantly
influenced
PE,
FC,
EXT.
Furthermore,
construct
affected
EE
construct.
However,
SI
revealed
have
no
significant
impact
SS.
Drawing
these
results,
makes
theoretical
advances
clarifies
practical
implications
those
involved
development,
design,
decision-making
processes
support
HEIs.
Asia Pacific Journal of Marketing and Logistics,
Год журнала:
2024,
Номер
unknown
Опубликована: Май 15, 2024
Purpose
Technology
4.0
comes
with
a
challenge
to
understand
the
degree
of
users’
willingness
adopt
digital
transformation.
Metaverse,
being
transformation,
enables
real-world
activities
in
virtual
environment,
which
attracts
organizations
new
fascinating
technology.
This
paper
thus
explores
uses
and
gratification
factors
affecting
user
adoption
recommendation
metaverse
from
management
perspective.
Design/methodology/approach
The
study
adopts
mixed
approach
where
structural
topic
modeling
is
used
analyze
tweets
about
metaverse,
themes
uncovered
were
further
analyzed
through
data
collection
using
equation
modeling.
Findings
analyses
revealed
that
social
interaction,
escapism,
convenient
navigability,
telepresence
significantly
affect
intent
use
while
trendiness
showed
insignificance.
In
users
can
embody
avatars
or
representations,
express
themselves,
communicate
nonverbally,
interact
others
more
natural
intuitive
manner.
Originality/value
contributes
research
as
it
first
its
kind
explore
Uses
Gratification
theory
approach.
Moreover,
authors
performed
two-step
involving
both
qualitative
quantitative
techniques,
giving
perspective
metaverse-related
study.