The metaverse experience: A scale development study DOI
Michela Mingione, Giovanni Mattia,

Margherita Materia

et al.

Journal of Consumer Behaviour, Journal Year: 2024, Volume and Issue: 23(6), P. 3061 - 3081

Published: Aug. 26, 2024

Abstract Understanding the metaverse experience (MEX) is paramount to allow companies exploit its potential and align with consumers' expectations. Accordingly, this paper develops a scale identify main dimensions that define MEX as well investigate which constituent of are more suited enhance attitude toward metaverse, key element foster exploratory behavior. By drawing on research design based multiple stages including qualitative quantitative data analysis, measure includes six dimensions: sensory/affective, intellectual, behavioral, relational, interoperability, safety. The relational were found non‐significant showing built experiential sensory/emotional, These also directly affect metaverse. contributes current discussion by offering first tested reliable MEX.

Language: Английский

A text mining approach to explore factors influencing consumer intention to use metaverse platform services: Insights from online customer reviews DOI
Vandana Kumari, Pradip Kumar Bala, Shibashish Chakraborty

et al.

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 81, P. 103967 - 103967

Published: June 27, 2024

Language: Английский

Citations

18

Metaverse adoption and its implications for entrepreneurial innovation management: the influence of Gen Z’s perception of innovation, privacy and trust DOI
Álvaro Hernández-Tamurejo, María Fernández-Fernández, Paula González-Padilla

et al.

European Journal of Innovation Management, Journal Year: 2025, Volume and Issue: unknown

Published: Feb. 5, 2025

Purpose This study investigates Generation Z’s perceptions of entrepreneurial innovation through the Metaverse, including user privacy and trust, their impact on acceptance Metaverse technology. Design/methodology/approach Using a quantitative approach to examine relationships between targeted factors, this employs structural equation modeling (SEM) based technology model extended with variables related privacy, trust product innovation. The data were collected survey distributed representative sample Gen Z individuals. Findings results reveal that perception positively influences attitudes toward using behavioral intention use it. However, while risk is found significantly influence it does not affect or Metaverse. Practical implications provide useful insights for enterprises, raising considerations maximize innovative potential in current business ecosystem. understanding can help enterprises better adapt management practices so as effectively engage demographic, ensuring successful adoption technologies. Originality/value among first empirical investigations which an emerging increasingly important area.

Language: Английский

Citations

1

The metaverse as an opportunity for entrepreneurship and innovation DOI Creative Commons
Endrit Kromidha, Babak Taheri, Sascha Kraus

et al.

The International Journal of Entrepreneurship and Innovation, Journal Year: 2025, Volume and Issue: unknown

Published: Feb. 13, 2025

From social simulation platforms like The Sims to virtual environments Second Life, the metaverse has evolved both as a concept and business practice for many new or established ventures. Fragmented research, mainly from computer sciences and, lesser extent, management been struggling keep up with pace of evolution use metaverse. This highlights pressing need critical examination opportunities offered by its transformative potential perspective fields entrepreneurship innovation. diversity topics in this special issue on role transforming models, unexpected industries that wine future education, adoption related collaboration engagement reveal our understanding it started mature. Yet, significant gaps remain be addressed. As moves beyond entertainment gaming experimentation within firms’ boundaries become an interorganizational connecting, networking, collaborating space, research also needs move trying define into conceptualizing multiuser business, industrial, commercial environments. is set reshape entrepreneurial landscape cross-platform digital innovations economies, technical ethical issues solved part collaborative value creation process balanced across various industries, ventures consumers.

Language: Английский

Citations

1

What makes metaverse users immersed in the flow state in an emerging market? An application of affordance theory and ISSM DOI
Taewoo Roh, Shufeng Xiao, Byung Il Park

et al.

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 81, P. 104012 - 104012

Published: July 29, 2024

Language: Английский

Citations

7

The role of temporal distance, conspicuous consumption, and multisensory interfaces on consumer judgments in metaverse DOI
Robin Nunkoo, Anuja Shukla, Anubhav Mishra

et al.

Journal of Retailing and Consumer Services, Journal Year: 2024, Volume and Issue: 81, P. 104037 - 104037

Published: Aug. 14, 2024

Language: Английский

Citations

7

I am too young for this! A moderated-mediation model of metaverse commerce resistance DOI
Keng‐Boon Ooi, Jun-Jie Hew, Eugene Cheng-Xi Aw

et al.

Journal of Retailing and Consumer Services, Journal Year: 2025, Volume and Issue: 84, P. 104224 - 104224

Published: Jan. 7, 2025

Language: Английский

Citations

0

Metaverse Role in Enhancing SME Performance DOI

Waseem Hussain

Advances in business information systems and analytics book series, Journal Year: 2025, Volume and Issue: unknown, P. 1 - 22

Published: Jan. 24, 2025

The metaverse integrates virtual environments with real-world applications to enhance the performance of small and medium enterprises (SMEs). In business sector, technologies have been used improve organizational provide innovative operational advantages. Particularly for SMEs, related developed make processes more engaging efficient. However, limited research has analyzed discussed effectiveness in enhancing SME

Language: Английский

Citations

0

Breaking the virtual wall: analysing barriers to metaverse adoption in manufacturing industries DOI
Rohit Agrawal, Vishal Ashok Wankhede

International journal of organizational analysis, Journal Year: 2025, Volume and Issue: unknown

Published: Feb. 4, 2025

Purpose The adoption of metaverse in manufacturing holds significant benefits, but there are several barriers to its seamless integration. This paper aims identify such and prioritize them a manner that allows industrial leaders strategize for smooth adoption. Design/methodology/approach In this study, we applied two-stage methods, first the identification validation through an empirical study Exploratory Factor Analysis (EFA). A purposive sampling technique snowball facilitated data collection from these expert sources. Through sampling, additional contacts working field were reached, resulting 235 possible respondents; survey yielded 104 completed responses. Thereafter, best-worst method (BWM) was used measure rank barriers. Findings results show two most critical “Lack security privacy” integration compatibility with existing systems.” Such findings inform industry specific recommendations structural changes, training programs, necessary technological investments collaborative efforts overcome Research limitations/implications work adds significantly academic discussion by prioritizing towards integrating technology manufacturing. addition, strategic methodology aids appraisal ranking successful also identifies key acknowledges other unexamined factors might be lurking background, as virtual economy, financial risks cross-border legal issues. Practical implications study’s conclusions cannot generalized sectors, thus indicating necessity carrying out comparative multi-sector future. Originality/value To best authors’ knowledge, on systematic prioritization adopting is original contribution authors.

Language: Английский

Citations

0

FORMATION AND FUNCTIONING OF FINANCIAL METAVERSE PLATFORMS DOI Creative Commons
Volodymyr Mishchenko, Svitlana Naumenkova, Svitlana Mishchenko

et al.

Financial and credit activity problems of theory and practice, Journal Year: 2025, Volume and Issue: 1(60), P. 111 - 122

Published: Feb. 27, 2025

An important direction in the formation and development of a decentralized economy is creation financial metaverse as hybrid physical-virtual ecosystem, based on combination centralized mechanisms market activity. This article aims to reveal features functioning digital platforms ensure effective services for users, considering benefits drawbacks using individual types forms money.Based comparative analysis, authors identify main technological economic properties, competitive advantages disadvantages money metaverse’s payment systems, taking into account potential social consequences. promotes balanced approach selecting instruments users. The nature metaverse, combined with monetary systems markets, deepens our understanding how ecosystems function business operates virtual space. argue that centralization degree users depends level regulation circulation use currencies. practical focus developing tentative organizational structure justifying models platforms, providing recommendations CBDCs metaverse. conclusions formulated can be used making political regulatory decisions form develop platforms.

Language: Английский

Citations

0

An integrated decision support framework for exploring the barriers and potential application scenarios in metaverse hospitality DOI

Qun Wu,

Wenan Tan,

Ligang Zhou

et al.

Journal of Industrial Information Integration, Journal Year: 2025, Volume and Issue: unknown, P. 100825 - 100825

Published: March 1, 2025

Language: Английский

Citations

0