Asia Pacific Business Review, Journal Year: 2025, Volume and Issue: unknown, P. 1 - 26
Published: Jan. 13, 2025
There is a lack of relevant research on the relationship between digital capability and export performance small medium-sized enterprises (SMEs) in China. This study, based theory transaction costs (TCT), takes perspective governance control uses structural equation modelling (SEM) to conduct empirical analysis using survey data from 332 Chinese SME exporters Alibaba.com. The study focuses how can improve by reducing perceived uncertainty expanding markets. results show that has significant positive impact costs, thereby driving market expansion ultimately improving performance. mediating effect shows (transaction uncertainty) plays simple (chain) role expansion, while does not play this process. In addition, SMEs.
Language: Английский