Kanjuruhan cultural heritage as a catalyst for transformation: From white-label to brand legacy in creative businesses DOI Creative Commons

Rahayu Puji Suci,

Sodik Sodik,

Arief Purwanto

et al.

Research Journal in Advanced Humanities, Journal Year: 2024, Volume and Issue: 5(4)

Published: Dec. 24, 2024

This study examines the transformative role of Kanjuruhan cultural heritage as a catalyst for creative businesses transitioning from white-label model to establishing independent brand identities. Drawing qualitative research conducted across 25 in Malang Raya, Indonesia, this explores how integration fosters sustainability and competitiveness. Two thematic frameworks emerged data analysis: Local Values Sustainability Competitiveness. is supported through sub themes such collaboration, resource management, education, impact, while competitiveness driven by identity development, market adaptation, customer empowerment, innovation. The findings emphasize that Kanjuruhan’s functions foundational element, strengthening social capital operational efficiency enhancing differentiation. proposed framework provides actionable insights into can drive innovation, authenticity, resilience within industries, positioning long-term success both local global markets.

Language: Английский

Financial Bootstrapping: A Case of Women Entrepreneurs in Context of Digital Economy DOI Creative Commons

S. A. Alhammadi,

Syed Abidur Rahman

International Journal of Financial Studies, Journal Year: 2025, Volume and Issue: 13(1), P. 41 - 41

Published: March 4, 2025

Women entrepreneurs in the Middle Eastern region, particularly United Arab Emirates (UAE), face several challenges (e.g., cultural) coupled with recent transformation of digital economy. This issue poses a significant challenge for financing business operations. Thus, this study aims to find relationship between prior family exposure, growth intention, motivation, and financial bootstrapping mediating role experiences among women UAE. A quantitative survey questionnaire method was used collect responses from 318 owners different regions The findings suggest that there is positive exposure intention bootstrapping, experience plays all exogenous variables. offers unique perspective on intersection highlighting demographical geographic context UAE) under-researched regarding strategies.

Language: Английский

Citations

0

Kanjuruhan cultural heritage as a catalyst for transformation: From white-label to brand legacy in creative businesses DOI Creative Commons

Rahayu Puji Suci,

Sodik Sodik,

Arief Purwanto

et al.

Research Journal in Advanced Humanities, Journal Year: 2024, Volume and Issue: 5(4)

Published: Dec. 24, 2024

This study examines the transformative role of Kanjuruhan cultural heritage as a catalyst for creative businesses transitioning from white-label model to establishing independent brand identities. Drawing qualitative research conducted across 25 in Malang Raya, Indonesia, this explores how integration fosters sustainability and competitiveness. Two thematic frameworks emerged data analysis: Local Values Sustainability Competitiveness. is supported through sub themes such collaboration, resource management, education, impact, while competitiveness driven by identity development, market adaptation, customer empowerment, innovation. The findings emphasize that Kanjuruhan’s functions foundational element, strengthening social capital operational efficiency enhancing differentiation. proposed framework provides actionable insights into can drive innovation, authenticity, resilience within industries, positioning long-term success both local global markets.

Language: Английский

Citations

0