Analyzing Google COVID-19 Vaccine Intent Search Trends and Vaccine Readiness in the United States: Panel Data Study (Preprint) DOI
Kenneth W. Moffett, Michael C Marshall, Jae-Eun C. Kim

et al.

Published: Dec. 20, 2023

BACKGROUND Factors such as anxiety, worry, and perceptions of insufficient knowledge about a topic motivate individuals to seek web-based health information guide their health-related decision-making. These factors converged during the COVID-19 pandemic were linked vaccination While research shows that search relevant was associated with subsequent vaccine uptake, less is known intent (which assesses availability, accessibility, eligibility) signal readiness. OBJECTIVE To increase readiness, we investigated relationship between readiness relative volume on Google. METHODS We compiled panel data from several sources in all US counties January 2021 April 2023, time which those primary vaccinations increased &lt;57,000 &gt;230 million adults. estimated random effects generalized least squares regression model time-fixed assess county-level volume. controlled for care capacity, per capita cases doses administered, sociodemographic indicators. RESULTS The proportions unvaccinated adults who reported they would wait see before getting positively (β=9.123; <i>Z</i>=3.59; <i>P</i>&lt;.001). vaccine-enthusiast adults, indicated either already vaccinated series or planned complete soon, negatively (β=–10.232; <i>Z</i>=–7.94; However, higher high people decided lower enthusiasts. CONCLUSIONS During this period steep vaccination, may have signaled differences More searches occurred wait-and-see counties, whereas fewer counties. Considering previous identified these findings suggest aligned people’s transition stage stage. also trends localized changes seeking decision-making antecedent uptake. Changes illuminate opportunities governments other organizations strategically allocate resources Resource use part larger public policy decisions influence efforts educate evolving crises, including future pandemics.

Language: Английский

Differences in social media use by COVID-19 vaccination status DOI Creative Commons
Kenneth W. Moffett,

Kate Seserman,

Katherine A. Margolis

et al.

Vaccine, Journal Year: 2024, Volume and Issue: 42(9), P. 2166 - 2170

Published: March 20, 2024

The near-ubiquitous use of social media in the United States (U.S.) highlights utility for encouraging vaccination. Vaccination campaigns have used to reach audiences, yet research linking specific platforms and vaccination uptake is nascent. This descriptive study assesses differences by COVID-19 status among adults overall those who reported baseline vaccine hesitancy. We data from a nationally representative longitudinal survey U.S. administered between January 2021–August 2022 (n = 2,908). Results indicated positive association frequent Instagram and/or Twitter (p <.05). Among hesitant adults, results TikTok, Instagram, Findings implications that examines content their environment on attitudes uptake.

Language: Английский

Citations

1
Benefit–Cost Analysis of the HHS COVID-19 Campaign: April 2021–March 2022 DOI

Sidney C. Turner,

Elissa C. Kranzler, Sarah Trigger

et al.

American Journal of Preventive Medicine, Journal Year: 2024, Volume and Issue: 67(2), P. 258 - 264

Published: May 6, 2024

Language: Английский

Citations

1
Analyzing Google COVID-19 Vaccine Intent Search Trends and Vaccine Readiness in the United States: Panel Data Study DOI Creative Commons
Kenneth W. Moffett, Michael C Marshall, Jae-Eun C. Kim

et al.

Online Journal of Public Health Informatics, Journal Year: 2024, Volume and Issue: 16, P. e55422 - e55422

Published: July 29, 2024

Factors such as anxiety, worry, and perceptions of insufficient knowledge about a topic motivate individuals to seek web-based health information guide their health-related decision-making. These factors converged during the COVID-19 pandemic were linked vaccination While research shows that search relevant was associated with subsequent vaccine uptake, less is known intent (which assesses availability, accessibility, eligibility) signal readiness.

Language: Английский

Citations

1
Understanding We Can Do This COVID-19 vaccine campaign elements through message frames and emotional appeals DOI Creative Commons

Rubaiya Zannat,

Hasan Mahmud Faisal,

Sherin Farhana Moni

et al.

Discover Psychology, Journal Year: 2024, Volume and Issue: 4(1)

Published: Nov. 8, 2024

This study looks into the message frames, emotional appeals, and approaches used in We Can Do COVID-19 vaccine campaign by U.S. Department of Health Human Services (HHS). A quantitative content analysis 145 audio-visual elements was guided framing theory. Results indicate that messages primarily focused on benefits an informational approach to messaging. Consistent use hope is observed alongside such as information, facts findings, preventive measures. The moral obligation frame uses a more negative appeal (i.e., guilt) across elements. Additionally, while incorporate fear appeal, sadness, guilt, remain consistent appeals transformational approach. findings this can serve valuable resource for Government authorities other healthcare experts implementation comparable vaccination campaigns.

Language: Английский

Citations

1
Approaches to Reach Trustworthy Patient Education: A Narrative Review DOI Open Access

Xiafei Lyu,

Jing Li, Sheyu Li

et al.

Healthcare, Journal Year: 2024, Volume and Issue: 12(23), P. 2322 - 2322

Published: Nov. 21, 2024

Patient education is a cornerstone of modern healthcare. Health literacy improves health-related quality life and health outcomes patients, enhanced by effective patient education. Inadequate competency in healthcare providers triggered this review to summarize common approaches recent advancements.

Language: Английский

Citations

1
Revisiting the U.S. Department of Health and Human Services COVID-19 Public Education Media Campaign: Successes and New Lessons Learned DOI
Mark Weber,

Thomas E. Backer

Journal of Health Communication, Journal Year: 2024, Volume and Issue: unknown, P. 1 - 6

Published: Dec. 9, 2024

Communication professionals in Federal agencies must have a seat at their agency's budget formulation table – to inform the process from beginning and advise on funding for communications required achieve program goals. This is one of nine lessons learned US Department Health Human Services (USDHHS) systems change efforts that were applied help create "We Can Do This" COVID-19 Public Education Media Campaign (Campaign), these presented 2022 Journal article. Now substantial evaluation data are available eight recent research articles verify Campaign's success, this lesson can be revisited identify more specific ways which it applied, along with two additional identified implementation. In light learnings all contribute creating new framework guiding quality USDHHS health communication activities future inspired also by four previously-published frameworks. The then used build an enhanced structure within handle public education media campaigns other activities, matter particular urgency given likelihood humanitarian crisis requiring rapid effective responses.

Language: Английский

Citations

1
Using Cultural Variance Framework to Promote Vaccine Confidence among African Americans: A Qualitative Content Analysis of “We Can Do This” COVID-19 Vaccine Campaign DOI
Sean J. Upshaw, Olga Idriss Davis, Brad Love

et al.

Howard Journal of Communications, Journal Year: 2023, Volume and Issue: 35(2), P. 119 - 137

Published: Oct. 13, 2023

AbstractThe study examines ways the cultural variance framework (CVF) enhances vaccine confidence messaging among African American healthcare consumers concerning coronavirus. The main emphasis lies in "We Can Do This" campaign, which employs CVF to develop tailored social media, advertising, and televised commercials actively involve Americans advocate for advantages of coronavirus vaccine. This qualitative seeks fill a gap health communication literature by investigating how CVF, as sub-feature audience-centered messaging, engages with Americans, encouraging their active engagement participation. findings reveal that contextual specificity, identity, characteristic features play significant role fostering using culturally messaging. explicates conceptual implications future interventions prioritizing regarding disparities.KEYTERMS: AmericanCOVID-19cultural frameworkhealth communicationvaccine Disclosure statementNo potential conflict interest was reported author(s).Notes1 refers persons Sub-Saharan ancestral origins Brown or Black complexion. term Americans' signifies geographical origin descent attempts describe group (Agyemang et al., Citation2005).2 COVID-19 vaccination data may differ upon presentation new pandemic continues at time manuscript development.3 Health disparity difference, based on one more outcomes characterized pattern poorer outcomes, indicated overall rate disease incidence, prevalence, morbidity, mortality, survival population compared status general (Danka-Mullan Citation2021).Additional informationFundingThe authors declare no funds, grants, other support were received during preparation this manuscript.

Language: Английский

Citations

2
We Can Do This: Understanding COVID-19 vaccine campaign elements through message frames and emotional appeals DOI

Rubaiya Zannat,

Hasan Mahmud Faisal,

Sherin Farhana Moni

et al.

Research Square (Research Square), Journal Year: 2024, Volume and Issue: unknown

Published: Oct. 3, 2024

Abstract This study looks into the message frames, emotional appeals, and approaches used in We Can Do This COVID-19 vaccine campaign by U.S. Department of Health Human Services (HHS). A quantitative content analysis 145 ads videos was guided framing theory. Results indicate that messages primarily focused on vaccine benefits aninformational approach to messaging. Consistent use hope is observed alongside such as information, facts findings, preventive measures. The moral obligation frame uses a more negative appeal (i.e., guilt) across elements. Additionally, while informational incorporate fearappeal, sadness, guilt, remain consistent appeals transformational approach. The findings this can serve valuable resource for Government authorities other healthcare experts implementation comparable vaccination campaigns.

Language: Английский

Citations

0
Unlocking Blended Emotions and Underlying Drivers: A Deep Dive into COVID-19 Vaccination Insights on Twitter Across Digital and Physical Realms in New York, Using ChatGPT DOI Creative Commons
Li Yin, Mo Han, Xuanyi Nie

et al.

Urban Science, Journal Year: 2024, Volume and Issue: 8(4), P. 222 - 222

Published: Nov. 20, 2024

The conclusions drawn from commonly used topic modeling and sentiment analysis of COVID-19 vaccination discussions on social media often hinge researchers’ interpretation. These methods inadequately capture the nuanced real-world human emotions struggle with identifying sarcasm handling mixed sentiments. This study uses OpenAI API its Large Language Models (LLM) to analyze tweets further discussion improving literacy fostering public trust. We employed LLM uncover underlying topics associated non-polarized sentiments understand concerns factors eroding confidence in vaccination. In addition, city regional level provides a more detailed breakdown spatial differences physical realm. Our results showed blend positive toward New York State, an sense concern. reveals that platforms, which facilitate personal experience sharing, can influence both acceptance hesitancy negative ways. method was able better individuals. approach is less subjective consistent than traditional models as it employs ChatGPT’s extensive pre-trained databases instead relying individual judgments.

Language: Английский

Citations

0
Assessing the reach and engagement with the ‘ How To Save A Life ’ mass media campaign on drug-related death prevention in Scotland DOI Creative Commons
M.E. Anderson, Amanda Atkinson, Andrew McAuley

et al.

Drugs Education Prevention and Policy, Journal Year: 2023, Volume and Issue: 31(5), P. 524 - 533

Published: Sept. 27, 2023

'How To Save A Life' (HTSAL) was a mass media campaign on drug-related death prevention which ran in Scotland from August 2021 to January 2022. It aimed increase awareness of how respond an opioid overdose, and the uptake take-home naloxone (THN). The objective this study determine reach engagement with campaign. Methods included descriptive analysis data sources, website, online training course. quantitative content conducted articles.

Language: Английский

Citations

0