The impact of a blockchain-based food traceability system on the online purchase intention of organic agricultural products

Innovative Food Science & Emerging Technologies, Journal Year: 2024, Volume and Issue: 92, P. 103598 - 103598

Published: Feb. 10, 2024

The issue of food safety has become a crucial public health worldwide. Blockchain technology allows consumers to track the flow and effectively record sources processes their products, reduces elimination associated fraud phenomena, such as counterfeiting dilution. Using signaling theory, structural equation model method an online sample 415 Chinese participants, this study investigates impact how blockchain-based traceability system influences consumers' purchase intentions organic agricultural products. results illustrate that: (1) can increase willingness buy (2) Blockchain-based product quality perceptions, trust environmental information transparency perceptions. (3) Product perceptions also promote intentions. (4) all have significant mediation effects in relationship between consumer intention. findings research are valuable for business managers retailers who want sales well helping relevant policy makers achieve ultimate goal green sustainable development industry.

Language: Английский

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Product-specified dual-channel retail management with significant consumer service

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 79, P. 103788 - 103788

Published: March 21, 2024

Language: Английский

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Building a sustainable future with enterprise metaverse in a data-driven era: A technology-organization-environment (TOE) perspective

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 81, P. 103986 - 103986

Published: July 31, 2024

Language: Английский

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Who can you trust? The curvilinear effects of producer-retailer trust (im)balance in organic food consumption – The moderation role of trust in blockchain technology

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 81, P. 104039 - 104039

Published: Aug. 14, 2024

Language: Английский

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Digital and Green Behaviour: An Exploratory Study on Italian Consumers

Sustainability, Journal Year: 2024, Volume and Issue: 16(8), P. 3459 - 3459

Published: April 20, 2024

This paper aimed to understand consumer behaviour based on different constructs of buying antecedents, which included attitudes towards social aspects, green values, the value placed digital channels, and advertisements. Through an online survey 650 respondents, we investigated characteristics that affect in Italy. A structural equation modelling (SEM) method was then used explore effects identified people’s behaviour, as well evaluate their relative importance. On one hand, findings showed among constructs, aspects have a direct effect eco-friendly consumption, while values positively impact both openness publicity. other publicity only shows weak behaviours, peoples’ channels positive consumption behaviour. In words, results suggest propensity, paired with environmental sensibility, may purchase sustainable food. light above, these should be important for makers experts dealing products, particularly sellers. fact, sellers marketers consider our insights into segmentation, targeting, positioning strategies markets.

Language: Английский

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Perceived blockchain-related information transparency and organic food purchase intention: an extension of the theory of planned behaviour with the moderation role of blockchain-based trust

British Food Journal, Journal Year: 2025, Volume and Issue: unknown

Published: Jan. 16, 2025

Purpose The current study aims to investigate the impact of perceived blockchain-related information transparency on consumers’ intention purchase organic food. This examines how blockchain- related transparency, directly and indirectly, affects intentions through attitudes, behavioural control subjective norms. Additionally, explores blockchain-based trust moderates influence these factors Design/methodology/approach Based theory planned behaviour framework a sample 5,326 consumers, this uses partial least squares structural equation modelling test research model. Findings finds that enhances attitudes towards food purchase, control, norms indirectly buy three antecedents Notably, indirect effects were moderated by trust. Practical implications provides recommendations for leveraging blockchain enhance build trust, which could boost consumer engagement purchases. Originality/value contributes literature empirically examining role in purchasing decisions regarding It valuable insights into consumer-centric benefits technology. Furthermore, also food, particularly its promotion

Language: Английский

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Is Generation Y in China prone to buy green products? Integrating Confucianism in a VAB-TPB model to explain

Journal of Cleaner Production, Journal Year: 2025, Volume and Issue: unknown, P. 145016 - 145016

Published: Feb. 1, 2025

Language: Английский

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The impact of environmental information disclosure of origin using blockchain technology on online consumer behaviour: A combination of SEM and NCA approaches

Journal of Cleaner Production, Journal Year: 2023, Volume and Issue: 421, P. 138449 - 138449

Published: Aug. 16, 2023

Language: Английский

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Digital technology-empowered omnichannel integration: a review and research agenda

International Journal of Retail & Distribution Management, Journal Year: 2024, Volume and Issue: 52(4), P. 407 - 424

Published: March 14, 2024

Purpose Digital technology plays a vital role in empowering omnichannel integration. Research on digital has recently attracted attention and rapidly developed. However, comprehensive assessment of the research status potential gaps is yet to be conducted. Thus, this study investigated current technology-empowered integration, future directions are proposed. Design/methodology/approach A three-stage bibliometric analysis was conducted 764 articles published from 2000 2023, cited Web Science database. Furthermore, performance thematic analyses were performed. Findings The most productive contributors influential field identified, four themes focus discovered: service quality, o2o commerce, retailing, transformation. Originality/value To best our knowledge, work first attempt enable researchers understand vast body scholarship

Language: Английский

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Mining the impact of social media information on public green consumption attitudes: a framework based on ELM and text data mining

Humanities and Social Sciences Communications, Journal Year: 2024, Volume and Issue: 11(1)

Published: Jan. 31, 2024

Abstract This study endeavors to delve into the intricate of public preferences surrounding green consumption, aiming explore underlying reasons its low adoption using social media data. It employs Elaboration Likelihood Model (ELM) and text data mining examine how information strategies from government, businesses, influence consumer attitudes toward consumption. The findings reveal that women individuals in economically developed regions show more concerns for responds positively government policies corporate actions but negatively campaigns. Engagement with emotional responses Subsequently, this offers policymakers businesses enhance behaviors promoting development. Moreover, innovative aspect is combination ELM theory techniques monitor attitude change, applicable not only consumption also other fields.

Language: Английский

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