Driving Digital Success DOI Open Access
Yifan Yang, Gary Chen, Ziqiang Hu

et al.

Journal of Global Information Management, Journal Year: 2024, Volume and Issue: 32(1), P. 1 - 25

Published: Dec. 21, 2024

Despite extensive research on the role of managers in digital transformation, there is limited investigation into their readiness for organizational change. This knowledge gap particularly significant because managers' belief a crucial prerequisite effectively guiding and implementing transformation initiatives. Therefore, this study aims to explore influence managerial intention implement transformation. To achieve this, we propose an integrated model that combines framework with theory planned behaviour, consisting three sub-constructs: structure readiness, technology strategy readiness. Our findings reveal all these sub-constructs positively impact contributes micro-foundations specifically highlighting pivotal managers.

Language: Английский

What makes metaverse users immersed in the flow state in an emerging market? An application of affordance theory and ISSM DOI
Taewoo Roh, Shufeng Xiao, Byung Il Park

et al.

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 81, P. 104012 - 104012

Published: July 29, 2024

Language: Английский

Citations

7

Providing social support in technology-based service encounters: Activating intrinsic motivations to create better outcomes DOI Creative Commons
Marjan Aslan, Byron Keating

Journal of Retailing and Consumer Services, Journal Year: 2025, Volume and Issue: 84, P. 104229 - 104229

Published: Jan. 15, 2025

Language: Английский

Citations

0

Artificial humanity: A multi-method exploration of user responses to AI influencer affordances in short video platform DOI
Crystal T. Lee,

Yung‐Cheng Shen

Telematics and Informatics, Journal Year: 2025, Volume and Issue: unknown, P. 102245 - 102245

Published: Feb. 1, 2025

Language: Английский

Citations

0

What drives Chinese university students’ long-term use of GenAI? Evidence from the heuristic-systematic model DOI
Yin Liu, Z H Zhang, Yingkai Wu

et al.

Education and Information Technologies, Journal Year: 2025, Volume and Issue: unknown

Published: Feb. 4, 2025

Language: Английский

Citations

0

Enjoy it! Cosmetic try-on apps and augmented reality, the impact of enjoyment, informativeness and ease of use DOI Creative Commons
Valeria Micheletto,

S. Accardi,

Alessandro Fici

et al.

Frontiers in Virtual Reality, Journal Year: 2025, Volume and Issue: 6

Published: Feb. 12, 2025

Virtual Try-On cosmetics apps based on Augmented Reality (AR) technology can improve both consumer product evaluation and purchase decisions, while also supporting companies’ marketing strategies. This study explores the factors influencing use of AR-based by administering Technology Acceptance Model (TAM) additional scales a sample 634 Italian consumers. Perceived Informativeness (PI) Ease Use (PEOU) were hypothesized as predictors TRUST, DOUBT, Makeup Involvement (MI), Diagnosticity (PD), Behavioral Intention (BI), with Enjoyment (PE) acting mediating variable. The structural equation model (SEM) confirmed PI strong predictor, PE serving key mediator. findings suggest that moderate level PEOU is ideal - excessive simplicity or playfulness increases DOUBT decreases TRUST. Both PD BI are positively affected AR experience, their coexistence being crucial for effective app usage. Additionally, PI, mediated PE, significantly influences BI, emphasizing role information in decision-making. These results provide valuable insights industry, offering guidance to refine user experiences enhance engagement satisfaction.

Language: Английский

Citations

0

Foreseeing the future of robotics in service sector: unveiling factors influence individual behavior to adopt services robots DOI
Samar Rahi, Mazuri Abd Ghani,

Aamir Rashid

et al.

foresight, Journal Year: 2025, Volume and Issue: unknown

Published: March 3, 2025

Purpose The artificial intelligence-enabled service robot has the potential to serve in consumer market. However, there is limited knowledge of how users across globe respond this innovation. Therefore, purpose study develop an integrated research model led by three known theories, namely, diffusion innovation, theory planned behavior and DeLone McLean model, investigates intention adopt robot-enabled services. Design/methodology/approach quantitative design selected research. Data were collected through structured questionnaires. Overall, 221 airline passengers participated survey. These responses further analyzed with a structural equation modeling approach. Findings Statistical findings have revealed that jointly perceived behavioral control, compatibility, innovativeness, information quality, system quality explained R 2 50.3% variance user attitude robots. In addition appearance large 48.9 % Nevertheless, results insignificant moderating impact on Practical implications Practically, suggested adequate boost confidence encourage services Similarly, compatibility brings ease use technology innovativeness attracts users. policymakers should focus compatible innovative characteristics Moreover factors such as subjective norms control shown positive measuring robots hence need managerial attention. Originality/value current original, it gives deep insight into understanding toward adoption Moreover, integration innovation setting made more unique. consistent United Nations sustainable development goals ignites SDG progress promoting artificial-driven robotic sector.

Language: Английский

Citations

0

A Literature Review on the Emerging Trends of AI Applications in E-Retailing: Insights from the Journal of Retailing and Consumer Services DOI
Özge HABİBOĞLU

Abant Sosyal Bilimler Dergisi, Journal Year: 2025, Volume and Issue: 25(1), P. 365 - 389

Published: March 24, 2025

The use of artificial intelligence (AI) in the retail sector is steadily increasing. This study aims to reveal usage AI retailing over years. For thisKoh purpose, 137 studies published Journal Retailing and Consumer Services were analyzed according SPAR-4-SLR protocol. reviewed across four domains: publication year, consumer approach, technology applied, theoretical framework. Findings indicate that most 2024, primarily focusing on purchasing behavior, extensive chatbots, frequent application Technology Acceptance Model (TAM) grounding. research distinguishes itself by examining retailer-consumer behavior relationship, mainly contributing current knowledge this area. Keywords: AI, ıntelligence, retailing, behaviour

Language: Английский

Citations

0

Artificial Intelligence and Consumer Financial Behavior: A Systematic Literature Review and Agenda for Future Research DOI
Kexin Meng, Mousumi Singha Mahapatra, Jing Jian Xiao

et al.

Journal of Consumer Behaviour, Journal Year: 2025, Volume and Issue: unknown

Published: April 10, 2025

ABSTRACT This paper is a comprehensive systematic literature review (SLR) on artificial intelligence (AI) applications in consumer financial behavior research, highlighting the evolving interface between AI technologies and decisions. Employing hybrid methodology combining bibliometric analysis domain‐based review, we analyzed 89 peer‐reviewed articles from Scopus, Web of Science, manual search. Our findings reveal an exponential growth publications 2016 to 2024, emphasizing burgeoning interest significant advancements applying research. Drawing Theory‐Context‐Construct‐Method (TCCM) framework, this provides understanding dominant theoretical frameworks, scenarios, key variables their associations, data sources, research approaches employed recent research; it also suggests fertile areas for future Specifically, three have been identified: (1) consumers' acceptance interaction with subsequent behaviors, (2) use methodologies investigate behavior, (3) ethical regulatory challenges associated development AI. Insights expert interviews further validate these findings, providing academic, industry, perspectives that offer nuanced practical implications AI's role finance. Finally, identifies gaps overlooked by existing discusses directions By offering insights into strategic integration practices, study serves as essential resource academics, industry practitioners, policymakers aiming responsibly effectively.

Language: Английский

Citations

0

Data-driven review of customer engagement: key research themes and future directions DOI
Luning Zang, Linqiang Wang, Dongda Zhang

et al.

Electronic Commerce Research, Journal Year: 2025, Volume and Issue: unknown

Published: April 20, 2025

Language: Английский

Citations

0

AI in the Spotlight: The Impact of Artificial Intelligence Disclosure on User Engagement in Short-Form Videos DOI
Hao Chen, Pingping Wang, Shuaikang Hao

et al.

Computers in Human Behavior, Journal Year: 2024, Volume and Issue: unknown, P. 108448 - 108448

Published: Sept. 1, 2024

Language: Английский

Citations

3