Technology adoption, competitiveness and new market access among SMEs in Ghana: What are the limiting factors? DOI Creative Commons

Wilhelmina Quaye,

Gordon Akon-Yamga, Mavis Akuffobea-Essilfie

et al.

African Journal of Science Technology Innovation and Development, Journal Year: 2024, Volume and Issue: 16(7), P. 1023 - 1037

Published: Nov. 7, 2024

A total of 300 SMEs including beneficiaries and non-beneficiaries the Presidential Business Development Support initiative were surveyed in Ghana using structured interview questionnaires. The survey objectives to (i) investigate extent adoption emerging technologies Internet Things (IoTs), Artificial Intelligence (AI), e-Commerce, Mobile Banking Social Media among Ghana; (ii) identify main barriers technologies; (iii) explore any association between level technology by access new markets. Close 60% beneficiary had adopted less sophisticated such as social media, mobile banking e-commerce compared 50% non-beneficiaries. Overall, than 5% AI IoTs. This study Technological-Organizational-Environmental (TOE) framework adoption. top five identified from this are: lack finance, insufficient government support, absorptive capability, (iv) demand (v) poor enabling infrastructure. better sub-regional (West Africa), regional (Africa) international markets Logit regression results showed that most significant factors positively influencing are Education, Marketing Skills, Human Resource Gender, Market Opportunities Financial Improvement. There was a positive but weak correlation market opportunities.

Language: Английский

The effects of digital transformation on inequality: does the mediating effects of digital inclusion and ICT regulatory environment matter? DOI
Ibrahim Osman Adam, Muftawu Dzang Alhassan, Alhassan Shaibu

et al.

Deleted Journal, Journal Year: 2025, Volume and Issue: unknown

Published: March 13, 2025

Purpose The purpose of this paper is to examine the linkages between digital transformation, inclusion, ICT regulatory environment and economic inequality. Our study provides key empirical insights into relationship inequality at global level. Design/methodology/approach Utilizing a hypothesized model grounded in capabilities theory analysing secondary data from 130 countries, we examined Findings findings indicate that digitally transformed inclusive society empowers citizens use ICTs improve their lives. Additionally, regulations protect users’ information resources online can enhance confidence trust ICTs. This increased may lead greater reliance on for everyday activities, helping reduce Originality/value research fills fundamental gap literature by concurrently investigating connections across worldwide inequality, change, inclusion frameworks. Furthermore, within context transformation our one first dual mediating processes quality. By combining these mediators, offers unique perspective ways which country’s framework or promote

Language: Английский

Citations

0

Consumption of herbal medicine in Sub-Sahara Africa: a case from Ghana DOI
Felicia Naatu, Théophile Bindeouè Nassè,

Isaac Gumah Akolgo

et al.

International Journal of Pharmaceutical and Healthcare Marketing, Journal Year: 2025, Volume and Issue: unknown

Published: April 17, 2025

Purpose Herbal medicine is increasingly becoming popular in Sub-Sahara Africa, particularly Ghana. More worrying the fact that users combine both orthodox medications with herbal medicines. This study aims to determine drivers of increasing patronage Design/methodology/approach Quantitative approach was used, and 412 valid responses were assessed using structural equation modelling. Findings The found types sickness firm marketing efforts are significant determinants consumer attitudes towards consumption medicine. pressure exerted by others, positive attitude key purchase intentions. Interestingly, while perceptions one’s ability control impact behaviour directly, firms do not directly lead behaviour; rather, its effect on mediated subjective norms, intention. Practical implications has for policymakers pharmaceutical industry. It illuminates roles beliefs concerning efficacy products some illnesses. calls an upstream educating populace about unorthodox also development sector implementation strict regulation measures production distribution Originality/value novelty lies extension theory planned behaviour. demonstrates interesting interplay nature conscientious accounting rise consumption.

Language: Английский

Citations

0

Digital influence: a multi-group analysis of purchasing pattern among women in the context of working and non-working lifestyles DOI Creative Commons
Abdul Bashiru Jibril, Abigail Padi

Cogent Business & Management, Journal Year: 2024, Volume and Issue: 11(1)

Published: Nov. 14, 2024

This study explores the implications of digital influence on purchasing patterns among Ghanaian women, focusing nuanced distinctions between working and non-working lifestyles. Employing a robust quantitative research approach, insights were gathered from 279 respondents through survey. Inspired by technological adoption perspective diffusion innovations theory, we aim to offer complete understanding complex interactions sustainable decisions. A detailed analysis across multiple groups (Working Non-Working Lifestyles) unravels unique dynamics shaping consumer behaviour in landscape. Our findings, supported statistical evidence significant differences impact two groups, underscore need for tailored marketing strategies that promote technology retail market. provides valuable businesses seeking refine their approaches, recognising diverse pathways which media shapes choices women. Ultimately, this contributes deeper evolving landscape context business era.

Language: Английский

Citations

1

Technology adoption, competitiveness and new market access among SMEs in Ghana: What are the limiting factors? DOI Creative Commons

Wilhelmina Quaye,

Gordon Akon-Yamga, Mavis Akuffobea-Essilfie

et al.

African Journal of Science Technology Innovation and Development, Journal Year: 2024, Volume and Issue: 16(7), P. 1023 - 1037

Published: Nov. 7, 2024

A total of 300 SMEs including beneficiaries and non-beneficiaries the Presidential Business Development Support initiative were surveyed in Ghana using structured interview questionnaires. The survey objectives to (i) investigate extent adoption emerging technologies Internet Things (IoTs), Artificial Intelligence (AI), e-Commerce, Mobile Banking Social Media among Ghana; (ii) identify main barriers technologies; (iii) explore any association between level technology by access new markets. Close 60% beneficiary had adopted less sophisticated such as social media, mobile banking e-commerce compared 50% non-beneficiaries. Overall, than 5% AI IoTs. This study Technological-Organizational-Environmental (TOE) framework adoption. top five identified from this are: lack finance, insufficient government support, absorptive capability, (iv) demand (v) poor enabling infrastructure. better sub-regional (West Africa), regional (Africa) international markets Logit regression results showed that most significant factors positively influencing are Education, Marketing Skills, Human Resource Gender, Market Opportunities Financial Improvement. There was a positive but weak correlation market opportunities.

Language: Английский

Citations

0