Examining metaverse game platform adoption: Insights from innovation, behavior, and coolness

Technology in Society, Journal Year: 2024, Volume and Issue: 77, P. 102594 - 102594

Published: May 20, 2024

Language: Английский

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Enhancing English Learning Through Digital Storytelling in Indian Schools

International Journal of Web-Based Learning and Teaching Technologies, Journal Year: 2025, Volume and Issue: 20(1), P. 1 - 22

Published: Feb. 1, 2025

This study examines the effectiveness of Digital Storytelling (DST) teaching approach in improving English learning among ninth graders four schools Bengaluru, India. Using a sequential mixed-methods design, quantitative phase included non-randomized, post-test-only quasi-experimental design with 200 students divided into DST-based experimental group and traditional control 100 each. Quantitative data were collected using 12-item survey questionnaire, while qualitative self-reflection logs from interviews 20 group. The results show that DST significantly improves language development student satisfaction. is evidenced by higher more consistent post-test scores group, statistical significance confirmed Wilcoxon test. Increased engagement, understanding, motivation reported are improvements.

Language: Английский

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Unrestrained buying behavior in the metaverse: exploring the moderating role of technostress and self-control

Spanish Journal of Marketing - ESIC, Journal Year: 2025, Volume and Issue: unknown

Published: March 7, 2025

Purpose The metaverse is reshaping the fashion industry, offering new insights into innovation diffusion. This study aims to examine how perceived characteristics influence unrestrained buying behavior, using flow as a mediator. By integrating diffusion and theory, it explores technostress self-control moderate impact of on flow. Design/methodology/approach A cross-sectional, quantitative was conducted multistage sampling purchase behavior. Data from 457 Asian consumers were collected via surveys analyzed SPSS 22.0, AMOS V.24 MACRO PROCESS. Findings indicates that although website’s increase user encourage weaken relationship between users perceive (in terms its benefits like relative advantage compatibility) their ability experience However, when comes complexity, both do not significantly complexity Practical implications reveals consumers’ views industry. It helps marketers advertisers understand metaverse’s behavior growing importance for sector. Originality/value offers framework understanding adoption technology transforming adds literature by assessing attributes purchasing in virtual worlds.

Language: Английский

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Implementing Learning Analytics in Educational Systems to Effectively Integrate and Cater to Different Learning Styles

IGI Global eBooks, Journal Year: 2025, Volume and Issue: unknown, P. 203 - 228

Published: March 14, 2025

This research deals with developing an educational system that will contain advanced learning analytics and technologies such as virtual reality (VR), augmented (AR), among others, to ensure styles are well catered for, including auditory, visual, kinesthetic, digital. With personalized education at increased height in this present dispensation, the study delves into how frameworks can be leveraged support individualized preferences, which would turn optimize student performance by applying tailored instructional methods. By combining LMS data educator voices, report shows these adaptive have a significantly positive impact on engagement academic performance. It also considers affordability, scalability, privacy, training challenges focus holistic implementation institutional level. is imperative students higher benefit from customized, technology-based environments oriented towards their needs.

Language: Английский

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Understanding user intention in metaverse education: a synthesis of diffusion of innovation and UTAUT2

Behaviour and Information Technology, Journal Year: 2025, Volume and Issue: unknown, P. 1 - 17

Published: April 3, 2025

Language: Английский

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Speak like a pro: boosting language proficiency, engagement, and reducing anxiety, in virtual reality through innovative media transition with MondlyVR and VirtualSpeech

Learning Research and Practice, Journal Year: 2024, Volume and Issue: unknown, P. 1 - 26

Published: June 11, 2024

This study investigated the effectiveness of using two VR language learning platforms, MondlyVR and VirtualSpeech, in improving speaking proficiency, reducing anxiety, enhancing engagement. A mixed-method design was conducted with 93 participants randomly assigned to a control group, VirtualSpeech group. The intervention groups showed significant improvements reduced enhanced engagement compared highlights importance incorporating innovative media transitions, such as transition from real-life scenarios, enhance transferability skills. By combining educators can provide learners more engaging effective experience, leading successful communication multilingual settings.

Language: Английский

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Neurological Pathways to Impulse Buying in Virtual Reality

Advances in marketing, customer relationship management, and e-services book series, Journal Year: 2024, Volume and Issue: unknown, P. 287 - 307

Published: July 26, 2024

The objective of this chapter is to gain an understanding how the immersive quality virtual reality (VR) affects customer perception, emotional engagement, and brand memory. Furthermore, investigates physiological responses that are triggered by advertising. This neurological correlates linked with experiences. These include activation patterns in regions brain involved attention, memory encoding, processing. Additionally, addresses potential for advertising elicit stronger boost memorability comparison traditional forms. ethical considerations addressed. chapter, its entirety, makes a contribution our mechanisms responsible consumer offers insights into consequences phenomenon has both consumers marketers.

Language: Английский

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Parents’ perspectives on using virtual reality for learning mathematics: Identifying factors for innovative technology acceptance

Education and Information Technologies, Journal Year: 2024, Volume and Issue: unknown

Published: Aug. 26, 2024

Language: Английский

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