Environmental Concern and Price Value in Electric Vehicle Adoption: Examining Intentions of Indian Consumers DOI Creative Commons
Faiz Hasan, Mohd Danish Kirmani, Neha Zaidi

et al.

Journal of Sustainable Marketing, Journal Year: 2024, Volume and Issue: unknown, P. 1 - 21

Published: Dec. 28, 2024

The present study attempts to enhance our understanding of the intention purchase electric vehicles in India and incorporates price value environmental concern into Theory Planned Behavior model. was conducted three phases. Phase I involved developing testing research instruments used collect data. In II, a pilot conducted, employing exploratory factor analysis confirm dimensionality constructs. III focused on validating model against larger sample size. data for collected using combination online offline approaches analyzed AMOS 24.0. findings suggest that positively influence attitude toward vehicles. also supports positive variables—subjective norms, perceived behavioral control, attitude—on offers insights practitioners encourage use and, hence, contributes 2030 Sustainable Development Goals as would help mitigate climate change, improve human health, well-being society.

Language: Английский

Environmental Concern and Price Value in Electric Vehicle Adoption: Examining Intentions of Indian Consumers DOI Creative Commons
Faiz Hasan, Mohd Danish Kirmani, Neha Zaidi

et al.

Journal of Sustainable Marketing, Journal Year: 2024, Volume and Issue: unknown, P. 1 - 21

Published: Dec. 28, 2024

The present study attempts to enhance our understanding of the intention purchase electric vehicles in India and incorporates price value environmental concern into Theory Planned Behavior model. was conducted three phases. Phase I involved developing testing research instruments used collect data. In II, a pilot conducted, employing exploratory factor analysis confirm dimensionality constructs. III focused on validating model against larger sample size. data for collected using combination online offline approaches analyzed AMOS 24.0. findings suggest that positively influence attitude toward vehicles. also supports positive variables—subjective norms, perceived behavioral control, attitude—on offers insights practitioners encourage use and, hence, contributes 2030 Sustainable Development Goals as would help mitigate climate change, improve human health, well-being society.

Language: Английский

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