Artificial Intelligence (AI) Algorithms in Nigeria's Integrated Marketing Communications DOI

Kehinde Iyioluwa Adeyinka,

Option Takunda Chiwaridzo,

Taye Iyinoluwa Adeyinka

et al.

Advances in marketing, customer relationship management, and e-services book series, Journal Year: 2024, Volume and Issue: unknown, P. 67 - 81

Published: April 19, 2024

This chapter looks at using artificial intelligence (AI) algorithms in Nigeria's integrated marketing communications (IMC) landscape. Despite its early stages, AI technology is steadily making inroads into the country's sector, providing prospects for increased customer involvement, data-driven decision-making, and individualized methods. The investigates use of IMC techniques, such as data analytics, personalized campaigns, content optimization, predictive chatbots, ad targeting, relationship management (CRM), market automation. It also analyzes problems opportunities connected with adoption industry, including infrastructural constraints, privacy concerns, a skills vacuum, possibility innovation competitive advantage. Understanding current state algorithm usage business allows stakeholders to navigate changing landscape better capitalize on transformation potential success. study seeks provide significant insights prevalence, causes, challenges adoption, well implications effectiveness competitiveness Nigeria. By shedding light dynamics this contributes scholarly understanding, practical applications, informed decision-making leveraging technologies success dynamic increasingly digitalized marketplace.

Language: Английский

CHALLENGES AND SUCCESSES IN RURAL ELECTRIFICATION: A REVIEW OF GLOBAL POLICIES AND CASE STUDIES DOI Creative Commons

Femi Oluwatoyin Omole,

Oladiran Kayode Olajiga,

Tosin Michael Olatunde

et al.

Engineering Science & Technology Journal, Journal Year: 2024, Volume and Issue: 5(3), P. 1031 - 1046

Published: March 24, 2024

Rural electrification is a critical aspect of sustainable development, aiming to bridge the energy gap in remote and underserved areas. This paper provides comprehensive review global policies case studies related challenges successes rural electrification. The are multifaceted often rooted economic, geographic, social factors. Limited financial resources, vast difficult terrains, sparse population density pose significant hurdles. Additionally, socio-cultural aspects community dynamics influence acceptance sustainability projects. Understanding addressing these crucial for success initiatives. On policy front, various nations international organizations have implemented diverse approaches tackle challenges. examines effectiveness different frameworks, exploring their impact on speed Policies encompass incentives, regulatory technology deployment strategies, with an emphasis fostering public-private partnerships. also delves into from regions, providing insights both successful unsuccessful attempts at Examining cases helps identify common patterns, lessons learned, best practices that can inform future Successful projects involve combination innovative financing models, engagement, integration renewable sources tailored local conditions. underscores importance holistic context-specific approach Global policymakers, practitioners, stakeholders draw valuable refine strategies enhance initiatives worldwide. As world continues strive universal access, this contributes ongoing dialogue shaping effective realm electrification. Keywords: Electrification, Policies, Renewable Energy, Energy Financing, Review.

Language: Английский

Citations

25

DATA-DRIVEN ENERGY MANAGEMENT: REVIEW OF PRACTICES IN CANADA, USA, AND AFRICA DOI Creative Commons

Valentine Ikenna Ilojianya,

Favour Oluwadamilare Usman,

Kenneth Ifeanyi Ibekwe

et al.

Engineering Science & Technology Journal, Journal Year: 2024, Volume and Issue: 5(1), P. 219 - 230

Published: Jan. 24, 2024

This research explores data-driven energy management practices in Canada, the USA, and Africa, offering a comparative analysis of successes, challenges, future implications. Integrating smart grid technologies supportive regulatory frameworks North America has driven efficiency gains sustainability. Conversely, Africa faces unique including infrastructural limitations, yet showcases localized successes enhancing access. Lessons learned emphasize stakeholder collaboration adaptable frameworks, providing valuable insights for global strategies. The study identifies gaps technological infrastructure recommends collaborative, context-specific solutions. As community moves towards sustainable futures, these findings contribute to nuanced understanding, guiding policymakers, industry stakeholders, researchers shaping resilient inclusive systems. Keywords: Data-Driven Energy Management, Comparative Analysis, Sustainability, Global Landscape.

Language: Английский

Citations

22

Conceptualizing sustainable supply chain resilience: Critical materials manufacturing in Africa as a catalyst for change DOI Creative Commons

Tochukwu Chinwuba Nwankwo,

Emuesiri Ejairu,

Kehinde Feranmi Awonuga

et al.

International Journal of Science and Research Archive, Journal Year: 2024, Volume and Issue: 11(1), P. 2427 - 2437

Published: Feb. 26, 2024

The concept of sustainable supply chain resilience has garnered significant attention in recent years, particularly the context global challenges such as climate change, geopolitical instability, and pandemics. This review delves into conceptualization resilience, focusing specifically on critical materials manufacturing Africa a catalyst for transformative change. Africa, endowed with abundant natural resources, long been focal point discussions economic development industrialization. However, continent faces numerous challenges, including limited infrastructure, political environmental degradation. Despite these there is growing recognition Africa's potential to emerge key player chains, realm manufacturing. Critical materials, essential components various high-tech industries electronics, renewable energy, aerospace, have become increasingly vital today's interconnected world. Yet, current susceptible disruptions, posing risks economies worldwide. rich endowment presents an opportunity diversify strengthen chain, enhancing its face uncertainties. By strategically investing infrastructure fostering practices, can not only enhance prosperity but also contribute sustainability efforts. Leveraging energy sources, adopting eco-friendly production processes, promoting responsible resource management are integral this endeavor. Furthermore, requires collaboration among stakeholders, governments, businesses, academia, civil society. Policy interventions, technological innovation, capacity-building initiatives create enabling environment development. Conceptualizing offers pathway towards harnessing resources responsibly embracing play pivotal role shaping more resilient economy.

Language: Английский

Citations

20

RENEWABLE ENERGY INTEGRATION FOR WATER SUPPLY: A COMPARATIVE REVIEW OF AFRICAN AND U.S. INITIATIVES DOI Creative Commons

Emmanuel Chigozie Ani,

Oladiran Kayode Olajiga,

Zamathula Queen Sikhakane

et al.

Engineering Science & Technology Journal, Journal Year: 2024, Volume and Issue: 5(3), P. 1086 - 1096

Published: March 28, 2024

This review paper explores integrating renewable energy into water supply systems as a critical strategy for addressing global challenges such climate change, scarcity, and security. By comparing initiatives in African countries the United States, study highlights importance of sustainable, efficient, resilient diverse geographical socio-economic contexts. The examines technological, financial, policy, infrastructure opportunities that influence adoption sector. It delves sustainability scalability energy-powered initiatives, assessing their environmental, economic, social dimensions. comparative analysis reveals lessons learned, best practices, potential areas collaboration between regions. Future directions are proposed, emphasizing need international cooperation, knowledge sharing, innovation to enhance integration systems. concludes by underscoring pivotal role achieving sustainable development goals, particularly ensuring access clean all. Keywords: Renewable Energy, Water Supply Systems, Sustainable Development, Comparative Review.

Language: Английский

Citations

19

Exploring financing models for clean energy adoption: Lessons from the United States and Nigeria DOI Creative Commons

Portia Oduro,

Peter Simpa,

Darlington Eze Ekechukwu

et al.

Global Journal of Engineering and Technology Advances, Journal Year: 2024, Volume and Issue: 19(2), P. 154 - 168

Published: May 29, 2024

This paper examines financing models for clean energy adoption, drawing insights from experiences in the United States and Nigeria. It underscores significance of need to explore effective mechanisms facilitate its widespread adoption. Through an analysis current state adoption both countries, existing initiatives challenges are outlined. Lessons gleaned successful States, including government incentives, public-private partnerships, renewable credits, then explored. These lessons serve as a foundation assessing how similar approaches can be adapted Nigerian context. Specific attention is given unique facing Nigeria, such infrastructure limitations socioeconomic disparities, tailored address these obstacles. A comparative between two countries identifies similarities, differences, potential transferability models. Based on insights, recommendations proposed emphasizing importance context-specific accelerate Overall, this provides comprehensive exploration offering valuable policymakers, stakeholders, practitioners

Language: Английский

Citations

16

LEVERAGING AI AND DATA ANALYTICS FOR ENHANCING FINANCIAL INCLUSION IN DEVELOPING ECONOMIES DOI Creative Commons

Omotayo Bukola Adeoye,

Wilhelmina Afua Addy,

Adeola Olusola Ajayi-Nifise

et al.

Finance & Accounting Research Journal, Journal Year: 2024, Volume and Issue: 6(3), P. 288 - 303

Published: March 9, 2024

Financial inclusion, defined as the access and usage of financial services by all individuals businesses, is critical for fostering economic development reducing poverty, particularly in developing economies. However, significant portions population these regions remain underserved or excluded from formal systems. Leveraging artificial intelligence (AI) data analytics presents a promising avenue addressing challenges exclusion advancing inclusion This Review explores role AI enhancing inclusion. Firstly, technologies such machine learning natural language processing enable analysis vast datasets to identify patterns, behaviors, creditworthiness small thereby facilitating more accurate risk assessment decision-making institutions. Additionally, AI-powered chatbots virtual assistants offer personalized guidance support, improving accessibility marginalized populations who may have limited literacy traditional banking channels. Moreover, plays crucial expanding providing insights into customer preferences, spending habits, transaction histories. By harnessing insights, service providers can tailor their products better meet diverse needs communities, increasing uptake services. Furthermore, enables alternative credit scoring models that leverage non-traditional sources mobile phone utility payments, allowing with histories on favorable terms. several must be addressed fully realize potential These include concerns related privacy security, ensuring fairness transparency algorithms, bridging digital divide ensure equitable technology-enabled In conclusion, leveraging holds promise power technologies, policymakers, institutions, other stakeholders work towards building inclusive resilient systems empower businesses participate economy. Keywords: AI, Data Analytics, Inclusion, Developing Economies, Leveraging.

Language: Английский

Citations

15

Review of nanotechnology in water treatment: Adoption in the USA and Prospects for Africa DOI Creative Commons

Michael Ayorinde Dada,

Johnson Sunday Oliha,

Michael Tega Majemite

et al.

World Journal of Advanced Research and Reviews, Journal Year: 2024, Volume and Issue: 21(1), P. 1412 - 1421

Published: Jan. 19, 2024

This research paper explores the adoption of nanotechnology in water treatment, focusing on advanced perspective United States and potential prospects across diverse landscapes Africa. Investigating current trends, challenges, ethical considerations, USA is a model for cutting-edge research, robust regulatory frameworks, innovative applications nanotechnology. Meanwhile, Africa, grappling with scarcity, presents an opportunity leapfrogging context-specific strategies international collaboration. Environmental considerations are paramount, emphasizing need responsible practices, equitable distribution benefits, global justice. Future trends anticipate nanomaterials, decentralized solutions, green shaping treatment practices. The conclusion underscores this journey's dynamic collaborative nature, advocating interdisciplinary efforts, collaboration, governance to realize sustainable future as critical catalyst security.

Language: Английский

Citations

14

LEADERSHIP IN GLOBAL HEALTH: NAVIGATING CHALLENGES AND OPPORTUNITIES FOR IMPACTFUL OUTCOMES IN AFRICA AND SRI LANKA DOI Creative Commons

Tolulope Odugbose,

Bisola Oluwafadekemi Adegoke,

Christiana Adeyemi

et al.

International Journal of Management & Entrepreneurship Research, Journal Year: 2024, Volume and Issue: 6(4), P. 1190 - 1199

Published: April 10, 2024

Effective leadership is paramount in addressing the complex challenges and harnessing opportunities global health, particularly regions such as Africa Sri Lanka. This review explores multifaceted dimensions of within context highlighting unique faced by these regions. In Africa, health confronted with a myriad including limited resources, political instability, infrastructural deficiencies. The burden infectious diseases, inadequate healthcare access, socio-economic disparities further exacerbate complexities. However, amidst lie for transformative leadership. Visionary leaders can leverage partnerships, innovative technologies, community engagement to strengthen systems, promote preventive healthcare, address root causes inequities. Similarly, Lanka, faces its own set opportunities. Despite notable achievements infrastructure disease control, country grapples emerging threats, non-communicable access. essential mobilizing fostering intersectoral collaboration, implementing evidence-based interventions ensure equitable outcomes all segments population. both regions, necessitates multidisciplinary approach that integrates commitment, scientific innovation, participation. Leaders must possess strong communication skills, cultural competence, deep understanding local contexts navigate intricate socio-political landscapes. Furthermore, capacity at levels system crucial sustainability resilience face evolving challenges. By examining this underscores importance visionary driving impactful outcomes. Empowering complexities, foster innovate solutions advancing agenda achieving equity on scale. Keywords: Leadership, Global Health, Healthcare, Review

Language: Английский

Citations

11

Telecom data analytics: Informed decision-making: A review across Africa and the USA DOI Creative Commons
Oluwaseun Augustine Lottu,

Chinedu Ezeigweneme,

Temidayo Olorunsogo

et al.

World Journal of Advanced Research and Reviews, Journal Year: 2024, Volume and Issue: 21(1), P. 1272 - 1287

Published: Jan. 19, 2024

Telecom data analytics has emerged as a pivotal tool for transforming raw into actionable insights, empowering telecom operators to make informed decisions and enhance the overall efficiency of their networks. This abstract provides an overview comprehensive review that explores landscape in both Africa USA. The delves diverse strategies, challenges, opportunities associated with these regions. It examines how advanced techniques, including machine learning artificial intelligence, are being leveraged extract valuable insights from vast datasets. comparative analysis highlights contextual differences regulatory environments, infrastructure development, technological landscapes influence adoption implementation analytics. In Africa, where is dynamic diverse, playing crucial role addressing connectivity optimizing network performance, expanding telecommunications services. also considers impact frameworks investment climates on deployment solutions. USA, mature market high adoption, investigates shaping decision-making processes, improving customer experiences, contributing development innovative landscape, dynamics, maintaining competitive edge. Throughout review, focus identifying best practices, lessons learned, cross-regional can inform future trajectory encapsulates broader themes offering glimpse critical played by industry across

Language: Английский

Citations

9

Digital transformation in business development: A comparative review of USA and Africa DOI Creative Commons

Odeyemi Olubusola,

Noluthando Zamanjomane Mhlongo,

Titilola Falaiye

et al.

World Journal of Advanced Research and Reviews, Journal Year: 2024, Volume and Issue: 21(2), P. 1958 - 1968

Published: Feb. 28, 2024

This comparative review explores the dynamics of digital transformation in business development, drawing parallels between United States (USA) and various countries Africa. Digital transformation, characterized by integration technologies into all aspects operations, is a global phenomenon with unique manifestations diverse economic landscapes. The study delves distinct approaches challenges faced businesses USA Africa as they navigate complex terrain transformation. In USA, mature technologically advanced market, have embraced strategic imperative. analyzes adoption cutting-edge technologies, such artificial intelligence, data analytics, cloud computing, their impact on enhancing operational efficiency, customer experiences, overall competitiveness. Case studies success stories from American provide insights best practices lessons learned realm development. Contrastingly, examines landscape African countries, acknowledging diversity contexts technological infrastructures. It businesses, including limited access to infrastructure, skills gap, regulatory complexities. showcase innovative strategies employed overcome these challenges, highlighting resilience adaptability entrepreneurs continent. analysis sheds light similarities differences pace nature By understanding opportunities each context, policymakers, researchers can derive valuable inform for fostering Ultimately, advocates nuanced context-specific approach recognizing that successful must be tailored distinctive characteristics landscape.

Language: Английский

Citations

9