SAGE Open,
Journal Year:
2024,
Volume and Issue:
14(4)
Published: Oct. 1, 2024
Due
to
the
effects
of
COVID-19
pandemic
on
people’s
daily
lives,
individuals’
shopping
habits
have
begun
change.
This
study
investigates
factors
associated
with
citizens’
e-commerce
frequency,
taking
into
account
gender
differences
during
COVID-19.
The
utilized
Household
Information
Technologies
Usage
Survey
microdata
set
conducted
by
TurkStat
in
2021.
Various
related
specifically
considering
period,
were
examined
using
generalized
ordered
logit
model.
According
research
results,
frequency
inversely
decreases
age
for
both
men
and
women.
number
purchases
made
individuals,
regardless
gender,
increases
direct
proportion
their
education
levels.
Additionally,
as
incomes
rise,
engagement
increases.
Men
who
actively
search
information
about
products
services
are
more
likely
participate
compared
those
do
not.
dynamic
differs
women
based
quantity
intakes.
Regarding
distribution,
it
was
determined
that,
moving
from
east
west,
make
than
men.
For
local
governments
service
providers,
developing
healthier,
sustainable,
predictable
policies
strategies
extraordinary
situations
such
pandemics
is
crucial.
Businesses
recommended
build
customer
supplier
portfolios,
focusing
areas
platform
accessibility,
inventory
management,
transportation,
payment
methods.
Strengthening
infrastructure
keeping
systems
up-to-date
also
crucial
effectively
responding
consumer
demands.
Human Behavior and Emerging Technologies,
Journal Year:
2023,
Volume and Issue:
2023, P. 1 - 11
Published: March 8, 2023
Rapid
emergence
of
technology
communication
has
demanded
the
business
organization
to
adapt
with
most
optimal
marketing
approach
ensure
long-term
survival
in
modern
environment.
Research
on
technologies
adaptation
relation
were
conducted
various
sectors
order
study
channels
persuading
targeted
customers
purchase
selling
products
or
utilize
services
offered
market.
In
contrast,
advancement
was
not
thoroughly
harnessed
by
property
sector,
which
lagged
adopting
innovative
promote
their
house.
Accordingly,
this
research
is
aimed
at
investigating
effect
via
adoption
AR
encourage
intention
among
house
buyers.
A
total
130
booklets
survey
forms
distributed
using
self-administered
method
along
prompt
material
housing
design
applications.
return,
100
received.
As
a
result,
findings
indicated
that
application
as
channel
an
impact
potential
It
expected
would
create
new
norm
extraordinary
modification
and
projects
provide
guidance
developer.
This
initiative
able
improve
communication,
thus
attracting
buyers
based
interests.
International Journal of Tourism Research,
Journal Year:
2024,
Volume and Issue:
26(3)
Published: May 1, 2024
Abstract
This
study
examines
how
product
design
affects
museum
visits
and
loyalty.
Based
on
the
gaps
in
previous
research,
posits
interrelationships
among
(esthetics
symbolism),
emotional
states
(pleasure
arousal),
attitude
toward
product,
loyalty
repurchase
intention
electronic
word‐of‐mouth
(eWOM),
visit
intention.
research
applied
partial
least
squares‐structural
equation
modeling
to
analyze
data
from
316
customers
who
purchased
museum's
random
boxes.
The
empirical
results
suggest
that
(1)
esthetics
symbolism
are
antecedents
of
attitude,
pleasure,
arousal;
(2)
mediates
effect
intention;
(3)
arousal
helps
mediate
relationship
between
(4)
pleasure
is
an
antecedent
product.
provides
valuable
practical
simplications
offers
new
areas
for
future
studies.
Aslib Journal of Information Management,
Journal Year:
2024,
Volume and Issue:
unknown
Published: June 24, 2024
Purpose
The
main
purpose
of
the
study
is
to
investigate
influence
live
streaming
participation
on
purchase
intention,
specifically
focusing
how
fear
missing
out
(FOMO)
impacts
intention
and
its
subsequent
effect
inaction
inertia.
Additionally,
aims
ex-amine
indirect
FOMO
relationship
between
intention.
Design/methodology/approach
research
employs
SEM
assess
properties
measures.
investigation
consists
four
constructs:
shopping
participation,
out,
Live
further
divided
into
two
dimensions:
immersion
social
presence,
with
latter
encompassing
presence
telepresence.
Findings
reveals
significant
role
in
livestream
shopping.
Viewers'
information
products
presented
livestreams
results
heightened
attention
these
streams
an
elevated
willingness
purchase.
This
finding
emphasizes
impact
emotions
driving
consumer
action
purchasing
intent,
particularly
situations
product
scarcity.
Originality/value
uniquely
explores
as
a
factor
disrupting
inertia,
influencing
decisive
purchasing.
It
shows
that
enhances
perceived
value
products,
altering
behavior
e-commerce,
thus
providing
novel
perspective
FOMO’s
extended
impact.
SAGE Open,
Journal Year:
2024,
Volume and Issue:
14(4)
Published: Oct. 1, 2024
Due
to
the
effects
of
COVID-19
pandemic
on
people’s
daily
lives,
individuals’
shopping
habits
have
begun
change.
This
study
investigates
factors
associated
with
citizens’
e-commerce
frequency,
taking
into
account
gender
differences
during
COVID-19.
The
utilized
Household
Information
Technologies
Usage
Survey
microdata
set
conducted
by
TurkStat
in
2021.
Various
related
specifically
considering
period,
were
examined
using
generalized
ordered
logit
model.
According
research
results,
frequency
inversely
decreases
age
for
both
men
and
women.
number
purchases
made
individuals,
regardless
gender,
increases
direct
proportion
their
education
levels.
Additionally,
as
incomes
rise,
engagement
increases.
Men
who
actively
search
information
about
products
services
are
more
likely
participate
compared
those
do
not.
dynamic
differs
women
based
quantity
intakes.
Regarding
distribution,
it
was
determined
that,
moving
from
east
west,
make
than
men.
For
local
governments
service
providers,
developing
healthier,
sustainable,
predictable
policies
strategies
extraordinary
situations
such
pandemics
is
crucial.
Businesses
recommended
build
customer
supplier
portfolios,
focusing
areas
platform
accessibility,
inventory
management,
transportation,
payment
methods.
Strengthening
infrastructure
keeping
systems
up-to-date
also
crucial
effectively
responding
consumer
demands.
