Investigating Online Gamers' Artificial Intelligence-Based Emotional Attachment-Oriented Anthropomorphic Features and Their Impact on the Online Gaming Experience DOI Open Access
Muhammad Sabbir Rahman, Gautam Srivastava, Surajit Bag

et al.

Journal of Global Information Management, Journal Year: 2025, Volume and Issue: 33(1), P. 1 - 24

Published: March 27, 2025

In the digital landscape, online gaming has become an integral part of entertainment. This empirical research aims to examine influence AI-based emotional attachment-oriented anthropomorphic features and their impact on experience. Under paradigm cognitive load theory (CLT) Computers Are Social Actors (CASA) framework, a theoretical model was developed for investigation. To model, present study applied partial least squares structural equation modeling process with 1802 respondents' data from India. The results show that attachment enhance consumer's overall service addition, trust engagement partially mediate relationship between

Language: Английский

Examining Determinants of Movie Piracy Behavior in Indonesian Young Adults DOI Open Access

Azwar Massijaya

Hong Kong Journal of Social Sciences, Journal Year: 2025, Volume and Issue: 64

Published: Feb. 28, 2025

Movie piracy is prevalent and has harmed the industry significantly. Despite government’s efforts to prohibit unlicensed movie websites, current data indicate an increase in their number. The study identified key determinants influencing behavior, aiming provide further insights for policymakers stakeholders. A research framework was developed explain attitude intention toward by integrating theory of planned perceived risk theory, religiosity social norms theory. This investigated whether risk, religiosity, descriptive norm influence attitudes intentions piracy. quantitative method used. Data were gathered through online survey using convenience sampling. Young adult Indonesians aged between 16 30 years, living Jabodetabek district, participated study. total 334 replies examined PLS-SEM. results suggest that affect provides into existing digital research, theories, policymakers. one first analyze behavior developing countries extended behavior.

Language: Английский

Citations

0

Students' mindset to adopt AI chatbots for effectiveness of online learning in higher education DOI Creative Commons
Muhammad Khalilur Rahman, Noor Azizi Ismail,

Md. Arafat Hossain

et al.

Future Business Journal, Journal Year: 2025, Volume and Issue: 11(1)

Published: March 10, 2025

Abstract The rapid incorporation of Artificial Intelligence (AI) technologies into higher education is shifting the focus toward understanding students’ perspectives and factors affecting adoption AI chatbots to maximize their use in online virtual educational environments. This study fills an important gap literature by examining direct mediated relationships key constructs such as perceived usefulness, ease use, technical competency chatbot usage. aims investigate mindsets regarding adopting for effectiveness learning education. Data were collected from 429 university students analyzed using partial least squares-based structural equation modeling (PLS-SEM) technique. results revealed that usefulness (PU), (PEU), tech (TC) have a significant impact on capability. Subjective norm (SN) has no capability significantly influences effectiveness. findings indicated mediates effect PU, PEU, TC chatbots; however, there mediating relationship between SN Facilitating conditions moderate PU research addresses new insight within context education, particularly demonstrating moderating function tech-competent concepts.

Language: Английский

Citations

0

A comparative paradigm of sequential mediation models of influencers’ credibility using PLS-SEM with machine learning DOI
Nora Sharkasi, Saeid Rezakhah, Gomaa Agag

et al.

Journal of Marketing Analytics, Journal Year: 2025, Volume and Issue: unknown

Published: March 25, 2025

Language: Английский

Citations

0

A paradigm shift to carbon credit success: transforming workplace creativity via innovative green human resource management and eco-friendly behaviors DOI

Shahbaz Sharif,

Shahab Alam Malik

International Journal of Innovation Science, Journal Year: 2025, Volume and Issue: unknown

Published: March 25, 2025

Purpose Drawing on the componential theory of creativity, purpose this study is to introduce concept innovative green human resource management (IGHRM) and how GHRM innovation (GI) integrate foster IGHRM, affecting psychological climate (PGC), in-role (GIB) extra-role (GEB) behaviors creativity (GC) implement carbon credit success in textile manufacturing small medium-sized enterprises. Design/methodology/approach Using a quantitative survey with multi-stage sampling ( n = 412), top-level employees were targeted. SPSS, WarpPLS Smart PLS 4 first- second-order models used handle data analysis. Findings The results showed that significantly influenced PGC. GI failed increase positive PGC because lack GHRM. Resultantly, IGHRM success. Additionally, influences GIB GEB but not GC directly. In turn, GC. moderates relationship only if there are practices (i.e. compensation rewards, employment involvement, performance management, recruitment selection training development). When high innovative, remains relatively stagnant or even declines. Originality/value This unique research empirically validate make hours successful Pakistani sector. investigates integration PGC, thereby influencing for

Language: Английский

Citations

0

Investigating Online Gamers' Artificial Intelligence-Based Emotional Attachment-Oriented Anthropomorphic Features and Their Impact on the Online Gaming Experience DOI Open Access
Muhammad Sabbir Rahman, Gautam Srivastava, Surajit Bag

et al.

Journal of Global Information Management, Journal Year: 2025, Volume and Issue: 33(1), P. 1 - 24

Published: March 27, 2025

In the digital landscape, online gaming has become an integral part of entertainment. This empirical research aims to examine influence AI-based emotional attachment-oriented anthropomorphic features and their impact on experience. Under paradigm cognitive load theory (CLT) Computers Are Social Actors (CASA) framework, a theoretical model was developed for investigation. To model, present study applied partial least squares structural equation modeling process with 1802 respondents' data from India. The results show that attachment enhance consumer's overall service addition, trust engagement partially mediate relationship between

Language: Английский

Citations

0