
Journal of Food Quality, Journal Year: 2024, Volume and Issue: 2024(1)
Published: Jan. 1, 2024
The present research work investigates the barriers of weak IoT adoption in agrifood transportation, with special reference to India. It is built on a premise that few upshots from other more impactful ones. Thus, it important identify their linkages and classify them based strength relationship. data collected 13 agricultural technology (AgriTech) firms India were subjected integrated techniques M‐TISM Fuzzy MICMAC. As result, unique position autonomous, dependent, linkage, independent was obtained which revealed inadequate Internet connectivity, interoperability, unclear roadmaps are precarious use transportation. They responsible for creating issues like processing, vehicle tracking, privacy. This study offers contextual phenomenon may assist AgriTech stakeholders developing appropriate strategies embrace transformation. extends theoretical literature by providing critical connections aspiring researchers can examine through hypothesis testing or building hierarchical framework. A sensitivity analysis suggested optimise decision‐making bring out robust reliable set obstacles.
Language: Английский