Metaverse Basic and Applied Research,
Journal Year:
2024,
Volume and Issue:
3
Published: Dec. 31, 2024
The
bibliometric
analysis
highlights
the
rapid
growth
of
research
on
metaverse
and
virtual
reality
since
2021,
driven
by
technological
developments
corporate
interests.
data
show
a
clear
predominance
technical
studies
(AI,
blockchain,
5G)
over
social
environmental
issues,
with
sustainability
digital
divide
representing
less
than
5%
publications.
Geographically,
China,
US,
India
concentrate
academic
production,
marginalizing
perspectives
from
Global
South.
Although
promising
applications
in
resilient
agriculture
inclusive
design
are
identified,
these
remain
marginal
niches.
Security
privacy
emerge
as
recurring
concerns,
but
lack
robust
ethical
frameworks
to
address
emerging
risks.
Methodological
limitations,
such
bias
toward
English-language
publications,
reinforce
need
incorporate
diverse
voices
non-traditional
sources.
study
concludes
that
development
requires
transdisciplinary
approaches,
policies,
critical
education
ensure
innovation
does
not
reproduce
existing
inequalities
instead
promotes
true
equity.
Management Decision,
Journal Year:
2025,
Volume and Issue:
63(13), P. 349 - 371
Published: April 29, 2025
Purpose
The
huge
curiosity
and
the
imitation
effect
that
metaverse
generates
among
companies
lead
towards
first
experiments
touching
all
main
processes
of
organization
in
search
new
sources
value
or
for
improving
existing
sources.
However,
little
is
known
about
how
to
drive
business
transformation
brought
by
consciously,
this
may
thus
hinder
adoption
technology.
This
paper
aims
sustain
formulation
implementation
illustrating
a
theoretical
matrix
four
practical
approaches.
Specifically,
first,
allows
better
understanding
phenomenon
discussing
two
directions
(the
“what”
as
goal
“why”
focus
transformation)
must
be
considered
when
formulating
transformation.
Second,
actionable
approaches
“how”)
illustrate
different
pathways
implementing
Design/methodology/approach
study
adopts
an
inductive
research
approach,
leveraging
multiple
case
design
address
scarcity
empirical
data
on
conceptual
guided
selection
European
companies.
In
way,
each
company
was
placed
quadrant
represented
specific
approach
Data
collection
included
secondary
initial
placement
within
matrix,
unstructured
interviews
capture
nuanced
insights
into
observation
with
experts.
Findings
reveals
distinct
metaverse-driven
“how”):
absorptive
innovation
desorptive
transition
engagement
branding
approach.
Practical
implications
provides
guidelines
immersive
technologies
managing
organizational
change
incorporate
their
operations.
particular,
highlights
need
core
units,
rather
than
IT
departments,
adoption.
Social
suggests
policymakers
support
through
incentives,
hubs
collaboration
ecosystems
while
stressing
cultural
crucial
fully
realizing
metaverse’s
long-term
potential.
Originality/value
examines
emerging
context
investigating
organizations
can
effectively
It
adapts
extends
initially
designed
transformation,
incorporating
from
studies
undertaking
initiatives.
offers
navigating
metaverse.
IGI Global eBooks,
Journal Year:
2025,
Volume and Issue:
unknown, P. 1 - 30
Published: Feb. 27, 2025
This
chapter
explores
the
idea
of
metaverse
in
context
gaming
industry
using
case
Epic
Games.
Concentrating
on
Fortnite
and
Unreal
Engine,
study
describes
how
Games
has
expanded
its
business
model,
leaving
behind
conventional
types
revenue
generation
focusing
event-based
virtual
economies,
user-generated
content,
branded
entertainment
experiences.
The
research
also
looks
at
broader
applications
especially
when
used
for
industries
outside
video
like
healthcare,
architecture,
film
industries.
Moreover,
current
investigates
emerging
issues
regarding
regulation,
possession
assets,
essential
ethical
metaverse.
conclusions
present
ideas
useful
practitioners
researchers
exploring
nature
innovations
that
may
appear
new
environment.
European Journal of Innovation Management,
Journal Year:
2025,
Volume and Issue:
unknown
Published: April 16, 2025
Purpose
This
research
explores
the
evolving
role
of
brand
packaging
within
Metaverse,
examining
how
digital
and
augmented
realities
reshape
design,
consumer
interaction,
strategy,
operations
management.
Design/methodology/approach
The
study
employs
a
two-stage
mixed-method
approach.
In
first
stage,
three
focus
group
discussions
were
conducted
with
different
audiences
–
experts,
students,
gamers
to
gather
qualitative
insights.
These
insights
informed
second
quantitative
discrete
choice
experiment
(DCE)
designed
identify
key
factors
preferences
regarding
in
Metaverse.
Findings
findings
highlight
significance
interactivity
immersive
unboxing
experiences
Metaverse
strategies.
While
there
is
notable
interest
integrating
virtual
physical
through
reality
product
redemption,
elements
such
as
high
graphic
quality
accurate
twins
are
less
prioritized.
Additionally,
sustainability
seen
critical
concern
environments
compared
contexts.
Originality/value
offers
novel
perspective
on
future
by
It
provides
strategic
framework
for
managers
navigate
this
emerging
ecosystem,
revealing
unique
opportunities
challenges
associated
packaging.
2022 IEEE Conference on Virtual Reality and 3D User Interfaces Abstracts and Workshops (VRW),
Journal Year:
2025,
Volume and Issue:
unknown, P. 490 - 494
Journal of Innovation and Entrepreneurship,
Journal Year:
2024,
Volume and Issue:
13(1)
Published: Dec. 5, 2024
This
study
endeavors
to
examine
the
relationship
between
digital
forensic
accounting
(DFAC)
and
accelerated
internationalization
capabilities
(AIC).
The
posits
that
DFAC
AIC
is
mediated
by
metaverse
circular
business
model
innovation
(MCBMI).
data
was
collected
from
employees
in
small
medium
enterprises
(SMEs)
Vietnam
employing
a
combination
of
convenience
snowball
sampling
approaches,
utilizing
quantitative
research
design
deductive
approach.
SmartPLS
version
4
software
employed
analyze
using
partial
least
squares-structural
equation
modeling.
investigation
determined
insubstantially
influenced
DFAC.
Nevertheless,
positively
MCBMI.
findings
this
would
function
as
reliable
foundation
for
future
endeavors,
well
advancement
scientific
comprehension
expanding
current
scope
line.
From
practical
perspective,
these
critical
insights
could
facilitate
development
strategies
are
specifically
tailored
implementation
models,
policies
regulations
pertinent
incorporation
Metaverse
platforms
enhance
SMEs'
performance.
